How to Speak with Authenticity as a Motivator

This content was created by Sally Koering Zimney. This content was uploaded by Sally Koering Zimney. This is a YouTube presentation titled "How to Speak with Authenticity as a Motivator" (published Aug 31, 2020) by Sally Koering Zimney. The video is a solo coaching/talk in which Sally (a speaking coach for purpose-driven entrepreneurs and changemakers) explains the "motivator" speaking archetype: its traits (audience-focused, future-oriented, inspiring), examples (Oprah, Tony Robbins, Rachel Hollis), and practical advice for motivators to add data, structure, and actionable elements to increase credibility and impact. She directs viewers to a speaking-superpower quiz (bmoved.com/speaking-superpower-quiz), encourages social sharing with #SpeakingSuperpower, and asks viewers to subscribe. The tone is instructional and promotional, aimed at speakers who want to motivate and move audiences.
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Hey movers! In today's video, we're gonna take a deeper dive into the motivator speaking superpower. Not sure what I'm talking about? Well, check out the video. Hey everybody, my name is Sally Koering Zimney and I coach purpose-driven entrepreneurs and changemakers like you to utilize speaking in their business, help them unleash their authentic voice, take the stage with courage and clarity, and finally leave self-doubt and obscurity in the dust. Yes! Who's ready to create a talk that's gonna move the world? Uh, me. And as always, we would love for you to come along with us for the whole ride here at Be Moved. So if you haven't yet, hit subscribe,, and I put out a video probably every week, and sometimes do some live streams, and it's a lot of fun, and some training, and all kinds of fun stuff, so you don't wanna miss it. Hit subscribe. So if you haven't yet taken the quiz, it's an awesome place to start. I'll go ahead and send you there, bmoov.com/speaking-superpower-quiz. It'll get you off on the right foot, and you'll have a little more idea what on earth I'm talking about here. But maybe you're here 'cause you have taken the quiz, and now you know that you are a motivator. And you're like, what does that mean? Well, let's dive into it. But first, just so you know, we've got 4 different types. We've got the innovator, we've got the educator, we've got the motivator— that's you— and then of course we have the storyteller. And today we are just gonna look at the motivator. I mean, where would we be without our motivators? They are awesome. Well, okay, I'm a motivator and I happen to think that they're awesome, but Motivators get us up off our butts and doing stuff. They motivate us, duh, right? And you motivators are the ones who are really driven, not just by your ideals, but you're really driven by the sense of possibility. What is possible? This real desire for change. And what I think is so cool about motivators is that we are really thinking about change for people. Uh, there's change for systems, which is really important. And there's also change for people. And motivators are really driven by really thinking about how could this look for you individually, change for you as a person. I love that. And a lot of this focus is driven by and fueled by your connection to and belief in those people, your audience. Can you tell I'm a motivator and I'm really kind of enjoying this? You're all about moving people, but you believe in your audience. You know them. You are all about empowering them. You really want to help your people. You've got big goals, you've got big ideas and big dreams. Future-focused, all about your people. It's pretty awesome. And what is so great is that All of those ideas— empowering people, future-focused, really focused on motivating your audience— it's at the heart of great speaking because it's audience-driven. And a focus and a belief on what's possible is really inspiring, and we feel it in your speaking. Your audience members feel it, and that makes it kind of a fun experience to be in the audience. Of a motivator. Now, here's how you can keep growing motivators because I don't know, maybe this just happens to me, but I think motivators are sometimes underestimated, maybe seen as fluffy or all about feelings. And truthfully, some of your audience is craving what's underneath all of that. And the truth is, hopefully you know this, If you've ever wanted to use good data, but kind of felt like you're not a data person, good data is emotive. The best kind of persuasion can happen in that combination. And that's what I wanna move you towards. Though you can feel your way through and do pretty well, and you probably can get up without a ton of planning, adding a little more structure and a deliberate process to your approach is gonna take you to the next level. You don't just have to lean on and depend on what comes easily to you because your audience is craving and will find you more credible and more impactful and more powerful if you can add some other elements in as well. It's not just about inspiration. We've gotta lean into the opposite type, which is more like an educator where we're offering something that's tangible and practical and doable. Enjoying the experience is really, really important, but we don't want the enjoyment of the experience to come at the cost of saying what needs to be said, of finding our edge, of challenging our audience to do hard things, and really sharing our own hard experiences as well. Remember, Audiences respond to brave. Okay, so let's talk about some of these famous motivators. Now, I don't think any of these are gonna take you by surprise. My first and favorite is Oprah. Oprah, I love you. Let's be friends. It's a dream. Can I just say it out loud? I have a dream of speaking on Oprah's stage. I just said that out loud. Yes, Oprah could be in lots of these different buckets, but I put her in the motivator bucket because I do think that ultimately that is the legacy that she is leaving. I've been in the audience when Oprah's speaking and I feel absolutely empowered. She's deep, she's awesome, she's a highly developed motivator, love her. I also think a lot of Rachel Hollis, right? Your pretty typical motivational speaker. We can't do a motivator without the Tony Robbins. Hey-oh, I mean, look at that guy, he is motivating, woo! Okay, and me, I'll just put it up there. There I am, have you watched my TEDx talk yet? No? You haven't? Maybe you should do that. So motivators, what I want you to do is I want you to really own your superpower, right? Do you see that little hashtag right there? It starts by putting it out there. So I want you to go somewhere on the socials, wherever you are on the socials, and share what your speaking superpower is. Tell me about why it is so powerful. You gotta own it, right? #SpeakingSuperpower. Tag me on it so I can cheer you on as well. I can't wait to see 'em. And of course, if you haven't yet taken the quiz, now is the time to do it to confirm what your type is. You can just go to bmoved.com/speaking-superpower-quiz. You'll find it, then you'll know for sure, and you can be like, "Yes, motivator!" And you're feeling it, you're gonna get out there, you're gonna really motivate people, it's gonna be awesome, yes? All right, that is it for me, movers. It is always great to have you here. I hope you are out there creating talks that will move the world. Our air conditioning broke and I'm just so hot, but I gotta do these today. I gotta. Motivator, super speaker, but, um, hmm, that's not it. I put out lots of videos. Let's try that again.
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