Tim DraperFounder and Managing Partne, Draper Associate · I back the ideas that look crazy first

People generally just wanna buy the thing that's the best and the cheapest. 💰

9 Dec 2025 · 1 min

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In a brief interview, Speaker A questions whether consumers will purchase a biosafe plastic, noting that most buyers prioritize the best, cheapest, and most convenient product. Speaker B explains that their technology aims to disrupt petroplastics by matching them on price, scale, and functionality through high productivity, which lowers production costs. While the long‑term goal is broad competition with petroplastics, the short‑term focus is on high‑value markets. Their first product, TerraVibe, is a bioplastic that can be converted into a specialty biochemical serving as an alternative energy source in the human body and promoting longevity, with applications in food, beverages, and nutraceuticals.

Chapters

Do you think that people are gonna buy your plastic because it's biosafe? I've learned that people generally just wanna buy the thing that's the best and the cheapest and the most convenient.
So the entire technology is actually designed to be disruptive to petroplastics at price, scale, and functionality. There's a reason why we focus so much on high productivity, which is exactly to bring the cost of production down. Essentially, this is what allows us to compete with petroplastics in the long term. But in the short term, we focus on high-value markets. So our first product is called TerraVibe. The bioplastic that we have can be converted into a specialty biochemical which can serve as an alternative source of energy in the human body while promoting longevity. And this finds applications in food, beverages, and nutraceuticals.