Tim DraperFounder and Managing Partne, Draper Associate · I back the ideas that look crazy first

Soula empowers women's mental health with science-backed tools. 🩺

6 Feb 2025 · 1 min

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1:26

This content was created by Tim Draper. This content was uploaded by Tim Draper. This is a YouTube clip titled "Soula empowers women's mental health with science-backed tools. 🩺" (uploaded 2025-02-06) containing a multi-speaker pitch/Q&A about a women's mental health app (branded as Soula). Participants are labeled SPEAKER A, B, and C (questioners/investors and the founding team/representative). The exchange focuses on how Soula will differentiate from thousands of mental-health apps: use of a proprietary "NeuroBalance" scale claimed to be validated in a 5,000-employee Procter & Gamble study, involvement of AI talent (two ex-Google engineers who worked on Bard), marketing advantages, and an advisor who helped Flow become a unicorn. The excerpt appears to be an investor pitch or panel Q&A in English.

There are thousands of these mental health apps out there. Thousands. Are you— you're specifically going after women, I see that. So that maybe narrows it down to hundreds. How are you, like, how are you going to be better than all those other applications out there?
We're different in 3 points. First of all, we have neuroscience back us. We're using the NeuroBalance scale, in order to assess your mental state and provide actionable advices on how to boost it. Second of all, we have expertise in AI with 2 people from Google who were actually building Bard.
It's a lot of Google people. Are they laying off these days? I mean, every, every pitch is— The NeuroBalance scale, is that deeply rooted in science and how proven is that?
Yes, our NeuroBalance scale is an innovative scale from NeuroIntegration Institute. It was proved on a study with 5,000 employees at Procter Gamble that it actually changes the mood and increases productivity.
I felt that I was able to answer them that we are backed by science, our NeuroBalance scale, and that we are better in marketing.
So we actually have on board a person who helped Flow to become a unicorn.