When people ask AI for dietitian recommendations, it skips your homepage and lands on your service pages. Squarespace found over 35,000 transactional citations to health and wellness service pages. Build a dedicated landing page for each program with clear details on who it's for, what results they'll get, and how to start.
When someone asks AI to recommend a dietitian, it bypasses your homepage entirely. Instead, it lands on the page that describes your services. A Squarespace study of over a million AI citations found health and wellness service pages received more than 35,000 transactional citations. These are people ready to commit, and AI is deciding where to send them. A vague work with me page won't cut it. What works is a dedicated page for each program you offer, who it's for, what clients walk away with, and how to get started. The more clearly AI can read what you do, the more confidently it recommends you.
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