Scott Keever covers online reputation management basics: build a personal website with a strong About page, keep social profiles consistent and linked to your site, and get featured in high-profile publications to push down negative results in search.
Chapters
Hey there, Scott Keever here. After being obsessed with SEO and online reputation management for over a decade, I want to share some tips on creating a strong online presence for your name or business. Start by creating a personal website that showcases who you are, what you do, and the audience you serve. Make sure your About page stands out and increases your chances of getting new clients. Ensure all your social media profiles have consistent information and a bio that matches your About page. Link these profiles back to your personal site to create a cohesive online presence. Seek opportunities to be featured in high-profile publications and news sites. These features should mention the same consistent message and link back to your personal site and social profiles. Tie everything together by implementing schema markup on your personal site, which can help search engines better understand and display your content. Remember, consistency is key when building your online reputation. By following these steps, you'll be well on your way to establishing a strong, cohesive online presence. And finally, I want to offer my assistance to anyone looking to proactively protect their online presence or dealing with negative content showing up for their name or business. As an internationally recognized SEO expert and online reputation management mastermind, I have the knowledge and experience to help you take control of your online reputation. My team and I specialize in helping high-net-worth individuals and businesses clean up their online presence by ranking positive content to suppress negative and unwanted results. If you're interested in learning more about how we can help, don't hesitate to reach out. We'll work with you to develop a customized strategy that addresses your specific needs and goals, ensuring the best possible outcome for your online reputation. Remember, Your online presence is a crucial aspect of your personal and professional life. By taking proactive steps to manage and protect it, you can safeguard your reputation and set yourself up for success.