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A skate brand needs five things: actually skate or look like you do, a Squarespace store, consistent vibes, a logo that scales, and an email list for drops. That's it.

A skate brand needs five things: actually skate or look like you do, a Squarespace store, consistent vibes, a logo that scales, and an email list for drops. That's it.
All you need to launch a cult skate brand: an ability to skate, or at least look like you can, a Squarespace online store, vibes, vibes, more vibes. Oh, hello. But really, as long as you have a logo that looks good on literally everything and an email newsletter for every hot new drop, you're set.

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