we all run on coffee #brandawareness #brandmarketing #techcompany

19 May 2026 · 1 min

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In this brief promotional clip, Taylor Desseyn explains that the company is sponsoring a two‑day coffee cart at the All Things Open conference instead of a traditional exhibition booth. He says the decision was made to showcase the Torque platform and the Ronstadt digital ecosystem in a more distinctive, community‑focused way, using the coffee cart as a metaphor for how the platform powers everyday experiences. The tone is conversational and enthusiastic, emphasizing a creative brand‑awareness strategy.

Chapters

So, um, so this year at All Things Open, we are doing a coffee cart. So we sponsored 2 days, um, for the coffee cart. And, you know, the reason why we did this over a booth is because we wanted to show up differently, right? I think, and really, if you want to get kind of cheesy, like the whole thing is like the torque platform and the community powers the Ronstadt digital ecosystem. So like powers coffee, you know what I'm saying? Something like that.