My First Infusionsoft Experience

So my first experience with Infusionsoft was actually quite surprising, and I'm gonna say that this was probably about 8 or 9 years ago. And I was online, I must have opted in for some free report, but I had a call from a direct sales rep from Infusionsoft who was trying to ultimately do his job and sell me the software. And, you know, he did his sales pitch and everything, and it sounded fantastic, and it seemed a a bit too good to be true. So I was a bit reluctant and I put him off and you know what I said? You know what, I don't know, I'm gonna think about it, okay? Which is my go-to response when I don't wanna make a decision on the phone. So he did his job and he followed up and I think it was 5 or 6 times over the course of like 4 months. And he was very persistent in following up and not pushy, but just informative. So I decided, you know what, I'm gonna give him some time here and I'm gonna go and do some independent research. So I went on and I did some reviews and I came across a couple of independent blog posts from people who have been using Infusionsoft and the success that they had and what they liked about it. And you know what, I called them back and I said, you know what, I'm going to go for it. And I made that investment. And the thing that stood out to me initially was that they didn't just take my information, take my payment, and give me login access. They had a requirement that I had to go through what they called a kickstart or onboarding. And I was matched up with a success coach. He scheduled these 4 1-hour calls with me and we walked through my business. He talked about, you know, tell me about your business. You know, what is it that you do? Who are your clients? What products and services do you offer? All that kind of stuff. And he took a general deep interest in what I was doing. And we walked through, we mapped out together using screen sharing what that ideal process was. Now at the time, my business was set up to get people using social media in their business. So I thought, you know what, what can I offer to somebody? So I developed this 10-touchpoint series, and it was basically teaching people how to use Facebook, not specifically for business, just in general. So I developed, you know, 10 different video tutorials, 10 different emails, and I built a simple opt-in. So here it was, it was a landing page that somebody went to and they got my 10 video series. And at the end of that video series, the email that would have came out said something to the effect of, thank you very much for watching this video series on Facebook. If you'd like to find out how you could use Facebook in your business, just let me know, just reply to this email. And it was surprising. I had about 60— I don't know what the exact number was. I think it's about 65 to 68% when I did the math of people that responded to that email. And they wanted to meet, they wanted to have a discussion about how they can leverage and use Facebook in their business. And you know what, you hear this all the time, and in my first year, I was able to double my business. I was a solopreneur, I was working in my basement, managing projects, just, it was all over the place. I had spreadsheets, I had my email, and I now had a system that I put it all in one place. And this marketing automation thing that they talked about, actually worked. Now, when I say I doubled my business, don't get confused that I'm thinking, okay, I went from like $1 million to $2 million. That would have been fantastic. But I mean, from a business that was going from like $60,000 to $120,000 in sales in a year by doing one simple process and automating one opt-in, that's what blew my mind. And here I am, 9 years later, I'm still using it in my business. For 4 years, I've been an Infusionsoft cert— I got excited, I can't even say it— an Infusionsoft certified partner. So now I've been helping other businesses implement Infusionsoft in their business. You know what, and you can think as complex of campaigns, you can think complexity and automation, but in reality, It just comes down to the basics. If you just build one simple automated sequence that delivers value to a targeted problem and provides results, you're going to get customers. If you have a product or a service that helps people overcome a problem that they have, and you can demonstrate it and actually help them,, then you can grow your business. And this is why I'm so passionate about Infusionsoft. This is why I'm so passionate about spreading this message and helping people get their business organized using this powerful tool. So if you stayed with me through this whole message, if you liked the story that I told you, and it is 100% true, I swear to you it's 100% true, and you'd like to have a discussion about how Infusionsoft could help you in your business, please contact me. Not only am I an Infusionsoft Certified Partner, I'm still an active small business owner. I work with clients daily, helping them market their business, overcome problems, and there's not a day that goes by that I am not in Infusionsoft using the system, learning things each and every day, and I can take that knowledge and I can help you. So thank you very much for watching.