Maximize Growth: The Power of Strategic Ads

I think ads as part of a long term strategy is a good thing. I do not typically recommend a lot of ads as like a heavy part of your budget normally because ideally what we really want to do is grow organically and we want to get the word out more often than you think. So I was looking at your cadence on like your newsletter, once a month, things like that. So just at a super high level, that should be a minimum of once a week. But you're communicating with your audience and your social media post cadence should be at least five days a week, if not seven, if not multiple times per day. So building things like that with a strategy around growing your audience and then bringing in the different audiences that you have. And you do have several different audiences that you're trying to reach, including corporate sponsors, people for the academy, people for your programs that aren't part of the academy. There's like a whole diverse thing. But if you have a 30 day window to get people in the door for the academy and enrollment up, then my immediate recommendation is because it's so short, ads are the way to go.