Sales Reps must listen or get banned

but is a sales rep, and I've seen this with companies where they're loaded up, they're, they go to whatever the sales meeting is, they're told how great their product is, it'll sell itself, right? And nobody's taken the time to tell 'em these are the potential things you're gonna run into. And some of these are legitimate and you need to be prepared to have these conversations. And it can be very frustrating. And, and, and candidly, once in a while you have a rep who's so excited and so aggressive that you end up banning them from the organization because they just don't listen. And I mean, I've only had to do it a couple of times, but there's been a few times when it's really been very aggressive and no listening involved whatsoever.

Yeah. I just have one last comment. I'm going to shut up. Once upon a time, you know, as a VP of sales, I remember telling the sales force, if you haven't been banned from at least one hospital, you're not working hard enough.

Well, just remember for us, that's 22 hospitals because we'll ban you from all of them. You don't get to get banned from one. You get the privilege of not being able to visit Piedmont at all anymore.