Sue Warnke critiques contemporary web design trends: oversized typeface that dominates layouts, designers leaning too heavily on grids, and International Klein Blue appearing everywhere. She argues these choices have become clichés that undermine original thinking.
Chapters
I love seeing big typography everywhere. There's not much that brings me the same amount of joy as going to a website and just seeing the word like hello, like this big. I love that like 72-point type is like vanilla. I love like 512 pixels tall type. I love, you know, 1,024 pixels tall type. I love 2,048 pixels tall type. I love huge type. It's so refreshing to see people like use it now. What I'm getting like fatigued of is worshiping the grid. Like cool, things line up, great. Oh, you put one thing here and you put one thing at the bottom and like, oh, you know, Like, this thing right here lines up with that thing. Can we just please move on? I think what's a little bit basic, I mean, honestly, International Klein Blue. IK Blue is like the manspreading of like the color world. Like when you go on a site and you see colors IK Blue, like that's all you could see. It just annihilates the rest of the design. We gotta stop using that color.