Amanda Horvath on Using Video to Grow

Amanda Horvath, a video coach, talks about moving from camera-shy to creating on video. She covers why people avoid it, how to get comfortable, and which platforms work best for different goals.
Chapters
Are you avoiding video? I did for years, years, years, years. I hated it, but then I realized that my business truly couldn't grow without me getting on camera, and the same is true for you. So on today's episode, we're going to talk with video coach Amanda Horvath all about how to get your face out in front. Hey movers, it's Sally Z with Be Moved. Let's go create some talks that will move this world. We're going to talk with amazing speakers, share tips, tricks, resources, and we are going to be moved so that our audience can be moved. This moved me. What is moving you? Hey Movers! Today's show is sponsored by my new membership experience called Movers U. Now, if you want to uplevel your speaking and your impact and you want some support, encouragement, expert guidance and feedback and resources all along the way, well, Movers You is the place for you. In this new Movers U community, you get a monthly masterclass training, a Q&A call with me, a hot seat live coaching experience where we learn really powerful things together. So many ahas in that experience. And this is the really cool part, the bonus that I am offering right now is that you also get free access to all kinds of mini courses that have been in there that have been for sale, that other people have paid for. But if you join Movers U now, you get free access to those mini courses, including my Sassy Speaker Prep course, which is amazing, really important framework in there for your preparation. My Braving Videos course, which especially important based on our conversation today. Oh my gosh, this is game-changing for all of you who have a goal to speak more in 2021, but kind of feel lost about how exactly to do that. Well, uh, Movers U is the place for you. Doors officially open for the new Movers U this coming Saturday, November 28th, but Uh, oh, and I've only got room for 50 people at my founding members price. So if this is something you're interested in, starting on Saturday you can get access for a founding members price. But because this week is Thanksgiving for us here in the U.S. and there's this thing called Black Friday, I decided to open up early bird pricing. So between now and Friday at midnight, like 11:59 PM Central, you know, like before it becomes Saturday. You know how that works. I'm opening up early bird pricing, and what that means is that you can join in for 4 months free. So you can get an annual membership and get 4 months free. That is, that's an amazing deal. That is a huge deal. So if this is something that you're curious about, I'd love for you to join us. You can go to bmove.com/earlybird and get the deal. Okay, let's get into today's show. So can I admit to you that I decided to do a podcast about 5 years ago when I started This Moved Me because I was avoiding video? I mean, ultimately, I really fell in love with podcasting. I love it. I love it for so many reasons. I didn't do it because I was like, I love podcasting. I did it because I was avoiding video and I thought I have a great face for podcasting. But we all have so many insecurities that we bring with us when we show up on camera and podcasting felt safer to me. And truth be told, I had some experience on video. I actually spent a season hosting a cable TV news show called Apple Valley Today. It was a long time ago. My hope is it's not out there somewhere in the internets. Maybe, maybe it is. That would be hilarious. I've never looked. I don't want to. But I never really liked video. It felt especially vulnerable to me. But then I realized that I, I really had to embrace video.
I had to.
Video was how I could most effectively reach my audience and as Speaker Coach, I'm always trying to model doing the next big challenge, the next thing that is pushing you in terms of your vulnerability, in terms of how you can most authentically show up. That was all before a pandemic hit, which has forced all of our hands on this video thing. We're showing up via video. And so this skill, our ability to get comfortable on camera, our ability to embrace this form of communication is so so important. I got over myself. I embraced video. Now there's still tons for me to learn, but I don't hate it. In fact, I kind of like it. There are times, there are moments when I really like it and I recognize its power. And I know that you do too. However you feel about it, we all recognize how powerful and important that it is. And if I can embrace video, if I can embrace getting on camera, and showing up and saying, "Hi, here I am," so can you. So I'm really excited to bring on the show with me today Amanda Horvath. Now Amanda is a video coach, she's a course creator, she's an entrepreneur, and she's a friend. She also happens to be an alum from my Signature Talk Studio program, so she's a speaker as well. Now Amanda and I have known each other for a while. We were both in this mastermind group together. Are in Amy Porterfield's Momentum experience, and we are in each other's accountability group. Amanda's brilliant. She has so much strategic thinking that she brings into her business as a video coach, as she works with other entrepreneurs and course creators to help bring their voice out front, to help them step into their role as thought leaders. And I really can't wait. So here she is. Amanda Horvath.
Stress, distance learning, day 2. I gotta just stretch it out. I just gotta— there we go.
Yeah, good. Oh my gosh, it's fine.
I was sitting at dinner last night and I realized I had like— I, I could not relax. I had, I had my hands just kind kind of— I was like, oh my, what? Why am I clenching my fists? We're sitting at the dinner table. I wasn't like mad about anything. It's just that's how tense I am.
So stressful. I can only imagine. I mean, seriously, that's crazy. This is stressful as a single person. Yeah, yeah. Like with the families, this is crazy.
Yeah, it's a whole nother level. But, um, you know, we are managing. We're managing. It's been fine. I think it's a good little transition because, uh, the pandemic has forced a lot of people to embrace video. Uh, I have— I— my journey with video was I really resisted it for a long time. I felt strongly that I was made for the stage. Love the stage. Get me on stage. Love the stage. I never felt a self-consciousness on stage about my body, my face, who I am, how I move, what I do, because I'm kind of out there. I'm like, love the stage. And I started doing a podcast literally because I was like, I will not do video. And 4 years later, 5 years later, here I am transitioning from podcast into video. And that's because over the last 2 years, probably, I'm like, you know what, I like video. I actually like it. I didn't at first, but I actually like it. And I have kind of let go— as much as we're talking about like wrinkles face and whatever. I don't care, this is who I am. And so I'm embracing it now. But this is a journey for people. It is a journey.
It is such a journey.
So, and then I watched your 20,000 subs video, which is brilliant and so fun, and you used to be shy.
Very shy. Painfully shy.
Amanda Horvath, look at you. So tell me, let's start there. Like, what is your journey into video? How did you get from shy Amanda to out front, huge YouTube channel, doing it?
So start with— because you're a theater person. I remember in like, I think it was 9th grade, maybe it was 10th grade, I was like, okay, we had a huge theater program at my school and they were actually the cool kids at my school, you know, like the cheerleaders were also theater kids kind of thing. And, um, I was like, yeah, sure, let me try this theater thing and, and whatever. And I remember I had to do one monologue in front of the class and I about died. I could not do it. I was so— that's when, like, all my hopes and dreams of being, like, an actress, right, or something like that, like, completely died. Uh, okay, I'm never going in front of the camera. This is, you know, it's 100% behind the camera kind of thing. So also in high school, I got into, like, a media program where I totally fell in love with video and, like, creating different. Um, we had like a school newscast channel where we would share every day like the news or whatever. And then I went to film school, fast forward, um, ended up working for like a film festival, quit with him after— they still to this day owe me $25,000. Crazy.
What?
Yeah. And it was like, I need to make money. I need to figure out how to like start processing. So I started freelancing and running a, what became a video marketing business. Then fast forward for doing that for 5 years, it got to the point where it was like, okay, none of my clients know what they're doing when it comes to video. Like they think that they do, but they don't. And It's frustrating because it's almost like with marketing, people pay you to prove them wrong or to prove their hypothesis right. So they're like, well, there's this video thing and I don't really want to do it, right? We don't want to do video, kind of like all the reasons that you just described. So let's just try it out and see if it works, right? So they try one video, they pay you to do it, you put your heart and soul into it, and then it's like They don't wanna send it to anyone. Yeah. So then the conclusion is video just doesn't work. And it's like, no, video works. You just gotta like be consistent, you know, and, and do it. So I stepped in front of the camera for the first time actually to train, to create some training videos for my own business for outsourced video editing. So that lowered the bar just a little bit to where it wasn't like everyone was going to see me. It's just these people that I've never met in the Philippines.
Um, isn't it amazing what we tell ourselves in order to like take that first step?
Yes, 100%. And I was completely alone in my apartment with the camera, and my heart would be beating seriously so fast. It was ridiculous that that's how we feel when we step in front of the camera, but it's so true, and I was 100% the same way. And then just with time, I slowly started getting more comfortable and I would stretch my comfort zone because you're alone in your apartment and you can try out weird things and get uncomfortable. And so with time, I eventually got to the point where I was like, okay, I feel comfortable and I really want to start this YouTube channel. And so in June 2018, I started the YouTube channel and have not missed a week since.
That's amazing. It really is. That level of consistency. But as you said, that's what it takes, um, not just to grow a YouTube channel, but also because the more you do it, the more comfortable you become with it. And so I think one of the things that holds people back— there's a few things, I'd love your, your thoughts on this too— but in my mind, part of it is the self-consciousness of just being so visible. And it's vulnerable. Uh, so I think that's one, but then the other part is the technology side of it. Does that resonate with you? Is there anything I'm missing in terms of what holds people back?
It's definitely the fear of what people think, because when you first start, like what I always talk about, like there's going to be a transformation that happens. So like you're gonna first start. And no matter who you are, your first several videos are going to be terrible. And like no one really gets that until they start. It's kind of like probably, you know, your first time you go on stage is probably not gonna be very good. Right? So it's like you're gonna start there. And so publicly you have to be okay with looking bad in some way. You don't have to release your first video, but your fifth video might not be great either. So you release that one. But, and so it's that fear of like, what are people thinking about me? My coworker's gonna see this, my boss, a future employer, they're not gonna wanna hire me cuz they see this. And then like people get so stuck up in that moment that they don't realize that if they just keep producing videos like individually one after one, then their first video might be terrible. People are making fun of you. Let's just say worst case scenario, they're making fun of you. Then you release another and another and another, and eventually you're good at it, and people are like, wait, what happened there? Like, what's Sally up to, right? I want to keep watching. Like, now I'm curious about her journey of what she's doing, right?
And then there's a— there's like a pride when you look back at the— when I think about the first video I made, it's—
I don't—
I don't know where it is anymore. It's somewhere, but you should find it. It was so bad. I really wanted it to be creative and interesting, and there's like a billion jump cuts. And I mean, it's, it's out of focus. Like, it's really bad. It's really, really bad. And it's not even— it's, it's not even what I would necessarily even want to say anymore. So it's, it's fascinating to see. And that was probably 4 or 5 years ago, and I was like trying to try it. I was just trying it, you know, and I waited so much. I was like, I'm done. Oh, that was bad. Yeah.
And I think you brought up a really good point in that, like, I think so many people, another block that they face is it has to be creative. I want to stretch my creative side.
Yeah.
And the thing is, like, I can create really, like I used to get paid to create awesome brand videos, right? And like the documentary style, really fun, heartfelt kind of videos. But now it's just a simple talking head video and that's all you need. So people try to overcomplicate it, get creative. They're not focused on what they're actually saying, which is what you were saying too. You were like, I wanted it to be cool and it wouldn't be what I was really saying today anyway. So then that like contributes to the failure, right?
Yeah, totally. So, um, so we've talked about 3 things that hold us back, really being afraid of being judged. One, just feeling judged or being afraid of being judged— what will people think? Um, 2, the technology side of it, and then filling this high bar around creativity and doing something novel or new or different. And that intimidation is holding us back from just starting and doing something. So what advice would you give us here in the land of— maybe the pandemic has forced our hand, we're embracing video, but the reality is as speakers we've got to be online and on social, and video is the really the most powerful way to reach a lot of people right now. So what, what advice, yeah, for overcoming that initial fear of video? Yeah, yeah.
So there are a couple of things. One of them is a little bit different And speakers might not have to struggle with this as much, but I'll throw it out there because it's helpful for me. So recording voice memos is so helpful because part of the fear that people have with video is this. It's running. The clock is running. I'm wasting time. I need to fill the air. I need to speak. And you run out of breath. And you're forgetting to breathe, you're losing your personality. So actually, what's really fun is to hit record on the voicemail app of your phone and you just pretend like you're on video and you're just doing it. And if there's long pauses, no worries. That's what editing is for. So just getting used to hearing your voice. Because a lot of people, when they get on video, they're like, hi Sally, I wanna talk to you about blank. You know? So when you're recording a voice memo, you're working on that component, like the what's up guys, I'm Amanda Horvath and we're gonna be talking about this and blank, blank, blank. Because like you have to have that 75% more excitement on video in order for it to really translate. So yeah, it's a little bit of a, you know, you're not starting on video necessarily, but you're starting to develop the skills that you need. And then the second part is to test yourself. So I would say get in front of a window in your house if there's light on your face, because that's going to make you look so much better. When there's forward-facing lights, it just makes everything look paint it even on your face and then just like hit record and get uncomfortable. Like test out, come up with one phrase that you will say over and over again and do it in your normal voice. Then do it with like 25% more excited, 50% more excited, 75% more excited. Like use your hands, like move your head and shoulders and write just that one activity right there. You're gonna notice, oh, what feels ridiculous doesn't actually look ridiculous.
That's big. That's really big right there. We do not have accurate mirrors of ourselves, just generally as humans. We for sure don't. And especially when it comes to something where all we are seeing are what we don't like or what stands out to us as weird, or things about ourselves that we don't like, all that, that stuff, it's not even an accurate picture of what other people are seeing or noticing. So we— I think that's that sort of recognizing that internal dissonance, that what I know feels weird for you and feels super awkward and feels dumb is actually translating as energy, as, um, passion.
Yes, passion. Yeah, it's— I remember, like, I think that was the big clicking point for me when I was editing my first batch of Outsourcer videos, because I was— you remember when you watch back the footage, that feeling that you had, that like shakiness that was inside. But then when I was watching the video, I was like, oh, like, I actually don't look that nervous. Yeah, so it's okay, like, I can let go of like that nervousness because it's not translating. People can't— don't have to know that that's the case, right?
So powerful. Oh my gosh, that's a really important thing. There's so much about this process of stepping out front where we are— we're doing it before we're ready, we're doing it before it feels comfortable, we're doing it before we even like what we're creating. But that is how you get to a point where you do like what you're creating, where it does feel comfortable, where you feel, um, confident. Like, we're starting before confidence.
And because you're starting before you're confident and doing that whole public transformation, that actually draws an audience to you. So like, more about that. Yeah, yeah. So like, knowing that, like, once again, like, so you start, your first video is terrible, you release it But then like there's a second video, the third video, fourth video and all that. And then eventually it looks good. And so it's like people who were making fun of you originally are now looking at you and they're like, wait a second, she's going somewhere, you know? And, and like people just— if you can tweak, if you can like pique that curiosity of where is she going, what is she doing? That is what draws them. Yeah.
So John Acuff, I don't know if you saw this, but he, when COVID hit and all of his speaking engagements went away, he said, I'm, as a total experiment, I'm gonna start a YouTube channel and just figure this out. Never done it before. It's like, you know, I've done video before, but I have no idea really what this is. And several months later now, he's— I don't remember exactly where he's at, but He's built a thriving channel. Now, he had a pretty big audience to start with, which is a huge help, but I love that he was like, I'm gonna tell you all right now, I'm gonna go figure this out. I don't really know what I'm doing, but I'm gonna figure it out. And now he's got flow, he's got a process, he has kind of a look and feel to what he's doing, and I I see this transformation and I am totally drawn to it. I'm curious about it. I'm like, huh, interesting, good for you.
Yeah, it becomes less— and this is like kind of was saying the other day when we were chatting outside of this, but it's like, it's not actually— nothing that you just described is what he's talking about on camera. It's who he is that you're attracted to. It's like Wow. Like he went on this journey, he was brave enough. And actually sometimes it's harder when you have a big audience to start this. Yeah. Because you're worried that you're gonna lose things. Mm-hmm. So he was brave enough to step out, look bad in order to look good. And that is like a quality that we all would like to have for ourselves.
Yeah.
And so one of my friends recently has been talking about how like every single person that you watch or look at or talk to is really just a reflection of yourself. So like we're drawn to people that have that because we can see ourselves in that person. And so it's like that magnetic attraction.
Yes, love that. Oh my gosh, so good, so good. So Amanda, now you are— you have the system, you've been doing this for 2 years, you have 20,000 subscribers on your YouTube. Channel, which offers really powerful step-by-step tips on video for people just like us, right?
Yeah, exactly.
Yeah. What's your new, your new thing?
My new thing is I help entrepreneurs find their voice and share it on video without feeling like an imposter. Or looking amateur.
Oh, that's good. Yeah.
Imposter and the amateur thing.
You've hit, yeah, hit on some really good pain points, I think, there. Love it. And tell people what that is, what you just shared with me.
Oh yeah. So I am big into creating an explainer statement, and this is a statement that it's— I have a formula and I have a quick start guide to video that like walks you guys through. It's like a 3-part video series, but really like helps you get up and running. So Video 2 gives you that framework for doing that. So it's a way, it's something that you say in every single video that you create, unless you're doing short form, like 1-minute videos, because it takes a little bit of time to say. But every single video that you create, you're saying this because people then are able to repeat it., and they can promote you when they can explain what you do, right? So do the hard work to find out what you do so that other people can explain it.
Yeah, I'm still working on mine. Do you want to hear what I have so far?
Yes, I do.
I gotta find it. Uh, it's live stream. Okay. Yeah. Hi, my name is Sally Koering Zimney, your virtual speaker coach at Be Moved. And I help purpose-driven entrepreneurs and changemakers like you leverage speaking in your business. You can grow your impact and influence, unleash your authentic voice, step on stage with courage and clarity, and finally leave self-doubt and obscurity in the dust.
Woo!
It's a little long, I think, but it is a little long.
I think we can cut some stuff out of there.
I really— I don't want to, but I know you're right.
Here's the thing too that I recently discovered. So we all solve like 100 problems for our people, right? But if you list 100 problems that you solve, people aren't able to remember them. But if you list one problem that you solve, so like I help blank do blank, or maybe two, right? I guess mine has two, like find your voice, share it on video. Yeah. Then people remember that. And I love your last part, right? Because you have to have that negativity because people are more likely to move away from pain than move towards pleasure. So, like, leaving obscurity and— what was the other one? Self-doubt. Self-doubt. Yeah. Behind. Like, that's huge. So I think that's, like, the key with the experience statement. But, yeah, I love that. I think you're I'm getting there, I'm getting there.
I, I, I, I keep sharing it hoping for it to become really clear what I can let go of, and it just keeps getting longer.
Well, so that's why you can have like a channel trailer, right? Or something that's like, you know, your bio explains what you do. So this is just like the quick one-liner for if you, if you happen to stumble upon this video and no one's ever seen heard of you before, they can quickly know, and then they can always click back and find out more.
I love it. Good. Okay, awesome. I— there's so, there's so many more tips I want to dig in, but, but what I'm curious about for you is what's next for you? Like, what do you see as, um, as where you're going with this? Because video is one of these— it's super fast-moving industry right now. I feel like there's, there's so many opportunities. And where are you going? Where are you going next?
Oh gosh. Yeah.
It's okay.
You don't know. No, no. Well, it's okay. I can totally explain. There's several different options, but one of the reasons that I'm rebranding slash changing my explainer statement right now, which you guys just heard the new one, is because it's really, it's like you mentioned the tech. The tech holds people back, but in reality, we all know how to film a video. Like, you probably filmed one this morning of your kids kind of thing. So we all know how to film a video, but what we don't know is who are we in front of the camera? Like, who, what is the message that we are sharing? So I kind of want to like put my foot in the ground a little bit more there and really help people become like, analyze their life, look at the patterns of what's popping up. Like what is the message that is coming through in your life? And then how do you take that and form that into a video strategy that gets you in front of other people that need to hear your message? So it's definitely thought leadership through video. And I put my foot in the ground like, if you don't wanna be the face of your brand, then like, Good luck making it work. Yeah. Like I just, I have not yet seen, except for like e-commerce lifestyle brands. Yeah. You can make an ad that like sells a product really quickly, but like if you're trying to like really make an impact on the world, you have to be the face of it. Yeah. So that's one thing that I'm working on. And then the other thing is just constantly trying to make it easier for people to do video. So I'm talking with like an AI video editing person. Yeah. Whoa. Yeah. And I've been very interested in that world. Like I'm systematizing the process so much that it's like eventually there's ways that we could cut this down with technology. So that's like a whole different direction that I've been playing around with. I love it.
I love it because I think you're right about the technology piece. Is that it— I think oftentimes it's an excuse. Yeah, because your phone, you can, you can take a really good video with your phone and edit it on your phone and be done with it. And it's not the fanciest thing, but that'll do the trick, and it can be high quality enough, um, if you're saying the right things. Say more.
Well, that's like the whole point, right? Is like, if you don't know what you're saying, if you don't know who you are, how you're showing up, why you're showing up, then that's what makes videos so hard, right? But if you know, if you're saying the right things and your video is crappy, people are still going to watch it because they want to hear it, right? They want to hear what you have to say.
That's so true. You totally hit the nail on the head.
Again, and this is like a film school kid who, you know, used to make these videos for like, you know, $3,500 was the minimum amount that you would pay me to do a video. So it's totally, you know, if anything, it should be depressing for me to share that, but it's so true.
It's so true. It's the same thing as a speaker coach where I'm like, listen, you could do this perfectly, but nobody cares. Unless they feel connected to you. If they feel connected to you, they care way less about the quality of your video or your, your talk. Perfection does not guarantee impact. In fact, it often gets in the way. So yeah, yeah, I love that message. You and I have, and we've we've been connected now for a while, um, and we're in the mastermind group together. And, and it has been so fun to walk with you on this journey and for you to walk with me on this because we have such parallel approaches, just different mediums. And there's of course some crossover there. And so I'm just, I'm just so excited that we got to connect and get to know each other a little bit.
Same. Yeah. And I think it's so important too, like on that note, for everyone to know that like the backside of everyone's business, like we get to see the ugly side of each other's business. You know what I mean? It's like the best thing because you realize like, you know, I look at you from the outside and like you're absolutely killing it. And like you look at me from the outside and like, It looks like I'm also killing it, you know? And it's like, we are. And, and it's a journey.
It's a journey. It's constant. Like, I just ran up against a wall and now what do I do? And what does this mean? And today I'm not feeling it and tomorrow it's flowing.
I mean, it's just And because of it, we're transforming into becoming interesting people that you guys want to watch.
I hope that's true. Did you hear that doorbell? There's so much happening in my house right now. There is so much happening— dog barking at the neighbors. Something just maybe got delivered.
I don't know. I can't hear any of it.
Excellent. Excellent. I can hear it all. And my brain's like ding-ding-ding-ding-ding-ding-ding-ding-ding-ding!
Ding-ding!
Well, Amanda, um, where can people go to learn a little bit more about you and what you do?
Yeah, amandahorvath.com. So that's H-O-R-V as in Victor, A-T-H dot com. And then I'm just Amanda Horvath on YouTube and A.H. Traditions on Instagram.
And what's your favorite place to hang out? Because, um, You, you land in a few different places.
And Sally Koering Zimney's favorite place to hang out is Instagram. Although I will say I'm about to go all in on LinkedIn.
I know. Say, can you say a little bit about this? Because I think LinkedIn is a— and it's for sure untapped for me and probably for lots of my speakers.
Yeah. So I, as I do, bought another course.
You did?
Yes. Just yesterday. I had to tell my boyfriend. I was like, I have a confession. Okay. I got a course. It's like this girl that I've been seeing, she's killing it on LinkedIn. Her name is— I'll throw it out to you guys.
Yeah.
Because you should definitely go check her out. And she has— her name is, let's see, Bendy Steinberger. So S-T-E-I-N-B-E-R-G-A. And she's really doing an amazing job just running her LinkedIn, creating content, launching a new program, which is a boot camp that helps people get up and Running with LinkedIn. So obviously, like, with me being a video person and she's talking about that, like, I don't talk about the distribution strategy as much as the what you're saying in the videos. So, like, it's like a really good partnership kind of thing that I'm like, okay, let me take your course. Let's, like, build this thing and go all in. But yeah, basically, long story short, LinkedIn is a goldmine. And it is the easiest platform to grow on right now, hands down, because there are fewer creators than there are people on the platform. So your content actually gets circulated for about 2 weeks versus Instagram where it's buried in 2 seconds.
Yeah. Right.
So while I love Instagram, I will say I've been doing a launch and the conversion on Instagram is terrible. It's like one person clicks on your thing out of 1,000 people that watched it or something. It's, it's dumb. So LinkedIn, LinkedIn, LinkedIn.
Have you been playing in Reels? Not at all. Not at all.
I should, but it's like my whole thing is to sustainable video content. And like, I want to be able to sit down once per month, film 4 videos and be done for the month, or sit down and film 8 videos in one sitting and be done for the month.
Right.
Like Reels is a little bit more of— and because there's no conversion on Instagram, it's like, yes, you can get the reach, But are you getting reach to convert people or are you getting reach just to get the reach? So I haven't— I want to dive into it. I just haven't yet found that to be like a really great use of my time yet.
Yeah, I was just on the— on a call with Kevin, who is also in our course together, and Kevin said to me, He was like, I'm not gonna call you out, Sally, but if you are not on Reels, you're missing out on an opportunity to grow on Instagram. He was like, they are, they're really prioritizing that.
So I was like, they are definitely prioritizing it. I'm not doubting that for sure. But I will say, I don't know, I, I think also I fell behind because I was like, I'm not getting on TikTok because of the whole Chinese government thing. And so I think like people that are coming from TikTok, they have like a little bit more of a leg up, but it's just not as good. It's like the editor isn't as good as TikTok. So the videos on there, like this is the current video on Reels. If you want to get started and you want to look like everyone else on Reels, this is what you do. You just choose a song, you're going to dance, and you're going to put here And you're gonna put here, add some text. One, two, two. Like, that is currently what is happening on Reels for every single video.
Totally.
Yeah, anyway, totally.
And yet I haven't done it. I promised Kevin, I promised Kevin that I would do a Reels today.
Oh, I can't wait to see it. I'm going to do the dance. Get comfortable. I'm sitting— I'm just kidding. Amy Porterfield just did her first Reels to promote the webinar and it was the same thing. It was cute.
It was really cute. Well, I have to get going and so do you, but thank you. Thank you for coming and hopping in here.
Thank you for having me. Of course.
Anytime. And it's going to go up on my YouTube channel as well as be on the podcast.
So if anyone like— just basically, I would say take my Quick Start Guide to Video and download that. That's just on my website. And then you'll be notified whenever I launch, like you'll get the emails and stuff. But December 8th is the official cart opens. You can join my DIY Video Roadmap program. Yes, everything you need to know to create high-quality videos. It's one day a month. Love it. That sounds amazing. All right, my friends, you're awesome.
Ah, so good. Amanda, thank you so much for being on the show with me. And I must say, I also have on my list to take Amanda's DIY video course. I think— I know, I know there's going to be incredibly helpful pieces in there, not just about getting comfortable on camera. That part I feel pretty good about. But the part I'm most intrigued by and most feel like I need is the process and the systems that she uses so that truly she's only recording one day a month. Doesn't that sound nice? To be able to serve your audience and, and show up weekly and be really intentional in our content creation and do it one day a month. I don't have that system down yet. I don't know about you. So thank you so much, Amanda, and I hope that you all check out her stuff. Now, a few things to note, friends, before you take off and head off into the sunset onto your next thing or the next podcast rolls into your feed. I wanted to tell you about really quickly one of the programs that I am using. So if you are watching this right now, you may be noticed I've got this really cool name— oops, wrong side. I've got this really cool nameplate that's right here. Sally Koering Zimney. This program allows me to essentially produce as I go. It's called Ecamm Live. I am a huge fan. I record this, right? This is not a live stream, but you can use it to live stream. So when I go live on Facebook, I use Ecamm and it makes me look like a pro. I mean, I think I am a pro, but Ecamm actually makes me look like a pro. So whenever I go live, somebody was always asking, cool, what is this program you're using? Like, how do you do that? Ecamm Live is how I do that. So if this is something that you are working on, right? As we're showing up and working on going live more, Ecamm Live is your friend in this process. It makes going live into Facebook, into YouTube. You can use it to restream all kinds of different places.
It's really cool.
If you are curious about it, I'd love for you to check it out. They are one of my sponsors of the show. So if you go to BeMove.com/Eccamm, That is E-C-A-M-M. You can check it out, download it, and start on your journey with Ecamm Live.
It's awesome.
It's pretty great. And I'll include links in the description so you can check out more there as well. Now, my second reminder is about our sponsor for today, the new MoversU membership program. Starting On Saturday, November 29th is founding members pricing. That's $29 a month, which is an amazing deal for all of the resources that you get, including free mini courses. Ah, that's pretty awesome. So I really hope that you'll join us. And right now, between now and the end of the day on Friday, you can get an early bird special that is 4 months free, so an additional $60 off in addition to more $60 off. It's a pretty fabulous deal. I hope you go to bmove.com/earlybird and get all of the goods there. I can't wait to welcome you into the community. That's it for me. We will see you here next week on This Moved Me here on YouTube. Click subscribe, join me every week. I also show up every week in your podcast feed because a good talk can move the world. So let's go create some talks that'll move the world. This moved me. What is moving you, Movers?
More from Sally

Speaking My Story: The Talk That Changed Everything (Sally Z's Epilogue) | Speaking Story

The Walk-'n'-Talk and the Stumble-Through: Two Rehearsal Methods That Actually Work | Ch. 39








