Every business expense is a bet you're placing with limited chips. Before you hire someone or spend money, you need to know what outcome you're actually betting on and whether you can afford to be wrong.
We're not going to hire someone or we're not going to add an expense unless we feel pretty confident about what the outcome can be. And so there might be this desire to hire someone in cs. Okay, well, like, let's think about it. So if Renato's 50% of my time is free to go back to sales, does that mean so, like, let's increase my quota for the next year? And if we increase revenue by that amount, does that cover the CS rep that we'd be hiring? It's the same approach, which is if you're placing a bet, what do you want the outcome to be? And it's very much how we think about everything on a day to day basis.
Trust and Leadership Lessons for FP&A From 100+ Top Leaders with CFO Jon Laudie
