Short video by Trenton Luera giving recruiting advice: he warns recruits not to simply post raw highlight links on Twitter because that yields few views; instead craft clean, engaging tweets that present highlights attractively to get more coach attention. He mentions common mistakes in assembling highlight tapes (details deferred to another video) and gives an example of a recruit, “CJ,” a 2026 quarterback with substantial college interest.
Chapters
Stop posting your highlights on Twitter. Now, you probably know that Twitter is the place where 90% of recruiting happens. And it's also a place where I was able to talk to hundreds of college coaches and receive 25 plus scholarship offers. So now you're wondering, okay, why shouldn't I just post my highlights there? There's a bunch of college coaches. It makes sense. You should put your highlights on there. But you're doing it completely wrong. Here's what most recruits do. They put together highlights. First off, they probably put them together wrong. If I talked about the mistakes they made, it would go on for five minutes. So I'm gonna save that for another video. So they bundle up this little highlight tape like it's some kind of M.O. then they grab the link and just post it on Twitter. Maybe they put a little bit of a caption like their name and go check out this highlight, and they hope it gets seen by college coaches, and then it gets 50 views. This is what you don't want to do. What you do want to do is craft together an actual tweet that will allow you to get more eyes on it and get people interested in the highlights. It really comes down to making it look clean. A great example of this is from my guy, CJ. He's a 2026 quarterback that I work with and has interest from 10 plus 20 plus.