Five content ideas for product businesses: behind-the-scenes footage of design and manufacturing, product tips and how-tos, themed content days like Tip Tuesday, the founder's origin story, and interactive polls that ask your audience to choose.
Creating quality content is not just about selling. Here are 5 content ideas for product-based businesses. Number 1, let's show them behind the scenes. Showing how products are designed, made, or fulfilled is a great way to connect your product to your customer. Number 2, product tips. Let's give them ways to use the product, whether it's styling tips for apparel, recipe ideas for food products, or creative uses for home decor items. #3, themed content days. Think about Mindset Monday, Tip Tuesday, What Are We Doing Wednesday, Feature Friday, etc. #4, your journey. When is the last time that you introduced yourself, shared your why, or talked about your business journey? You can create a series of posts letting them in. #5, interactive polls and posts. This or that, what color is your fave? You can do this with products, packaging, or even What you're having for lunch. Just have fun with it.
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