Tim DraperFounder and Managing Partne, Draper Associate · I back the ideas that look crazy first

Nailstry: Revolutionizing beauty with a luxury press-on nail marketplace 💅

11 Feb 2025 · 1 min

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This content was created by Tim Draper. This content was uploaded by Tim Draper. This is a YouTube video titled "Nailstry: Revolutionizing beauty with a luxury press-on nail marketplace 💅" (posted 2025-02-11). It contains a single-speaker pitch/presentation describing Nailstry's precision sizing technology for press-on nails: positioning personalization as a ~$200B opportunity, noting the press-on nail market is trending to $12B and has surpassed nail polish. The speaker explains a patent-pending API that integrates with e-commerce platforms and brand sites, using photogrammetry, computer vision, and machine learning to take real-time measurements; they cite brand validation from partners such as Target, Unilever, and SheaMoisture. The excerpt reads like a demo/pitch rather than a multi-person conversation.

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And we are enabling personalization to beauty brands and e-commerce platforms with our precision sizing technology. Personalization is a missed $200 billion opportunity. The press-on nail industry is on trend to be a $12 billion industry. And for the first time ever in history, press-on nail sales have surpassed nail polish. And that's a really big deal. And like Allure magazine said, press-on nail sizing is a huge problem and we're here to fix it. So our patent-pending API seamlessly integrates with e-commerce platforms and brand websites, ushering the user through our measurement flow where we use photogrammetry, computer vision, and machine learning algorithms to detect their measurements in real time. Our approach has been validated by our brand partners such as Target, Unilever, and SheaMoisture. It never feels like enough time, and I think that's the art of pitching, figuring out how to be as concise as possible, sharing with others your vision, and making sure they can connect with you on a very human and, and very intentional, authentic way.