WHO Have You HELPED?
6 Oct 2022 · 0 min

0:25
Nate Auffort explains why recruits don't care about your fancy car or house. Show them a portfolio of people you've actually helped and what happened to them. That's what makes someone want to join.

Nate Auffort explains why recruits don't care about your fancy car or house. Show them a portfolio of people you've actually helped and what happened to them. That's what makes someone want to join.
When you're out recruiting, your level of value that you bring out or value you bring to that new agent is who have you helped? They don't care about your car. No one cares. I live in a million dollar house. No one cares about my McLaren. They're all plugged into WIIFM. What's in it for me? Who have you helped? And if I can show them a portfolio of people I took down the same road as them and helped, that gives them instant inspiration and instant, you know, ability to go out there and say, hey, I can do this too. If I just follow the system all the.

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