Taylor Desseyn discusses why accessibility is hard to sell to leadership. The core problem: monetization benefits are difficult to demonstrate until accessibility is already built, like a chicken-and-egg situation where you need the ramp before you can prove the elevator wasn't necessary.
Chapters
What are just some basic steps a team should do to use AI in accessibility?
It's hard to sell it to the upper management as an immediate gain when it comes to accessibility. Because when you are talking about accessibility, and we often talk about it doesn't make any difference in sales or the click rates of your product, and everyone is talking about monetization when it comes to the leadership. It's the classic chicken and egg problem. So for example, if you are not building an elevator or ramp because you just say, oh, no one in wheelchair visits us. you wouldn't know if accessibility is really bringing in that money to your website because you have not started developing for all. So that's the vision we need to broadcast to the leadership when it comes to monetization.