The Luxury Pricing Trap Most Bergen County Sellers Fall Into

In a premium market of the Bergen county area, pricing is a science. It's not a guessing game. Many agents would just tell you high number just to get your listing. They're not focused on your interest. But after 500 transactions plus transactions, I can tell you that the market's smarter than those agents and you deserve better. The pricing trap happens when sellers think, we could always take out this property at a high price and move down later. But in the luxury world, the most qualified buyers, the ones that are really ready to move today, are all set up with automated alerts. They're focused on exactly what they want. They know the inventory better than anyone. And when your home hits the market, you have basically their undivided attention for exactly two weeks.