Tom BurtonCo-Founder, COO and CTO of LeadSmart Technologies

Why rebates should reflect effort and not inflation? #RebateStrategy

Name: Why rebates should reflect effort and not inflation? #RebateStrategy
Uploaded: 2025-07-25T17:45:31Z
Channel: Tom Burton
Description: This is a YouTube video titled "Why rebates should reflect effort and not inflation? #RebateStrategy" containing a discussion involving multiple…

25 Jul 2025

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This is a YouTube video titled "Why rebates should reflect effort and not inflation? #RebateStrategy" containing a discussion involving multiple speakers, including one named Tom, about rebate strategies and the shift from value-based to volumetric or unit-based rebate incentives. The content was created in July 2025 and focuses on sales compensation and rebate approaches in a business context.

And then finally, the other thing we're really seeing is people trying to move away from what I class as value based rebates and incentives. So, Tom, if you think about it, if you have a 25 tariff comes in and everything is worth 25% more, you're going to pay out rebates to your customers who've got targets just because of the tariff. So where possible, move it to a volumetric or a unit based rebate incentive. So we're seeing a bit of that. And those conversations also flow into sales comps, these kind of things. What should we be doing there? So, absolutely, rebates can play a role.