Scott EmpringhamAI Marketing Strategist | Helping CEOs Scale with AI

Embrace Failure: Why Sharing Your Business Journey Matters! #Accountability

12 Jun 2024 · 0 min

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Short excerpt from a June 12, 2024 YouTube video by Scott Empringham where two speakers discuss why people avoid documenting their business processes. Key points: fear of appearing to fail if a documented plan doesn't work, concern that others will hold them accountable or criticize when progress stalls, and the social pressure of being asked "Where's the thing?" when projects don't materialize.

I think the reason most people don't want to document is because what if it doesn't work? You look like a giant.
Or what if they don't follow through? Yeah. Or. Yeah. It's almost more that I think it's more. Once you start talking about it, you better have the stomach for the fight and keep. I think that's a bigger deal accountability than just, is it, does it work or doesn't it's the minute you start talking about it, people go, what happened to the thing? Oh, why didn't you start the show? Why didn't you launch the workshop? Where did. Where's the thing?
Where's the global speaker?
And yeah, where. Yeah, where's your talk? And you're like, oh, I quit. You know, it's that thing.