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Why your Pitch Deck fall short during fundraising pitches on BoneChat #59 short

20 Jan 2025 · 1 min

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In this short monologue, the speaker explains why many startup pitch decks fall short during fundraising. The core issue is that founders often design presentations from their own technical perspective, focusing on what they value rather than what investors care about. This results in decks that lack emotional connection and fail to convey a compelling story about the problem and why the solution matters. The speaker emphasizes the need to shift the value proposition to align with investors' experiences, create an emotional narrative, and clearly articulate why the solution is important.

Chapters

Why is it so hard to convey our value in a meaningful way? Um, I think it's difficult to get out of our own heads and create presentations that are not about what we ourselves care about or value, but instead are what our audience, the investors, care about and value. Viewing your value prop just through this technical lens speaks to only what you value in your everyday experiences, not necessarily the experiences of investors or people who are not engineer-minded. So many startup decks fail because they lack emotional connection. They want to feel your story and understand the problem you're solving and see why your solution matters. Remember, it's not just about what you do, it's about why it matters.