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NEW colors! Victra 40 is here. #victra l #elitearchery

27 Aug 2026 · 1 min

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0:59

In this short product announcement, the speaker introduces two new color finishes for the Victra 40 bow: Ion Blue and Glacier Glass. After testing around 50 color options, these two were selected for the line. Ion Blue is created via a new decoration process—a semi‑transparent, high‑gloss blue coat applied over a chrome base, producing shifting light‑ and dark‑blue tones depending on viewing angle. Glacier Glass is a sea‑foam hue with pearl particles embedded in the base coat, topped with a glass‑like clear coat that creates a striking shine in sunlight.

Chapters

Also new you'll find on the Victor 40 are 2 new colors, our Ion Blue and Glacier Glass. We must have tested 50 different color options, and these 2 stood out amongst the rest as colors we needed to add to the line. With Ion Blue, it's a new process for our decoration. It's actually A semi-transparent, high-gloss blue applied over a chrome base coat, which provides some really cool effects of light and dark blue depending on which way you're looking at it. Glacier Glass is a seafoam-type color, and it has pearls built into the base coat, which gives it a really cool effect out in the sun. And over the top is a glass-like clear coat that really lets it shine.