Marketers need to check how their products show up in AI search and recommendation tools. Create educational content across the buyer journey and get listed on platforms like G2, Trust Radius, and Reddit that AI tools prioritize. Lead Smart Technologies ignored this and paid the price.
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Audit your product's visibility in AI powered tools to start by assessing how your brand appears in AI driven search results. I think the best way to start is just go start looking at what does my brand look like when I search in those settings. Which, you know, I hate to say this. We haven't done that even with our company, Lead Smart Technologies. Right? Great. Great case for that. Lily. I hope you're listening. We can get that project started this week. Being present to showcase value is critical. Focus on creating high quality educational content that supports the buyer journey at every level. Says your content. Making sure that your content is available on platforms prioritized by AI tools such as G2, Trust, Radius, and Reddit as well. Which is interesting thought.