Gregory Benedikt, speaking in a short video clip created/uploaded by Stacey Lauren, recommends running Stacy's community "Do the Thing" challenges. He argues that running such challenges reveals participants' goals, fears, and needs, helps reinvigorate a community, and directly informs what offers (courses, programs) to create so those offers will sell.
Chapters
There's something so special about being in a challenge with people in your community because you get to know what their goals are, what their dreams are, what their fears are, what's keeping them stuck, and you're able to hear along the way what they need. So doing one of Stacy's challenges in your group, in your community, it not only brings it back to life and reinvigorates the people who are in it, but it tells you exactly what you need to go create to help them get to the next level on their journey. So instead of sitting and overthinking and thinking, oh, maybe I'll do a course, maybe I'll do a group program, maybe I'll do this, you can literally just run one of Stacy's do the Thing challenges. Hear exactly what your people need, Go create it. And then when you offer it to them, everyone will sign up. Everyone will say, yes, this is what I need. Instead of you creating something in a vacuum and then trying to sell it to people who don't want it, I highly, highly, highly recommend you do one of Stacy's do the Thing challenges in your community to bring it back to life and to figure out exactly what you need to create in order to help your people get to the next level.