Two people negotiate over the domain emmastone.com in a chaotic, profanity-filled standoff. One threatens to unleash bureaucratic chaos with a single phone call. Squarespace's 2026 Super Bowl ad uses absurdity to show why domain ownership matters.
Mm-hmm.
Right.
I don't know.
Yeah. I won't sell. He says he won't sell.
He's posturing.
Yeah, he's posturing. You're posturing. Okay, what's the offer?
He says, what's the offer? The offer is I'm Emma Stone and I should own emmastone.com. I don't even know who Emma Stone is.
He says he doesn't know who Emma Stone is.
He knows who Emma Stone is.
Yeah, he knows who Emma Stone is. You know who Emma Stone is.
I have a screenplay. Uh-huh. If she attaches her name—
He says he has a screenplay if you attach your name to it. I thought he didn't know who I was.
I was posturing.
He says he was posturing.
Okay, can you give me this, please? Give me the phone. Give me the phone. Give me the phone. Be nice. You listen to me, you little piece of shit. I make one fucking phone call, literally one, and your life becomes a bureaucratic sinkhole. Your bank will believe you're deceased. Your fucking mother will start a prayer email chain. Your fucking mail will be forwarded to some guy named Dale in Wisconsin. People will look at this exact moment and they'll say, wow, that's when it all really went to hell for him. Bye. I think that was good. Okay.
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