How I Rebooted All My Products & Systems
19 Jul 2023 · 0 min
Siddharth Rajsekar launched 12 new products and platforms for his Internet Lifestyle Hub, including AI courses, a membership redesign, a platform migration to Tagmango, and a book series launching in October. He planned the reboot during a 25-day retreat using customer feedback, and plans to make it a yearly renewal cycle like Apple's WWDC.
Questions this episode answers
July 3 (Guru Purnima).
July 19, 2023.
12 initiatives.
Tagmango.
internetlifestylehub.com.
It's been a while since I recorded the last episode and in this episode I want to share with you how I've actually rebooted all of my systems in our community and how I actually planned about going that and it's going to be opening your mind. Let's get in.
I've been hugely inspired by Apple and all their WWDC events and their developer conferences where they launch new products every six months and really bring back that excitement and that really drives them to become one of the richest companies in the world in terms of cash rich companies because of the way that they launch new products, version 1, version 2, version 3, and keep moving their way up. So I was inspired by that and I have an event in our community called Reboot. So we just finished Reboot. Now, as you're listening to this podcast, it may be sometime in the later part of July or maybe even later, but on July 3rd on Guru Purnima, I actually did a reboot where I launched 12 different initiatives. And in this particular podcast, I want to share with you how did I actually plan that reboot and why is it important for every trainer or coach to start planning new initiatives and launches so that they can bring back their excitement in their community and to also improve their products on a continual basis and not become irrelevant in the market. So this reboot I launched 12 different initiatives starting with new courses. I launched a brand new course on AI Content Mastery, which is the ultimate course. I launched a new course on how do you rank on YouTube? How do you nurture your customers using podcasts? How do you build virtual teams, 100% virtual teams and how do you run life changing community events? Because I've done quite a few large scale community events and I've put that also into a course. And we also launched a course called High Ticket Mastery for you know, how to build a 5 crore a year high ticket mastermind. Like how I've launched my Quantum club. So all of this whether new launches as a part of new courses, also launched new membership and we have a new website also. So if you go to internetlifestylehub.com you can see a new website and on that new website we have a new path. If you click on path, you'll be able to see a path 4.0 and we have designed a path to go from 0 to 100 crores journey and how that really happens. We also launched a brand new platform and moved all of our courses from teachable which we were using before, to a platform called Tagmango which is one of the best platforms which pretty much takes care of all my needs when it comes to speed, security, simplicity, memberships, collecting payments, managing community, having my courses, sending emails, sending WhatsApp blasts, and having also landing pages for different initiatives and integration with Zoom, webinars, coupons, certificates, mobile app push notifications, reporting takedowns, a fleet system and collecting international payments and stuff. So we moved to a brand new platform which is another initiative. We launched a new mobile app and you can go and search for InternetLife Cell Hub on the App Store. You should be able to find it. Another thing that we did is we also launched a brand new YouTube channel. So if you go to YouTube and search for Internet Lifestyle Hub, you'll be able to find that channel. We launched some new merchandise on shop.internetlifestylehub.com we also launched new certification. So right now our diamond membership is not a Diamond membership anymore. It's going to be diamond certification where we have a Diamond Club certification which is equivalent to a diploma and we also have a Master's Club certification which is equivalent to a degree. So we did all of these changes because when I started Internet Lifestyle Hub in the year 2018, it was more of a personal brand. Then it evolved in 2020 into a community brand and in 2022 it became a collaboration brand and now we are the Universe brand. So we're literally like a universe. So International Hub is a universe where we're creating more and more superheroes like the DC Universe or the Marvel Universe. And we want to create more collaborations between our members to achieve and grow and achieve success. And for that I felt it was important for me to move into the whole path of having certifications in our diamond membership level. So if you're not a Diamond member in our community, please attend my next showcase by going to sidzsids co diamond and attend our next showcase to know more about how you can benefit. Because you're also going to be launching very soon something called Diamond City Clubs where in every city club in the top metros in India, we'll be having an interactive platform where all of our div members will be able to meet each other and we will be having maintaining a structure for collaboration that will be happening and we'll be launching that in the next Freedom Visit retreat event which will be happening in the month of October. We also launched our brand new IELTS publishing division. So if you're not really tuned on that, you have to check it out because if you go to blog.internetlivesellhub.com, you will see we have a brand new blog where we have our top members and our dime members publishing articles on various different topics. And that blog is going to be converted into books. So we'll be launching a book series from the month of October this year and with the title I Can Coach. So I wrote the book you Can Coach. And we're going to be having a whole series called Icon Coach where we'll have stories of transformation, stories of commitment, stories of aspiration, and much and many more. And I'm very proud to say that we've partnered also with ideabru Studios on which even this podcast is on this particular platform where we're going to be having a lot of our DAON members who'll be submitting their podcasts and episodes on this particular platform. And we also had a brand new update on Polestar. We have a Polestar version 2. Polestar is a custom built platform that I've built only for our DAAVON members and we have moved to version two which is sitting on Amazon cloud right now. So These were the 12 different updates that has happened so far in the last took me around four to six months to build all these different things. So I want to share with you exactly how do I plan a reboot? Like how do I plan a WWDC style event for my community to launch new products, to revamp new things and to bring about like a completely new renewed vision back into our community. So how it happens is I normally take a break for 25 days once in a year by going to a place called IVAC Indus Valley Ayurvedic center in Mysore. And I spend the time over there just thinking about what more can I do for my community. In fact, I do a lot of I run a lot of polls and get customer feedback on different aspects of.
What challenges my customers are going through. You know, one of the secrets of this game is I've been hugely inspired by Jeff Bezos and Steve Jobs, Apple and Amazon. And they really don't look at competition. You know, they look at how they can improve better customer service by getting feedback directly from the customers and not looking at what the competition is doing. So for me it's the same thing. I'm really not bothered about what is happening outside, but what I'm really bothered about is how can I give a great customer experience inside based on what my customers really need to. So based on all the polling data, I used to go back to the drawing board and sometime like in the Beginning of this year, the month of March, I had gone to Indus Ayurvedic center and spent 25 days just introspecting, coming up with different ideas with just pen on paper, planning out different initiatives for the community. By the end of those 25 days, I had a very clear.
Game plan on what should I launch. And I had the entire month of April, May and June have had three months to work on all these different initiatives. So I plan to do this every year because every time I've gone for a break like that, I've only come back, come back with much better ideas for my community members to actually make progress in whatever they're doing. So my recommendation to all of you coaches out there, if you're listening to this as a podcast, is plan at least a 10 or a 15 day break once in a year and you use that time to introspect and work on new products and initiatives based on the feedback that you've got from your customers and that'll help you renew your vision. And also you need to have some kind of a reboot event where you keep rebooting your systems or revamping your systems once in a year so that it really brings about an excitement for all the members who are there in the community. They're able to see the way that you are committed to their growth. And you know, from based on community to community, the feedback can be different. So when you get customer feedback, you'll know exactly what works best for your tribe. What works best for your community. Like what works for me may not specifically work for you because the demographic and the mindset of my audience may be slightly different from yours if your community is on a slightly different topic. So the best thing that you can do is get customer feedback and use that customer feedback to build better product, to revamp and relaunch stuff. Okay, so this is how I actually rebooted. If you want to know more about how I rebooted stuff and exactly what happened, you can go to my YouTube channel and you can click on the live section over there on the Staat Rajshekhar channel, you can see the entire reboot event, which is a five hour event on all the different things that we relaunched in Internet Lifestyle Hub. We're over 26,000 members as of today and can't wait to see more and more success stories coming out of this community. I'll catch you in the next episode, but if you're still not a part of our community, I would highly recommend that you go to internetlivestylehub.com and you can get started as a Bronze member to get started and see the value. And you can upgrade your membership into Silver, Gold, diamond as things go by. Yeah. Wish you all the best and catch you in the next episode.