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BoneChat #28 short - We all want a non-metal foot - Brennan Marilla

27 May 2024 · 0 min

Watch on YouTube

0:21

Brennan Marilla argues that offering the preferred aesthetic—a non-metal foot over a metal one—drives business success by attracting money, talent, customers, and patients. People choose what appeals to them, and design matters.

The question I always ask is, you know, as we go through these images, which one do you want? You want, you want your foot to look like the one on the left or the one on the right? And that's, that's our mantra. That's how we attract money. That's how we attract talent. That's how we attract customers. And that's how we attract patients because ultimately this is what you would want if you had the choice.

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