Shaun Whynacht, a Keap partner, explains that Keap is Infusionsoft rebranded, not a new product. The platform now offers Keap Pro and Max with a new interface, plus the legacy Max Classic for heavy automation. Keap added phone lines, text messaging, and mobile-responsive actions that Max Classic lacks.
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So you may be asking yourself, what's the difference between Keap and Infusionsoft? Well, that is a great question. It is also confusing at times because it would lead you to believe that these are two separate companies and two separate softwares. Let me tell you a bit about the history. Myself being a Keap certified partner, formerly an Infusionsoft certified partner for over 10 years, Keap is now the rebranded version of the company Infusionsoft. So that being said, It is very common that people get this misconception in their heads as to this new software that's out there. But what they actually did is they created a whole new user interface for it, and that was around the same time that they launched the brand Keep. Now, if you go to keep.com, you will see two different plans that are here. There's a Pro and then there is a Max. But if you scroll down below, you'll see this part that says Max Classic formerly Infusionsoft. Now this is really the, the powerhouse side of the software, of the CRM, and anyone who was on the platform titled Infusionsoft before, this is what they're used to. The new user interface, which is Keap, now has this Pro and Max versions that are there. So you still have the, the campaign builder, you have all the automation, but you have some added features that are in the Keap version that you don't have in the Max Classic. Like the ability to have an outgoing phone line, an outgoing phone line, um, a text messaging inbox to do one-to-one text messaging, uh, with people. Now, if you're going to be doing things like e-commerce and you really have kind of, you know, a lot of automation that you need to run and a lot of integrations, then the KeepMax Classic is going to be a great option for you because it allows you to do that. Now, if your team is running where they rely on a really clean interface, uh, the ability to have mobile responsive actions,, within it, going with a Pro or Keep Max is going to work for you. You can still have all the marketing automation that you need, text messaging, all that kind of stuff. And you can also still integrate, you know, different platforms with it through API, uh, and things of that nature. So I recommend that you check out the website, um, check out the link with this video where you can get a Keep demo as well as a 14-day free trial to try it out, uh, for your business. Thanks for watching.
