Tom BurtonCo-Founder, COO and CTO of LeadSmart Technologies

Is the US using sales psychology in trade negotiations? #TradeNegotiation

Name: Is the US using sales psychology in trade negotiations? #TradeNegotiation
Uploaded: 2025-07-18T16:41:43+00:00
Duration: 46 s
Channel: Tom Burton
Description: Short excerpt from a YouTube video (Tom Burton) discussing the use of sales-psychology tactics in international trade negotiations. The speaker…

18 Jul 2025 · 1 min

Watch on YouTube

0:46

Short excerpt from a YouTube video (Tom Burton) discussing the use of sales-psychology tactics in international trade negotiations. The speaker highlights strategies like 'kicking the can' (delaying dates) and an 'assumptive close' approach, noting other countries' reluctance to rush to the negotiation table.

Chapters

Magazine article. I thought it was great or I thought it was interesting. Let me say that. So what I see happening here is you know, because of sort of the kicking the can down the road, moving dates down. Right. I think a lot of these countries have been hesitant to just well let's just, you know, they're going to do their own wait and see. Right. Why should I rush to the negotiation table? Because you know, why don't we just let it see how it plays out. So then, but then this strategy that if you read this letter it's almost like the assumptive close read. Tom, do you have that? I'm going to send you a screenshot real quick. This is worth pulling up here. I, I forgot that that was there and I'm glad you just brought that up. Let's see if I can get that over to you. I can do it. I can do it. Okay.