33:41

In this episode of the Haunts and Business podcast, host Shaun Whynacht interviews Amy and Tanya, the two members of Soul Seekers Paranormal, a Nova‑Scotia‑based paranormal investigation team that markets itself as a "one‑stop paranormal shop." The conversation covers the duo’s origin story—how a wellness event in a haunted location sparked their interest five years ago—followed by a deep dive into their personal psychic/medium abilities (Tanya as a psychic medium, Amy as a sensitive empath) and how they train and mentor each other. They explain their service portfolio: ghost tours (group and private), house/spiritual clearings, private investigations, retreats, workshops, and a focus on “feel‑good” investigations that prioritize positive, safe experiences. The interview details their investigative process, including calling on friendly spirits, warding off malevolent entities, and using spiritual hygiene tools such as protection oils, crystals, and sprays. Marketing tactics are discussed at length: early reliance on Facebook Live, a re‑branded YouTube channel, and a breakout TikTok presence that generated millions of views and a large follower base. They describe their cross‑platform promotion strategy (TikTok teasers driving traffic to YouTube) and the importance of staying niche. Sponsorship and fundraising efforts are outlined, including a partnership with Great Roads Brewing, a group ghost‑hunt fundraiser at Kings County Museum, and a planned high‑profile investigation of the Hinsdale House in New York. Notable investigation stories are shared, especially the Henley House case where they connected with the spirit of a deceased son, providing emotional validation for the owners. Throughout, they emphasize handling skeptics with openness, using analytical thinking, and delivering healing experiences. The episode ends with invitations for collaborations, travel plans, and a call to join their community.

Chapters

More from Shaun

youtube.com

How to Publish Your Google AI Studio Website to Any Web Host

7mo ago
youtube.com

Julie Vanexan recognizes Shaun Whynacht from Blue Cow Marketing at the Nova Scotia House of Assembly

7mo ago
youtube.com

Can AI Build Your Next Lead Magnet Quiz, ChatGPT vs Gemini Head to Head

8mo ago
youtube.com

ChatGPT Projects Explained, The Secret Weapon for Organized Speakers

8mo ago
youtube.com

ChatGPT Advanced Settings That Actually Work

8mo ago
youtube.com

GoHighLevel Advanced Workflow Builder vs Standard Interface

8mo ago
youtube.com

Customer Journey: The Ultimate Roadmap Explained #shorts

8mo ago
youtube.com

AI & CRM: Your Business Survival Guide #shorts

8mo ago
youtube.com

AI Style Cloning: Replicating Client Writing for Perfect Content #shorts

8mo ago
youtube.com

AI Voice Cloning: Train AI on YOUR Unique Speaking Style #shorts

8mo ago
youtube.com

AI Marketing Automation: Personalized Customer Journeys Unveiled! #shorts

8mo ago
See all content