Sarah Williams--Founder & CEO of Framed! | Founder & CEO of Launch Your Box | Podcast: The Launch Your Box Podcast | Author: One Box At A Time | Inc 5000 Honoree

The Sales Shift You Can't Afford To Miss

Name: The Sales Shift You Can't Afford To Miss
Uploaded: 2023-11-18T06:03:57+00:00
Duration: 48 s
Channel: Sarah Williams
Description: Sarah Williams warns craft and small-brand sellers that fall products sell only this month. After that, the market shifts entirely to Christmas in…

18 Nov 2023 · 1 min

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0:48

Sarah Williams warns craft and small-brand sellers that fall products sell only this month. After that, the market shifts entirely to Christmas in November. She urges launching subscription-box programs now and committing all resources to the fall launch, calling it make-or-break for the year.

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There is a big shift in buying habits starting right now. And if you don't have fall everywhere, if you're not selling fall things, you are behind. So we need to get to selling. Everybody has the opportunity to sell fall things right now. We only have this month to sell fall, and then by November we're shifting to Christmas. And some of you are already shifting to Christmas because of your industries. Some of you guys that are in craft-related industries are already selling Christmas, but But we can't be behind right now. I need you to shift to revenue-generating activities. If you are launching your subscription box this month, I need you to get locked in and focused on that launch. I need you to be getting all your pre-launch activities going. I need you to go all in with this launch right now. It can make or break you for the rest of this year.