Scott EmpringhamAI Marketing Strategist | Helping CEOs Scale with AI

DAY 80/100 – THE FUTURE OF MARKETING: SMART, LEAN, AND POWERED BY AI

14 Nov 2024 · 1 min

Watch on YouTube

0:48

A short promotional segment from a YouTube video arguing that traditional marketing requires multiple specialized staff (copywriter, editor, videographer, podcast manager, web developer, designers, social media, analytics, ad managers) which is costly and complex. The speaker recommends an alternative: hiring a single virtual employee plus a few AI applications, combined with onboarding into an "AI training academy" and weekly live group training (image/video creation, email/CRM, GoHighLevel, ads). The framing emphasizes efficiency, cost-effectiveness, and continuous upskilling via weekly expert sessions.

Chapters

If you had a marketing company, you would have a copywriter, an editor, a videographer, somebody handles your podcast, somebody has your web development, maybe your email and CRM, all these different things. Your design, your social media posting, your analytics, your Facebook ads, your LinkedIn ads, your Instagram, like all this stuff. And now you're up to like minimum five people, six people plus an ad budget, plus all these other things. Or you get a virtual employee and you get a couple of AI apps plus, they're immediately onboarded into our AI training academy and in our weekly live group calls where all of them can come on that are getting up to speed on image creation, video creation, email campaigns, CRM engines, go high level, all these new technologies. Every week we have speakers in there and they're getting trained. So if you are considering a marketing person, this may be a solution for you.