A short excerpt from a YouTube interview (hosted by Scott Empringham) where Michael Caito and another speaker discuss using data as a neutral standard to address employee underperformance. The speakers frame data as 'the teacher' or 'the standard' that can become the "villain" used to depersonalize corrective conversations, and the host invites a practical explanation for business owners who struggle to give direct feedback.
For those businesses that have people in their business.
I love what you said to this.
You said something about this, about the data is the data is the end.
Not the data is the enemy, but.
The data is the teacher.
Rather than you've.
Got businesses where maybe somebody at the business doesn't want to confront the bad performer, but the data.
Then becomes the bad guy.
The data, the standard. The standard.
Let the standard be the villain. Tell us, tell us a little bit about that.
So now picture a business owners watching this saying, I've got a couple underperformers and I'm, I suck at giving them the feedback and I struggle with that. So share how the data can be the standard.
People, like I said, a players want to win. They want to know, they want to be measured. Our people want to be and need to be measured. So picture this. You've got a player, they've got three to five, you know, things that you, I call them vital factors. These are the things that, you know, we really measure you on that are vital to your performance. And they set goals against those every month. And so if they're not hitting their goals, the standard is the villain. Listen, you set this goal, this is the standard. If you're measuring their goal setting and you're measuring it, you can see. And if they're not hitting their targets, you can ask them, what's your corrective action? Put it back to them, what's your corrective action? And then you can watch them over the next couple months and see how it's going. And we don't realize that something is simple as measuring the right things in your business and letting people go set and having a weight, a cadence to, to review it, how powerful that can be in changing a culture.