Episode 260: Monica Moussighi: From Couch to 5K and Beyond

17 Apr 2024 · 36 min
36:27

A Do the Thing podcast episode featuring Stacey Lauren interviewing Monica Moussighi (recorded Apr 17, 2024). Monica describes starting running at age 44 (began Couch-to-5K the February after her 44th birthday), using supplements (tart cherry extract, glucosamine + chondroitin, dietary hyaluronic acid) to reduce joint pain, and inventing a runner-focused powdered supplement brand, Mighty Moose Nutrition. She created a Facebook community (Running Mighty After 40) which grew rapidly (≈1,400 members) and launched a bingo-style running challenge (25-square board; aim: five in a row). Product distribution: Shopify site (MightyMooseNutrition.com) and a TikTok shop; Amazon pending. Conversation themes: entrepreneurship from lived problems, community building for runners over 40, vulnerability and showing up on social media, and prototyping product-market fit.

Questions this video answers

April 17, 2024.

She began a Couch-to-5K the February after she turned 44.

About 1,400 members.

Tart cherry extract; glucosamine + chondroitin; dietary hyaluronic acid.

A bingo-style running challenge using a 25-square board; win by completing five in a row.

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