Tim DraperFounder and Managing Partne, Draper Associate · I back the ideas that look crazy first

Feminine Solutions for Women by Avni Wellness 🌺

11 Nov 2025 · 1 min

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In this interview excerpt, Speaker A reflects on how the shift to commercial sanitary pads—promoted with glossy advertising of girls in white suits—felt unsatisfactory to her. Speaker B acknowledges that men, including himself, often lack insight into the specific challenges women face regarding feminine hygiene, which can influence product decisions. The conversation culminates with Speaker A describing the creation of Agni, a modern reinterpretation of traditional cotton sanitary formats, aiming to bring back the comfort and familiarity of old‑fashioned solutions in a contemporary product.

But then as life happened, all of us started using commercial sanitary pads that were advertised, you know, with girls running around in their white suits, and that kind of did not go very well with me.
We as men. including me, we had very little knowledge of what are the issues which a woman would face. And I think that's also something which probably drives their decision in a manner or in a way.
In bringing the good old traditional cotton formats back, but in a modern avatar. So that is the genesis of Agni.