How To Kick-Off Your Webinars With Confidence?
1 Jan 2024 · 8 min
Siddharth Rajsekar breaks down why people skip webinars (fear of sales, rejection, lack of leads) and how to build confidence fast. Start with short videos linking to Zoom, run practice webinars with no sales pitch, collect questions to shape your offer, then move to paid webinars using his formula.
Chapters
Welcome to the Freedom Business Podcast. Your host, Siddharth Rajshekhar here. Great to have you here. This is where we are going to be talking about how we can redefine our education system by building vibrant learning communities. Take your knowledge out to the world and be awesome. Let's get in.
I've done close to a thousand webinars. Yeah. And what I'm going to share with you right now are three things. Number one, the reasons why most people don't start. Second are the reasons why you must start. And number three is I'll give you a few steps on how you can build confidence fast within 10 minutes. Okay, so take a lot of notes. And I'm on this 90 day, you know, podcasting challenge. I'm on day two right now and I want to see how far I can go with this. So please take notes and I want you to share your notes below at the end of this particular podcast, if you're listening to this on my blog, zaatarashekar.com, or if you're listening to this on Spotify or any other place, you can listen to it over there. But come back to Sidharthrashikar.com and share your notes, especially if you're in my community because we have a lot of gifts and goodies that I keep giving every single week for people who engage and share their learnings below my podcast. So let's get straight in now. The reasons why most people do not start their podcast are these. Number one is fear of sales. Very jittery about asking people for money because at some reason internally you might have had this feeling or somebody must have told you that salespeople are sleazy or, you know, you have this fear of getting rejected. Rejected, which is the second point is not being able to face rejections. Is being facing rejections is another reason why most people don't start. Okay, so second reason is facing rejection. Now, the third reason is a lot of people do not start is because they have this lack of leads. They're not able to generate leads. Or they do three, four videos. They have like five, six leads or 10 leads in the system or very less. And they know. And if they do a webinar, nobody shows up for the webinar. So that's another reason why most people don't start. Another reason is not having the budget for running Facebook ads. Not confident with your own product. Another reason people have is they have fear of what other people will think. So in case you are somebody who's been in the corporate world for many years, and you start to do sales webinars, and suddenly you feel that your reputation is going to go down because of getting into sales and doing the B2C game. All of these are internal fears. Another reason, maybe you do not have your website ready yet, or your product boxes aren't ready, your PPT is not ready, and there are so many of these small, small things you stuck. Okay. And if you have been facing any of these challenges, tell me, I'm going to tell you this. I know that because I've been through these challenges myself, and I kept procrastinating for many, many months before I started to get the results through webinars. I mean, let me tell you one thing. Once you taste that, that feeling of money hitting your bank account, right, You. You'll never go back. Trust me, there's no, there's no taste that's sweeter than you adding value and people giving you money with a lot of gratitude, and they're thanking you for your information, then paying you. This is the only business in the world that can help you, you know, make money while people are thankfully giving you money. It's very. It's a very different kind of an industry. So now I'll tell you the reasons why you must start. Number one is when you start doing webinars, you will start building skills. No matter how many books you read on swimming or martial arts, there's no point knowing that knowledge until you hit the pool or you hit the dojo and you start fighting with somebody, right? So the same with webinars. Also, like a lot of people, they don't do webinars because they're only learning, learning, learning. And the reason why you must start is to start building skills. The second reason why you must start is I want you to start facing rejections to build a thicker skin. If you are fragile and if you have like this very small skin, where if somebody says, oh, who are you to teach? Or something like that, then the webinar, you know, you're never going to be able to make money through webinars. So you need to have the thick skin to face the rejections. Number three is I want you to taste the magic of impacting even one life. Even if one person comes to the webinar, give your heart and soul to it and give them the value that they can go and improve their life. Once you taste that magic, you will never go back. The other reason is when you do webinars, even if there are five or 10 people, you'll gain the practice of connecting deeper with an audience. In fact, you will prepare and you'll learn more before the webinar. So you'll also be in a constant mode of improving yourself as a person. And that is why I love webinars. And most of these people just say no, don't do webinars, just do high ticket, just close deals. They're all very transactional in mindset. In my mind, the more webinars I've done, the deeper I'm able to connect with my audience and the deeper I'm able to discover more about myself as a person. Yeah. So it's really, you know, I can say it is like a form of a therapy. Once you get into webinar, it'll purify you as a person, it'll help you learn more and you'll start to get better as a human being. The other thing is, the more webinars you do, you'll get damn good at sales and you'll step into a new life where you'll be able to pull 1 lakh, 2 lakhs, 3 lakhs, 5 lakhs in 90 minutes. When you taste that, you'll never go back. In fact, when you start doing this, it's not about the money. You start transforming people's lives. And the other reason why you need to do this, you'll be able to create your own style of delivering value. Even though I have my own style, many people are modeling what I'm doing. But as you do more, you'll develop your own style. You'll have your own ways of doing things. And ultimately, the reason why you must start is you'll be able to build your own money machine. Yeah. This is the only business in the world that fulfills three criteria. Your ability to make more money, your ability to, you know, inspire more people and impact them, and your ability to do this by having a lot of freedom without really having to travel and, you know, going to different places. So now let me tell you about how do you build this confidence in a very simple way? Number one is start recording and posting one video every alternate day on Facebook, LinkedIn and YouTube. And at the end of the video, link it back to your zoom webinar. That's the step one. Step two, start with no sales webinars. Just get people into your webinar for free. Do your introduction, deliver content, answer questions, and at the end of it, connect them back to social media. Don't sell any product. Do at least 5, 6 webinars or even 10 webinars. So to gain confidence number three is collect all the questions to design your products and to design your offer based on what people are asking for in some webinars. Step number four what you can do is offer a free one to one session at the end of every webinar, do one to ones only with a few people, have at least 50 one to one conversations with people within a span of 90 days and trust me, with that you'll be able to build depth in your topic and you'll be able to build better products the more you do this. The other thing that you can do to build confidence is then start with one sales webinar by following my webinar selling formula and start selling after you do a few webinars because once you taste the money hitting your bank you will never stop. With that being said, these are the ways on how you can kick off your webinars with confidence and build confidence and start impacting people, making money and really building an army of well intended learners and students in your community where together you can make a difference in other people's lives. Siddharth Raja here. I'm signing off. If you're already a part of my community, I would highly recommend that you get your skin in the game by going through my diamond certification. If you go to sidzsids co diamond, attend my next diamond showcase. I'll give you all the details on what and how you can benefit by going through the different practice groups and the teams that we have and a point system gamification so that you can really get on the fast track when trying to figure things out on your own. Cheers. God bless and catch you the next episode.