From the Food Network to Subscription Box Owner

Hey everybody, um, just a quick note. I had all the whole time mixed up in my brain. I don't know what day it is. Lauren, we are on day 6 of Subscription Box Week, and it's just all— it's all in my head somewhere, and I don't know what day it is, but we're here, and I've got Lauren here, and y'all are here. Let me pull up the chat real quick. Um, this is gonna be the— I say I'm so glad this is our Saturday interview, Lauren, because you are, I probably say, the most fun person for Saturday. So we're gonna have the best, um, conversation today because I— we've been having really great, um, conversations about where people are starting and all the things like that. Hang on, I gotta pull it up here. I still haven't fixed my laptop. This if you're following along with me. I'm a hot mess today. Subscription box week, where are you? There you are. Okay, I got us. We're— everything's fine. Everything's fine.

Lauren, I'm ready.

Wait a minute, what's playing? Okay, I got it. Lauren.

Yes.

Tell the people what's going on. Tell the people who you are, and I'm gonna just tell them who you are and what you currently do, and then I'm gonna take us all the way back on your journey.

I'm Lauren, the Cheerful Baker. I live in a teeny, teeny, teeny small town in Kentucky, so if I can do it, you can too. And I, I make cookies. So, um, that's what I do. And I have a subscription box of cookie cutters because I want you all, everybody that's watching, and anybody in the world to learn how to make cookies too, because it brings a lot of joy to yourself and to other people. Yeah, that's me in a nutshell.

That's, that's like the most trimmed-down version I've ever heard you speak. Um, let's, let's go back to, let's, I just wanna take them back to, you get a phone call from the Food Network. Like I want, I, and this is before Lauren has a subscription box. Lauren is not selling anything at the moment except her cookies, right? Right. Locally. And so I want, I want you to tell the story of how this all came about for you. So We're just at home in the small town in Kentucky. And, um, yeah, I get this message. It says I'm not in Subscription Box Week. I, I sure am. Hang on just a second. Okay, what is happening with my, um, it shows on here. Oh, I know what I did. We're gonna start, we're gonna start over. I never hit go live in the group.

We can start over. That was practice.

We're going to start over.

It's just been—

okay, everybody, just take a— let's just do a deep breath in, out. Okay, we're going to start over. Starting fresh. Oh my goodness. Okay, I'm live with Lauren Jacobs. She is the Cheerful Baker. Lauryn, give us your little intro again really quickly so that we can start this over again for all the people in Subscription Box Week.

Hang with us.

We got this, I promise.

I'm Lauryn, the Cheerful Baker. I make cookies.

You make—

right here.

She makes adorable cookies. And cookies, if you're like me, I don't— I mean, I'm not a baker. I'm not. I don't cook very much at all. Let's just be honest. But I love watching your videos of you making the cookies. Because—

Thank you. I've been doing it about 10 years. I started about 10 years ago, but just because I thought that it would be fun. Yeah. And then my son was diagnosed with dyslexia. And to say he had a hard time was an understatement. So I was very sad, very stressed, and I needed something to focus on. And so for me, that became cookies. It just— I mean, it saved my life, which sounds melodramatic, but it's really not. I just needed something happy, and that's what cookies became to me. And now I focus on teaching other people how to do that too, because I mean, the things I've been able to do are unbelievable.

So let's go, let's go back and let's take them on this journey with you because you said I'm small town in, in Kentucky and I was just making cookies. Were you selling them locally? You were just making them for special occasions, birthday parties. Things like that. Tell me how— what was going on?

Yes, I mean, I really started decorating cookies because I just thought that it would be fun to do. I was painting. I love anything artistic, and I thought, hey, cookies sounds like fun. And then I sold my first set of cookies, and I'm an entrepreneur at heart, so I thought, hey, maybe I could sell cookies. So I started selling cookies, and then I started teaching cookie decorating classes in my home. And that's kind of how it started. And it was— I mean, I was teaching art at the same time because I wanted to be at the same school where my kids were, and that's the position that was open. So, right.

So you're an art teacher at your kids' school, making decorating cookies on the side and selling them on the side.

Yes.

And then you're just, you know, around home and you get a phone call. And tell me how— tell me who was on the other side.

No, actually, it was Instagram, which is even funnier. It was an Instagram message and it was somebody that said, I'm from the Food Network. I'm a talent scout for the Food Network. And I wanted to know if you would be interested in talking to us about coming on the Christmas Cookie Challenge. And I mean, Sarah, I was like, You have got— who do you think you're talking to? I mean, I'm not that dumb.

I'm not that naive, right?

No, I live in a town this big, you know. I didn't have a big social media following. Um, I just thought, this is— this cannot be real. How can this be real? So at first I didn't respond, and then I thought, why not? So I said, yeah, sure, you know. Yeah, sure, I'll be glad to talk to you. Why don't you call me tomorrow around 1 o'clock? Because I have a doctor's appointment and I'll be driving home then. And she's like, okay, again, you got to get— take it. I didn't think— I really did not think that this was a real thing because even when I went and looked at her, her profile, there wasn't anything about the Food Network. So I thought, we'll just, we'll just have a little fun. So she calls me and the first thing she asks is, Lauren, how was your doctor's appointment? I'm like, it was great. It was the gynecologist. You know how much fun that is. Because again, I wasn't being professional, but that worked in my favor because she started to laugh and we talked the whole way to my house and we laughed and laughed and laughed. And I get home, she says, I'm going to send your name in to the main person and you'll be hearing from the Food Network. And I'm like, okay, haha. Well, I get home and within like 30 minutes, probably, I had a very professional email from the Food Network, and I immediately thought, oh my gosh, what all did I say? You know, what all did I say?

It probably helped you get scouted. Like, they need personality on these shows, right? It probably really helped you.

That's what one of the people that I talked to, the producers, he's like, Lauren, you have the personality for TV. So I thought, well, it's probably good that I did that because I was fun. So yes, they asked me. I mean, I had to do lots of interviews. I had to send in cookie samples, all kinds of things. And, and the hardest thing was they called me, you know, it was probably 4 months later and said, yeah, we want you to be on the show, but you can't tell anybody. And I thought, have you met me? Have you met me? That's going to be really hard. But, um, I did tell a few people. I mean, I'll just admit it right here. And it was okay because The Pioneer Woman is one of the judges, and she actually put a picture of me, which she probably didn't know that that was on there, on her Instagram, which had 3 million followers. So I thought, you know, I got a couple of phone calls after that. I saw you. Are you going to be? So luckily she let the cat out of the bag. So that worked well in my favor.

So let's go back to you telling me, because here you are, you're like, I'm going to be on the Food Network and I want to figure out how to monetize this. I need to fast track my subscription. Right. And so talk to us about— look, we didn't have a subscription when the Food Network called and said, you're going to be on the Food Network. And so talk to me about what your thought process was when that happened.

I thought, I'm going to be around. I'm going to be in front of millions of people, literally. And I have children that are going to be in college in a few years, and maybe I could pay for them to go to college by monetizing this. But I did not want to send cookies all over the country. I mean, that's just too much work. And I started thinking about the things I knew how to do. And I know how to teach because I was teaching art classes. I was teaching cookie decorating classes. I know sales because I actually was, you know, I had a real, real big person job. I was a sales rep for American Greetings, so I knew all about that. At the school, I learned Canva and a lot of that, and I was in charge of all their big events. And then I had learned my husband's very techie, and he wanted a 3D printer. And when I found out that you could make cookie cutters on a 3D printer, I thought, okay, I'll learn how to make cookie cutters. So when I thought of all these skills that I learned, have learned over my 50— well, I was almost 50, I guess, when I started this. I thought, you know, I could put all these things together. And like I said, for me, cookies has been the greatest gift. And, and I loved teaching classes. So I thought, okay, I can design a cookie decorating subscription. I can make the cookie cutters. I can design the cookie cutters with my art background. I can teach a class, and I can package all this up and send it.

There we go.

And I'm one of those people, Sarah, that If I have an idea, I'm like, okay, we're just going to do it and we're going to figure it out later. I mean, my biggest thing is just do it, you know, just do it. And so I had a friend named Christy who was in Launch Your Box and she had a subscription box and I knew that about her. So I called her and I said, can we go to lunch? I have this idea. And she said, sure. So I told her, I said, what do you think? And she said, I think it's a great idea. I'm like, okay, great. And she gave me this little book that she had had from you. And you know, this was 6 years ago. Well, I kind of skimmed through it, and then I already had a website because I had started selling a few cookie cutters. And within 3 days— and I wouldn't recommend this, but it worked okay for me— but within 3 days, I had launched my subscription.

Yes.

And I made a lot of mistakes, but I wanted to kind of know what I was doing whenever the Food Network thing happened so people could see me and think, man, she's a lot of fun. I want to learn how to decorate cookies from her. So that's how that happened. And so I joined Launch Your Box, but there was a waitlist and I'm like, dang it. But luckily it didn't take me that long to get in. So that was good. Yeah.

So let's, let's go back just a touch because I want to kind of break this down. I've been answering some questions a lot in the group and I think, Lauren, this is just like the perfect example. There's people that make things, they hand make things, whether that's painting things, crocheting things, making dresses, making whatever, and they're worried about it being scalable. And so what I love about your story is that you knew that making cookies and sending them across the country wasn't scalable for you. So how could you take what you knew and turn it into a scalable product? And that's where the cookie cutters came in. And I don't know if you guys remember, but I opened the— I opened her box on Thursday during our box openings inside Subscription Box Week, and we got to see what that looks like, and it's amazing. And so you were able to say, I can't make cookies for 500 people, but you know what, I can make cookie cutters for 500 people, and that's when I'm going to start to brand myself. So you heard her say 3 days. Highly don't recommend 3 days, but listen, she got her stuff together and was on it. And then here's, here's also the thing about the 3 days. The sooner you can get it launched, the sooner you can start to improve it, right? And so you threw it out in the world and what happened? When you launched your Cheerful Baker Box?

And I, I want to say too, I did have— I had been collecting emails for years. I had never sent the first email, but I did have, you know, several hundred people on the email list, and I think that helped me. And I've had maybe, probably at that time, 10,000 followers on Instagram, so at least I had a few people So what's the question you asked me? Oh, so I launched, I got 18, I think 18 subscribers, and I thought, oh my gosh, 18 people want to learn how to decorate cookies from me. That's amazing.

Yes. Okay. So we start with 18. Now you launch. How far now is your Food Network debut coming? Oh, do you remember?

I don't remember. I really don't remember. I was— I think I launched— I think my first box was maybe May.

Okay.

And my Food Network was in November. But I'm guessing. I'm not a dates person. I don't remember. You could ask my husband. He'd be able to tell you.

So you're launching, but you've got several months now before this thing airs because you go film it way early in advance. Yes, it's not April. Okay, so April you go film it and you're like, oh my goodness, I need to get something to monetize this appearance. And yes, and also even if I'm, I'm not on the Food Network, like this is something I need to be doing, um, for myself. I got a kid going to college, like this is what I need to be doing. So in May you launch the subscription, you get 18 subscribers, and tell me about what's happened Well, now I have about 340. Okay.

And, um, come here, come here, Leroy.

They always—

I have two beautiful dogs that had babies, and occasionally we— they're standard poodles— occasionally we babysit the babies, and I have a baby here right with, with me right now. But anyway, Yeah. And it's, you know, it's grown very slowly because one thing that I want to make sure that people know is you don't have to have the goal of having thousands of subscribers. I do not have that goal. You know, I'm not that far from retiring. My goal was to get my children through college and to be able to do this in my home. I don't want a warehouse. I don't want thousands of subscribers. My goal at the beginning was 300. I've surpassed that. And now I think I could probably get to 500 because I can still do that in my home. We have a finished basement. I might change my mind, but I do think it's okay to have goals that aren't huge. I pay with the— I have to share this because this is amazing. My oldest son started college in September of the year that I started this subscription box. My only goal was to be able to cover his college tuition. And I'm very fortunate that my husband has a great job, but I wanted to do that. You know, I wanted to be the one to cover the college tuition. My parents paid for my college, my husband's did. We felt really strongly to be able to do that, but that would have been really hard with my husband's salary, um, because I had come home by then and I wasn't making that much decorating cookies. I just didn't want to work anymore. I wanted to be home more with my kids because I knew they were leaving. So the very first month— I'm not kidding you, this is a God thing— the first month that I had to pay Caleb's college tuition, do you know I almost made the exact same. I mean, probably within $20 is what I made with my subscription. I could not even believe it. I got that check and then I got the tuition payment, and I mean, I— it, it gets me choked up now because I think that's not a coincidence, right? That was the greatest gift, you know, one of the greatest gifts I've ever been able to give my family ever is is having my children come out of college debt-free.

I can see the, I can see the pride in you as you talk about it.

Yeah, it's incredible. I'm not a money person. I don't care about money. But man, do I love my kids more than life itself. And knowing that they're going to come out already being ahead is amazing.

Yeah. Like, how many of us carried school debt for a lot of years? I think I had school debt for almost 10 years. Like, it is something that you just, it's this ball and chain that you're just dragging along with you as you're trying to start your life, right?

And yeah, such a—

it's such a beautiful gift. And the way you speak about it, and, and I want you to hear this, okay? I want you to hear what Lauren's saying. I'm not out here trying to be a millionaire. I'm not out here trying to have a warehouse and 20 employees, and, and I'm not trying to be the biggest and the best. I'm trying to do it for me because this is what success looks like for me, right? And I want everyone to just think of— sit with that today, and I want you to think about what success looks like for you. When I started my subscription, my big goal was 100 subscribers, and, um, that 100 subscribers would pay my rent of my brick and mortar, so I didn't have that heaviness hanging over me every time I went to my shop. Like, I've got to sell something today in order to pay the rent. So I wanted that 100 subscribers was the rent, utilities, and my one part-time employee. And I thought if I could just make that with something that came every month, then I could relax a little bit. I could show up as me, and then everybody that shopped in the store, that would be where I made my income. But it wasn't, you know, it wasn't time to pay bills from that. And that That was just the thing that started me. And I thought, I just need some stability and I just need some stability within my retail store. And you just wanted to create an income for something extra in your life that was coming up. And I just, I love your story so, so much because you went on the Christmas Cookie Challenge. We had a watch party when Lauren was on the Christmas Cookie Challenge. We watched her. She did not win. I do not know how she did not win. But it put her in the spotlight. But you know what the most important thing was, is it pushed you to make something happen on the financial end of your business, right? It pushed you to say, okay, I have to get going. And sometimes we need that push, right?

Right. And you know, something else that I want to talk about that has nothing to do with money is You know, I have— I'm never sick and I have been really sick. I mean, and you know this, for 2 months. I'm finally better. I had mono. And when you're 57 and you get mono, you are sick. And what an incredible blessing this subscription business has been because I did not show up. I was not live. I did nothing because I was so sick. But I, you know, my members knew what was going on with me, and I got a huge paycheck still not technically working because what I have built. Now, if I was working for someone else, I would have got nothing because I would not have been able to go to work. And so It put into perspective for me how recurring income is amazing. And now you got to remember, you know, I was on the Christmas cookie challenge, which was crazy, but I'm no different than anybody that is watching this. I always like to tell people, you know, I'm no young girl. I'm no young chick. I, live in a teeny, you know, a beautiful, very small town in Kentucky. I don't have a huge network of friends. I have a small network of great friends. There is nothing spectacular about me except I made myself a goal of doing something. And I'm a lifelong learner. And that's what your group has done for me, because I will get in there and figure stuff out. But I didn't know how to do this stuff. And, you know, I got in to Launch Your Box and I'm like, oh, that's how you market that. Or, oh, that's how you order the boxes. Or, you know, I mean, all the different things. That's how you set up an email list. Because I thought I had a lot of knowledge and it was a lot of business knowledge, but it was no knowledge about subscription boxes and just all the things that I have learned. And I'll share this too. So when my second son went to college, I was a little stressed about money. And so I scaled back on everything and I quit Launch Your Box because I thought, oh, I can't have that money. I mean, I can't do anything. For about 4 months. Then I'm like, man, I miss Sarah. So I joined again. And then I will watch things and think, I, I think I know how to, you know, I think I know how to do that. And then I'll gain new insight. And so, for instance, I gained 120-some new subscribers, not last month, but the month that I first got sick. And it was only, only because I watched your video about how to do Facebook ads. And those Facebook ads got me 100— it was either 120 or 130 new subscribers. Almost doubling your program again. Yeah. No, I'll never quit. But, you know, sometimes you just get stressed and I was stressed about being able to pay the tuition. But I can't say enough.

And so let me ask you a question because I'm putting the math together in my head. So you nearly doubled your subscription in one month.

Yes.

Now you've got two kids going to college, right? Yes. Is your subscription giving you enough to pay for both of their college tuition?

Oh, I not only pay for both of their colleges, But I pay both of their living expenses because they both live in apartments. My oldest son does not have a job. We don't want him to because he has— school's really tough for him and he's doing incredible. So that's what we want him to be able to do. And I pay for it all. You know, he's going to a wedding this weekend and he doesn't have a suit. And it was so wonderful because he, he came home yesterday and he said, Mom, is there, is there any way I could get a new suit for the wedding? And I said, yes. I was able to not think about it. I said, yes, of course you can. You need a new suit. You're getting ready to graduate. You're going to have interviews. So it's just taken. And even though, like I said, my husband has a really good job and I'm very thankful for that and I wouldn't have to work, it takes the pressure off of him. Yeah, it allows him to breathe a little bit. Um, it, it has been the greatest blessing in my life. I mean, just an incredible blessing. And I love, I love teaching the people in my subscription group, just like you do. I love—

it brings you so much joy, right? To see them successful with what they're doing. It's the same joy that I get watching you guys be successful, right? Yes.

Yeah, it's, it's the greatest thing ever.

Okay, I've got a few technical questions, um, from the group because they are just— they're— you are inspiring the heck out of them. Um, so there's one question is, how the heck do you fulfill 300 boxes in your house? Tell us that process, um, because they need to know this.

Well, I have two wonderful children who go to college close by and they help. And so one of them comes and they— he, Caleb, the oldest one, he puts all of the boxes together. We have a finished basement. And so we just put them down there. You know, we stack them on top. They don't take that much room. And then we put all the cookie cutters in bins. And then when it's ready, my youngest son comes and he pack some in a couple days. It's— I mean, we have it down to a system. I remember years ago you did, uh, um, a training on how to set up—

yeah, fulfillment.

And that made a huge difference for us in the way that we were doing things. And, you know, we figured out over years— you, you do figure out how to make things easier. And so now we have good systems. Plus, I'm not the system person. I'm the creative, fun person. My husband really is good at that. So I have learned to not try and do it all myself and to ask people who are good at things that I am not good at to help.

Do you, do you still print everything from your 3D printer?

We do.

Okay.

Yes.

And then my other question is, so do you just like put the 300 boxes on your front porch and they come pick them up, or how does this work?

Yeah, we, we arrange for the post office. That's exactly what we do. We put them on our front porch and the post office comes and picks them up. Um, we help take them out to the— take them out to the car. Um, and sometimes we'll fulfill in a couple days. Like yesterday, I fulfilled like 70 boxes. Um, I printed all the labels, and, and so we took them to the post office yesterday because we like the people in our post office. But yeah, they'll just pick them right up off your front porch.

I love this because it's showing everyone that it's doable, and you don't have to have, um, you don't have to have a warehouse, you don't have to have a big team. I mean, my kids were my box packers when I first started too. Like, I would hype them up on some Starbucks, promise them a snow cone when we got done, and then let's go, kids! And they were They were like, I have pictures of them where they— we had folding tables thrown out and they're just, they're putting the boxes. I'm like, okay, this is the first item, it goes on the bottom. And they would go down the rows and they'd put it in the bottom. And they were like probably like 8, 8 and 6 at the time. I'm like, okay, this is the next one. Every box gets one. If you see a box that's missing one, you know, put that in. And so it's just like you start with what you have.

Yes.

And I don't want anyone to think that they have to have a warehouse because you see me have a warehouse. I didn't have a warehouse. Until 5 years ago. And I'm 9 years into my subscription box. Okay. But you start with what you have. And if you're like Lauren, you're like, I don't want the overhead. I don't want the responsibility of a building. I don't want to have to hire a whole bunch of people. I want to keep this where I can manage it in the way that I want to. And providing me a great income that I can use to help my children as they navigate and they transition into adulthood. And the feeling that you get as a mom is probably the most incredible thing that you could probably have. And whether that is making money to take your kids, take your family on trips, whether that's making money so that you can help with the mortgage, whether that's making money so that you can pay your car payment or pay for— my daughter played competitive soccer for so many years and it cost us $800 to $1,000 every season. It was like if I didn't have my subscription box at that time, there's no way we could have afforded to do those things. And so that's That's what, that's what it's bringing for us. I love this.

It is, it is. And you know, if you could have seen my box— I think I sent you one of my first subscription boxes. Yes. And it's changed a lot. Like, now I have cute boxes, and you know, I've got— in the beginning, that— now I had a cute box in the beginning. I know you're like, just get the tape, but that's not in me. I had to buy— I spent way too much on boxes in the beginning, but I wanted something cute because that's just who I am. But I used to fold the cookie cutters up in, um, paper. Oh my gosh, that took forever.

As you go. That's why starting with 18— what you'll do at 18 is very different than you'll do at 118. So that's why, that's why this is, you know, you pay— you, you figure it out as you go. You don't want 300 subscribers right out the gate if you've never done this before, right?

And I messed up. I messed up people's payments. Nobody was mad. They're like, it's fine. I messed up so many things in the beginning. But the thing is, I started, you know, and I always like to think about things like this. I think when I started Launch Your Box was maybe, I'm just going to throw a number out there, $60. I really don't remember. Let's just use $60 as an example. I thought, okay, how many boxes do I have to sell to cover that $60 or whatever it was? So I figured out it was 2 or 3. I thought, I can do that. Yeah, I can sell 2 or 3 and then maybe next month I'll get better and I'll sell 2 or 3 more. Yeah. You know, so my goal was just to be able to learn and cover the cost. And I did that.

I love that.

What do I do without my 3D printer? That's how we print all of our cookie cutters. They're all 3D printed. I've got one. We design them, we print them, and then I have a class that goes with every set, and they get a link and they can watch how to decorate every single cookie that they make.

She's got the name of the— of what this— because I was— when I was opening it, you were watching me, I was like, I don't know what this is. Oh, it's a pumpkin. It's the flower pumpkin, and she's got a picture of it in her box. So this is what comes off of her 3D printer. Is all the, um, cookie cutters. That's how she's making her cookie cutters, is on the 3D printer. So that's super cool. Lauren, if I've got people watching right now that are like, yeah, you know, this has been a great week, I've been learning in Subscription Box Week, um, I'm just not sure about Launch Your Box— if they're on the fence about joining Launch Your Box right now, what would you tell them?

Okay. I've always, like I've said several times, been a big advocate to learn from people who know how to do what you don't know how to do. And Sarah, you know how to do subscription boxes. So that's it. You are the expert. You are the number one expert in subscription boxes. So why would you not want to learn from you? I mean, you, you not only know how to do it, but you do it. And that, and that's different from learning from somebody who's just like, oh, I'm gonna show you how to do this, and learning from someone who does it. Yeah. And who's done it for a long time. And, you know, just having the community of people is huge, you know, throwing an idea out there. Um, the idea, an idea that I, that you helped me with was changing what I was putting in the boxes, and that was huge for me. I think that's one of the things that helped me get all those new subscribers. And I don't know anybody else that does a subscription box. My friend doesn't do it anymore. She's gone on to something different. And my husband's the encourager. He's going to be like, yeah, do it, do it, do it. But he doesn't know anything about it either. So not only having you, but having the other members is great because they're my people. You gotta find your people.

Find your people.

Yeah.

And, um, your people might just might be inside Launch Your Box.

Yeah. And if you try it and you don't like it, hey, at least you tried it, you know. At least you can say you tried it. And I always say, just try, just do it. Just, just get an idea and see where that idea will take you. And it might be a bad idea, but how do you know?

You don't know. The fear of regret is real, right? Yes. You don't know. Lauren, thank you so much for spending your Saturday morning with me. I'm sorry I got the time all messed up.

So I'm sorry.

They found us. We're here and the message still lands no matter what time we were supposed to be live or not.

That's right. And you can tell people too, you did one of the interviews I'm the most proud of on your podcast. So if you want to hear a little bit more from me, you can go to Sarah's podcast and listen to that too.

Yeah, we'll drop that. We'll drop the podcast episode in the chat here too. And you can go listen to more of Lauren's story on the LauncherBox podcast. Y'all, it's been such a great— it's such a great interview today. Lauren, thank you so much for sharing. This is my— this is my take for it. You're never too old to try something new. You're never too— you don't— there's never not enough knowledge out there to learn something new. And if you don't ever start it, it will never get better, right? That's my— that's my takeaways from today.

You're a good listener.

And if you want to join Lauren and I the time is now to come join us in Launch Your Box because we've got a whole bunch of new people and my wall is falling down. As we were talking, we've got a whole bunch of new people joining us in Launch Your Box and I would love for you to get started with them because having a group of people at the same season doing the same thing at the same time is going to be really great for your journey. And so I'd love for you to come join us inside Launch Your Box. Lauren, kisses, hugs, love you to pieces. I can't wait to talk to you soon. Y'all have a great Saturday. Bye, guys.

Bye.