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Sue Warnke explains how AI picks pages for booking searches. Yoga studios should create one dedicated page per class format with style and target audience details. Squarespace analyzed over a million AI citations to find what works.
Sue Warnke explains how AI picks pages for booking searches. Yoga studios should create one dedicated page per class format with style and target audience details. Squarespace analyzed over a million AI citations to find what works.
When someone asks AI what yoga studio to try, it's not pulling up your homepage. It's looking for your class pages. Over a million AI citations were analyzed by Squarespace, and in health and wellness, class and category pages accounted for more than 20,000 of them. These are all from people with one thing in mind: booking. AI answers, where should I try hot yoga? Or cycling studios near me? With pages that describe specific class formats, not schedules, not homepages. Pages that explain what a class is, what to expect, and who it's for. Give each class format its own page. Name the style, describe the experience, say who it's designed for. One page per class type. That's what AI recommends.
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