you're overestimating what it takes to build a 'successful' community #techcommunity #techjobs

16 Jul 2026 · 0 min

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Taylor Desseyn argues you don't need massive numbers to build a successful community. A small group of consistent, engaged participants beats a large audience that doesn't show up. Stop chasing follower counts and focus on depth instead.

The biggest thing I hear is like, oh, like, I don't have a big email newsletter, it doesn't matter. I don't have a big, you know, I don't have a big meetup or whatever. Like, we had 5 people show up. That's it. Like, to me, it's like, it's the same people. It's depth, not width. I think so many people are like, I gotta have more followers and more of everything, more, more friends, more people in my Substack, more Twitter followers, more Bluesky followers. And it's like, you know what, like, if I get 5 people that show up consistently, I'm happy with that, right?