Scott EmpringhamAI Marketing Strategist | Helping CEOs Scale with AI

YOU STILL THINK YOUR BUSINESS DOESN'T NEED AI? #ai #marketing #nextgen #youtubeshorts

19 Aug 2026 · 1 min

Watch on YouTube

0:50

In this YouTube short, Scott Empringham engages with two speakers to challenge a business owner's belief that AI isn't needed. He asks for a concrete example and is shown a rapid workflow for launching a clothing brand website using AI tools. The process involves using ChatGPT to generate a site structure prompt in about five minutes, which is then fed into Lovable.dev, an AI-powered site builder that creates a basic website in roughly two minutes. The dialogue highlights the speed and ease of AI-driven site creation, aiming to persuade skeptics that AI can deliver immediate, tangible value for their businesses.

What do you tell a business owner that says, I don't really think I need AI for my business?
You do. It's not that you think you do. You do need AI.
Like, okay, you launched a clothing brand. Show me how you built the sites. What's the site name?
The site name is lovable.dev. Okay. And then first you use ChatGPT to make a prompt for you to actually build like the structure of the website. So you make a prompt, you send it to Lovable, and it makes like based off of your prompt, Then you start to design your own, like, shirts. Like, you make mockups of it. And then after— How long did that—
how long did it take you to create the prompt to send it to Lovable?
5 minutes.
Okay. And how long did Lovable take to build the basic site? 2 minutes?
Yeah.
Okay.