Zeynep Tufekci on the Sociology of The Moment (Live)
25 Aug 2021 · 66 min
In this live episode of Conversations with Tyler, sociologist and public intellectual Zeynep Tufekci discusses a wide range of topics that intersect the COVID‑19 pandemic, scientific governance, media dynamics, and Turkish politics. She explains how the early suppression of the lab‑leak hypothesis stemmed from political backlash against the Trump administration and the close‑knit, defensive nature of the virology community. She critiques the WHO’s 2021 origins report as a PR exercise that failed to acknowledge uncertainty, and describes the March 2021 open letter in Science calling for a proper investigation. Tufekci argues that the current crisis is fundamentally a biosafety problem, likening it to nuclear safety, and laments the politicisation of the issue into a partisan battle. She examines why mainstream media and public‑health institutions were risk‑averse, noting her own experience writing an op‑ed against CDC mask guidance in March 2020 and the lack of a coordinated scientific consortium. She critiques the over‑reliance on randomized controlled trials, urging methodological flexibility for urgent decisions such as mask mandates and vaccine approvals, and questions the three‑week FDA review delay for COVID vaccines. The conversation then shifts to the sociology of information platforms: Tufekci explains that YouTube’s algorithm pulls users toward “edges” of interest rather than a single ideological direction, and she stresses the paucity of data for rigorous research on platform radicalisation. She participates in the “Underrated vs Overrated” segment, defending Max Weber as underrated, describing Turkish singer Tarkan as appropriately rated, and highlighting Mustafa Kemal Atatürk’s (Kemal Mustafa) under‑appreciated role in nation‑building. Tufekci offers sociological insights into Turkish politics, correcting misconceptions about camels, describing Erdoğan’s hybrid populist‑authoritarian style, and analysing why the 2013 Gezi protests fizzled due to rapid, un‑institutionalised mobilisation. She comments on the ambiguous trajectory of Islamic fundamentalism in Turkey, recommends off‑the‑beaten‑path travel destinations (Mardin, Black Sea region), and hints at a forthcoming book that will synthesize pandemic lessons beyond the immediate political blame game. Finally, she reflects on how her programming background enables her to read technical papers, avoid “dabbling,” and apply sociological lenses across disciplines. Throughout, she emphasizes the need for transparent, evidence‑based public‑health communication and the importance of peer‑network persuasion for vaccine uptake.
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Conversations with Tyler is produced by the Mercatus Center at George Mason University, bridging the gap between academic ideas and real-world problems. Learn more at mercatus.org. And for more conversations, including videos, transcripts, and upcoming dates, visit conversationswithtyler.com. Hello everyone and welcome back to another episode of Conversations with Tyler. Now I'm going to introduce Zeynep, but actually I'm not completely sure of the fully correct pronunciation of her last name. So Zeynep, would you please say your name for us correctly?
So I will, but I have to let you know there's no ground truth, so you can just make it up and there would be nobody who knew what it was supposed to be. So you could have gotten away with whatever you wanted it to to be, but it is Zeynep Tufekci.
Thank you very much. Zeynep is starting as a professor at Columbia University in a new job. She is the author of the renowned Twitter and Tear Gas: The Power and Fragility of Network Protests, a highly influential book. And over the course of the last 2 years, she has become one of the central American public intellectuals on the issue of COVID-19 having been right about virtually everything, ahead of all the curves, correcting the public health authorities when they were wrong, confirming them when they were right, and she knows many, many other things as well. Zeynep, welcome to Conversations with Tyler Cowen.
Thank you for that very kind introduction.
My first question: now, the lab leak debacle, that it became unacceptable in mass media to talk about the lab leak for a while. How, at its most fundamental level, would you explain how we came to make that mistake?
I think two things happen. And one of them is the easiest one because it's kind of quite easy to see in other things too, which is that at the initial phase of the pandemic with the Trump administration, to put it politely, bungling the response and also occasionally adding, you know, overt racism to its bundling, there was a great reaction, I think, to anything they suggested that looked like they were just trying to deflect blame, right? In fact, people have forgotten about it, but President Trump went through a period during which he denied the pandemic was a big deal and praised China's president for a couple of months before it had exploded in the United States. But when it came to the United States with its full exponential force, he switched to saying, well, it was China's fault. And I think that created a big backlash among not just the scientists but the public, because it really did seem like just deflecting the blame in many ways. And plus, you know, the attendant racism and sort of calling the virus various racist names didn't help the situation. So that's, I think, the one that's most obvious. The second one, I think that's not as obvious to people, is that the world of urology is not that big. And the Chinese lab in question, the Wuhan Institute of Virology, and there are a couple other labs in Wuhan, they're very much part of the scientific establishment globally, right? I know there's been some speculations about the sort of the whole bioweapons thing, and I just have never been very interested in that because if you're going to do an actual bioweapon, a coronavirus is not your proper pathogen. The kind of scientists who work on coronaviruses are genuine normal scientists most of the time and deeply, deeply embedded with the Western scientific establishment, especially since SARS, the other near miss we had in 2003 that didn't become a pandemic because of a lot of reasons, had created a lot of interest. So you had this double whammy there. You were— once there was the sort of the Trump angle, but there was also this defensiveness around both the field, I think, because you're asking a field, I mean, I'm an academic, and if somebody came to me and said, would you like to think about the fact that your field may have inadvertently, perhaps, you know, even in the mildest potential case, sparked something that killed millions of people, of course, defensiveness is very human in that. And people sometimes see, you know, China versus US, but as I said, in reality, the scientific establishment that we're talking about in this particular case is very, very much integrated with the Western scientific establishment, publishing in Nature, Science, Cell, all those big things. I think there was a desire to protect their colleagues, which once again, these are human. Plus, if a lab incident of some sort or a field incident of some sort could be implicated, that really would bring the push for much more strict regulation on the kind of research we do. And I'm just talking about even the more benign scenarios, right? You know, somebody screwed something up, they might not even known about it. Because for example, there have been a lot of calls for moving the high-risk pathogen labs outside of cities, right? Outside of populated places. And when I floated that with a couple of, you know, leading virologists, they were really aghast at the idea. They thought, Well, how are we going to hire people if you put us in the middle of nowhere? Nobody wants to work there. As an academic who also likes to choose where she works, I sympathize with that, but that's a big conflict of interest. The very field who has been quoted most in this is the most conflicted field because they both have colleagues and a vested interest. The people you don't hear from a lot are the biosafety people, who are actually the actual experts in this, you know, it's them we should have been speaking to, where people are kind of perhaps independent in some ways from all of this. And as the defensiveness grew, it became really hard from what I heard from a lot of people in the field to say if you thought it was like a viable thing, it should be investigated. You didn't even have to believe what had happened because there's so much obfuscation. You don't really know what happened because the people who are loud were in relatively powerful and gatekeeping positions. Do you really want to in the middle of a pandemic, do you want to go to work on the pandemic stuff and do your work and get future grants, or do you want to raise your hand and say, "Yeah, my field needs more regulation and perhaps some investigation into whether our research practices were implicated in something so horrendous." That's not going to make you very popular with your colleagues. So I think that's how it was set up. The turning point, probably not as visible to people outside, is the WHO investigation. You know, I wrote a New York Times article about the origins of COVID and I didn't really go into the WHO investigation. It is a debacle. It's going to go in history books into how bad it is. It is essentially, you know, just sort of typing up what the Chinese officials told them. Almost uncritically. I mean, I realized they were limited in what they could do because in an origins investigation you can't just do it if the Chinese government isn't cooperating. But it wasn't that. That would have been an understandable limitation. The WHO report we got was almost like a PR exercise in how it phrased things, what it was certain about, how it repeated assertions, what it didn't question. It didn't— it could have done things like, well, we've been told this, but we couldn't verify or could have questioned a few things in the report. But the final report written after the scientists had left the country too, in my view, was disgraceful that it was allowed to go out like that instead of saying, you know what, we can really do a great investigation. Here's the limitations. And I think that really got a lot of scientists who had been just kind of waiting and thinking this is not that big a deal in terms of, you know, we got the actual pandemic to worry about. To think, you know what, if we do this and let this be what's going to stand for science, it's just going to actually damage science. Because letting that kind of report appear as the voice of science, and if we do find something out, or as we do at the moment, we keep finding cover-up from the Chinese side, which is not at all sort of reflected in what's going on in that report. It makes science itself look bad. And that's how we got to the March letter in the journal Science, the scientific journal Science, where 18 very prominent people signed something saying, you know what, we need an actual investigation, whatever it can do. The report was too certain, and both hypotheses are viable. I, I would say the way they think about it would be that the existing evidence base, such as it is, it's very limited and full of contradictions and a huge cover-up, is compatible with almost everything. Like almost anything you can imagine the existing evidence base is compatible with. You can think what's more likely or less likely based on your own, you know, personal preferences. But there's no evidence base to rule anything out almost. And that, I think, got to be the turning point.
If that's a fundamental mistake we made back then, what's a fundamental mistake we're making now? And what are the political economy roots of that mistake?
So I think one fundamental mistake we're still making right now is letting this be, you know, Republican versus Democrat. Democrat-China versus not-China thing instead of a fundamental problem of biosafety. It's a little bit like nuclear weapons and nuclear physics and nuclear reactors. They can be really powerful and useful. They might be very crucial for fighting climate change with the new kinds of energy we can use. But if you don't have it as a safe thing, right, if you have questions about its safety, people are not going to want to use it. Countries are going to say, "No, not in my backyard." And we see this, like, I think Germany recently essentially stopped whatever it had. It's just not going to have any nuclear reactors. That's partly because of Chernobyl. It scared the living lights out of people, and for good reason. So, and I think the fundamental mistake we're making is not treating this like a biosafety crisis, because we have one pandemic in 1977 that was indeed triggered because of a vaccine trial gone wrong. And that was essentially covered up at the time too. The scientists knew that it had to involve something like a vaccine trial, but you got almost no public discussion of it till 2008, almost 30 years later, partly because the scientists were thinking, you know what, now it's not time to create a suspicion around vaccines or any of that. In 1977, you're at the height of the smallpox campaign. And then we'd have this one, which is unclear. I mean, if we have one more incident of any kind, it's just going to be horrific, both for our research project and what we can do with it. So I think what ended up happening is that there's a few people who keep getting quoted in media who are actually a small number of vocal people, and there's a climate still where you can't have a sensible conversation. And that means that it's gotten Republicans versus Democrats or crazy scenarios versus, you know, a sensible oversight and investigation. And I don't think that's good because, you know, our medical technology is really powerful. You know, it's got all these great things like look at our vaccines. And if you have a really powerful technology and a really powerful science, you have to figure out like, does this power come with risks? It's very similar to nuclear physics, I think, in that way. If you don't figure out the risks and the downside, it's gonna come bite you anyway without you knowing it. So even if this one had nothing to do with the lab, it would've been a good time to say, just the fact that we can't be sure should make us act and make sure that we never find ourselves in this position again.
Now, what can we do to make mainstream media less risk-averse? So if you think back to last March, Dr. Fauci, he's criticizing masks, right? He's even telling people it's fine to go ahead and take your cruise. So you're editor of The New York Times. Should you just come out and contradict the nation's leading public health authority when we're relying on that same person to correct some possibly larger mistakes of President Trump? What's the right role for the media in this and how do we align their incentives in a superior way?
So—
Because we screwed it up.
This is a really difficult question because I ended up writing an op-ed essentially criticizing CDC and the WHO on masks in March 2020 before any— like, at the time, people were still saying, you know, masks could infect you, make things worse. And never in a million years I thought I'd start my own personal pandemic, you know, criticizing global health authorities or the CDC. That was a really weird situation. And I have to say, I did not like it one bit. I knew they were wrong around early March. I have links to Hong Kong. I was researching. The field. There's a lot of infectious disease specialists in Southeast Asia who are way ahead of us, partly because they've been through SARS and partly because they really are way ahead of us. And I started tweeting out the argument on why they were wrong, just on the sort of science side of the virus, sociology side of masks, all of that. And I just sort of twiddled my thumbs after tweeting out the whole argument, hoping like somebody would write it and not me, because it shouldn't be like— I mean, it's kind of really terrible to undermine, as you say, a nation's leading health authority. So I hoped it would come from, I don't know, the ex-director of CDC, somebody like that, somebody with really high stature. So it didn't look like a random challenger because like, how are you going to distinguish that from an anti-vaxxer or a quack, right? That is a real problem, but it didn't happen. So I think the real question you're asking isn't what should the New York Times have done. In some sense, I think what should have our scientific establishment have done? Why didn't they create like a consortium? Why didn't the universities create their own advisory body or some sort of like— even if our own authorities weren't functioning very well, partly because of Trump's not great, I mean, really negative influence, we didn't like step up as academics to say, here's another consortium of lots of experts, not just one person saying, oh, by the way, because that's really corrosive at some point to have individuals be ahead of the health authorities.
Isn't the scientific establishment part of the problem? So there's a kind of religion of purity, the cult of the randomized control trial. You want to maximize status. Everything has to be perfectly safe when in fact during a crisis we want them thinking in terms of expected value and expected number of lives saved. So what can we do to reform them, to get them to think more in terms of expected value? Because they failed us most of all.
So, so I would say that there are many things for which you do the randomized trials for good reason. What we didn't get was the flexibility necessary to match the question to the method. With something like masking up, the precautionary principle plus the mechanistic science plus the South Asian experience, to me, was more than clear where things were. With other things like vaccines, I'm on the side that there would have been problems with, and we can discuss this with things like human challenge trials for a bunch of complicated reasons. What you needed was flexibility in what's the right method given the risk you're taking. For masks, I think it was clear.
Even if you reject human challenge trials, so the vaccine information is presented and then it's 3 weeks to schedule a meeting at the FDA and have a final decision, right? The offices are locked and cold over a 4-day Thanksgiving weekend. I asked many people who are experts in the area, they all assured me it could be done in less time than 3 weeks. And yet it took 3 weeks because what is it? Just takes that long to schedule the meeting or there's too much status maximization, bureaucracy? How do we fix that problem? I seem to recur in many different stages.
I don't know the details of that particular one, but with something like vaccines, the reason I'm cautious is that, you know, once again, there's a saying it's not vaccines but vaccination that saves lives. So the slightest screw-up in vaccines can undermine confidence and just kind of even if they're approved and they're scientifically kind of solid, if you overlook something or if there's some unexpected thing that can be dramatic and terrible. So I'll give you an example that I can't figure out right now, which is that why haven't we gotten the full authorization? Right now they're still functioning as EUA, and that is both causing people to think it's experimental because it's still emergency. And it is sort of holding back some of the necessary things like mandates because, you know, which employer is supposed to say, okay, it's an emergency thing and it's not fully approved, but I'm forcing you to do it? That doesn't seem to make sense. And I'm just looking at it and thinking, you know, we vaccinated in this country more than 100 million people. We've vaccinated, you know, a billion around the world. We have a very good idea of the safety profile, and it's better than most vaccines that are approved. So why are we waiting for the full approval? And I have no answer to that one. Like, well, some— I try to do the most charitable reading. Maybe they, with the approval, the initial emergency one, they know— maybe it could have been 10 days instead of 3 weeks, maybe a week difference. I, I don't really know. I don't have like background information, but I'm just looking at the full approval and I don't understand. I think there's something that Trump's presence has obscured, which is there's a malaise in the Western scientific public health economic governing our institutions. There's something not functioning very well, but because we are fairly wealthy nations with an enormous amount of inheritance We can get by, you know, we have a lot of science, we have a lot of scientists, we have excellent universities, you know, we have so a lot. But I feel like we're almost like the second generation or even the third generation that's still spending the inheritance. And since we started so rich, it's kind of hiding the deeper problems. And Trump's year made it look like it was all Trump. But I'm looking at Western Europe and I'm like, well, they didn't do that great either. They, in fact, they've done terrible relatively speaking. So I feel like we haven't really gotten our heads wrapped around how we do risk assessment, how we move, as you say, fast when we need to move fast, especially for things like masks for which downsides are very little. You know, if you found out they were useless, you can change it next month and you didn't lose anything. We don't do it. Like there's something we haven't really completely come to grips with And the pandemic's urgency has perhaps acted like a stress test. It's shown us the problems, but it's still ongoing. So we haven't sat down and said, let's think about it because this is not good. And I think that's job number one. Like, after the pandemic gets kind of calmer, which will happen pretty soon— it's, it's going so fast that it's going to end relatively soon— we should sit down and say, This wasn't just Trump. We screwed up a lot of things and we also have revealed a lot of cracks in our institutions and it's time to try to fix that.
If I look at some of the other people who got many key questions right early, Nate Silver, Alex Tabarrok, they tend to have a background in expected value thinking and in statistical thinking. You're a sociologist. How does your background in sociology inform your having been right about most or all things COVID?
I mean, for one thing, the sociology of the situation is always very important. For example, one of the reasons that they were saying you don't need to wear a mask early on, where they were saying something like, well, you should only wear a mask if you're sick. And like, you don't need a sociology degree to understand stigma, right? If you have a deadly pandemic with an unknown disease, there's no way you're gonna go out wearing a mask if only sick people are wearing masks. I mean, you don't really if they had anybody with any social science background or any common sense in that room, they'd say, wait a minute, how are sick people supposed to wear masks? Like that is just not humanly feasible for them to paint a target on themselves like that. So that's the kind, that's one of the ways that it helps. The other way it helps is that, so I used to teach things like groupthink and institutional inertia and all those things that we've seen. And I, you know, in some ways, one of my friends who's an immunologist and a medical doctor at Harvard, Michael Mina, who's done a lot of work on rapid tests. One of the things he keeps joking about is how basic our virus is. Like, the virus that has caused our pandemic is a coronavirus. And if you had a— it's SARS-2 essentially with a minor twist. Like, there's not much we need to figure out about it. Yes, of course, you know, figuring out things like vaccines is important. But in terms of its basics, it's not a retrovirus like HIV. Which forced us to write the textbook. Right. So the virology part of it wasn't very complicated in some ways to, you know, a competent virologist or something. You know, Michael jokes like, you know, it's just first-year student can handle most of it. It's a very simple, straightforward virus. But the things like the groupthink in parts of the scientific establishment, which— or, or the silencing right after I wrote about masks in March 2020, I honestly, I thought that's it, I'm gonna get canceled, that's the end of my public writing career. I just contradicted the CDC and the WHO at the beginning of a pandemic. I don't have a medical degree whatsoever. I just thought I have to do it. I'm a tenured academic. If I'm not going to do this now, like, what is the point of tenure if I'm not going to take this risk? So I thought, here, I did my job, now I'm going to get canceled. Well, instead what I got was a lot of emails from people in the medical professions thanking me, saying, "Thank you for writing it." And I, like, I thought, you know, "You're welcome," but, you know, part of me was thinking, "Why didn't you guys write this?" Like, don't thank me. Like, I would like to have somebody with more credibility to have written this. And what I realized was they were just either silent or parts of them had convinced themselves of really illogical things like a mask might be harmful. I just can't, like, there's no logic to it, there's nothing, it's just groupthink. So the sociology of the moment made me realize after that incident, I thought, you know what, sometimes being an outsider and not having my grants or my feelings or my professional career or my friendships be affected by this gives me freedom to front things. Like, I know what the scientific sort of underground is speaking about. And I have, like, I don't have a medical degree, but I can read a good deal of the papers just at a basic level. And I know statistics and I can read some of the basics. And I have a lot of friends in the, you know, especially sort of junior people who are, some of them are aghast but cannot speak up. And because I don't have as much to lose, I can write things in a way that sometimes they can. And that's really made me think, like, we need a mechanism for that to be possible for the scientists in the field. Medical fields are very hierarchical, and there's some positives to that. You don't want quackery there, but when they need to be challenged, there's no mechanism to challenge them.
So we can have a better sense of how you think. Talk us through a mistake you once made in reasoning and how that happened? What were your bad trades, so to speak?
Yeah, I know. Like, this is the job interview question where you say, I work too hard and I'm a perfectionist. You know, it's just very, very hard. In the pandemic, or are you asking generally?
No, anything. Anything in all of life, a mistake you made in practical reasoning and how it happened.
Oh my goodness. I made so many mistakes. Now I'm wondering, like, what I should reveal, given this is going to be a podcast. Because the list is quite long. So let me try to find a useful example that I can share. I don't know what I would call like a mistake, but I have learned a lot more over the years about that line where you kind of know enough about something to try to reason what you should be thinking about that. I mean, it's gotten better. I'm not saying at all done there, but I have the same academic disease that any academic will understand that I sort of try to get— yeah, I get focused on the interesting because that's appealing to me. And most of the time, most answers are boring. You know, it's a respiratory disease, wear a mask, right? That's kind of a boring example. You know, trying to be too clever, too smart, almost too contrarian sometimes. So I would say that is something that I fight in myself because like a lot of academics and a lot of intellectual people, I like the answers that surprise me, and I like sort of examples that appear counterintuitive, but in reality they're almost never true. Like, there are very few things in the world that I think that are big and important where the counterintuitive and the surprising thing is actually really revealing. So that's my, like, reasoning, sort of not error as much, as much as attraction that I believe I have gotten a better handle on. In fact, like what I've done throughout the pandemic and what sort of some of the people you've named is just say a lot of basic stuff. Just respiratory disease, you need masks, vaccination, you need wider coverage as soon as possible, outdoors is safer. Those kind of very simple things. If you're having super spreading events at a distance, probably airborne. So every time I do that, I do better.
Let me try an example where I disagree with you and see if we can work that out. So you've been very critical of stock buybacks. From my point of view, they're just like stock dividends. They don't matter. They don't harm the economy any more than paying interest on bonds harms the economy. It just recycles funds. There's not a real resource cost. They hardly increase the value of stocks, right? The academic literature essentially would agree they're not a big deal. So why be upset about stock buybacks?
Have I, like, said something about stock buybacks?
Your Atlantic piece on the GameStop mess. Quote, for example, major—
I might have said that. Okay. All right. What did I exactly say? Probably was something specific. Let me find out what I got wrong. I'm, I'm waiting to hear.
Quote, major US airlines have spent nearly all its extra cash on stock buybacks for the past decade, thereby inflating its stock price and thus executive pay, which is often tied to the stock price and the stock market. And again, stock buybacks can be a modest signaling value of how much the firm is worth. So, Ileana Miller, it won't change the value of the firm very much.
So I have said that I honestly, I'm going to concede right away that I don't have a huge opinion on stock buybacks in general. That sentence was in the context of they get to do the stock buybacks with their extra cash and then they get bailed out with taxpayer money. And that's my criticism, is that I don't think these companies should be— whenever they get in trouble, they get bailed out. And I'm not against, you know, occasional bailouts, but I think it's extra problematic when you have the executive pay be that high. And then, you know, at the first sign of stress, they're like taxpayers bailout. I don't think it's healthy for the economy or the competition either. And that's the extent of my opinion on stock buybacks before I get in more trouble on this.
What's your current view on how much YouTube radicalizes people? So it seemed that way for like a year under Trump. Now they've changed the algorithm. The government we have, I think, like it or not, it seems pretty boring, right? Mayor of New York, mainstream candidate, radical left didn't do that well. Isn't that over?
So I don't actually think, I know, I don't think so. And I don't think the, what I call the radicalization, there might be a bit of a misunderstanding in that it's not like about Trump. In fact, even my first article about it, it is, what's the right word for it? It's been a bit difficult because we sometimes say extremism, but that's not the right word either. It's pulling you to the edges because it goes back to my own reasoning temptation. The edges are more exciting. So it's not necessarily pulling you to Trump, it's not necessarily pulling you to this or that, it's pulling you away from boring. And what is not boring is exciting to watch, right? Who the heck wants to watch a movie of, you know, functioning bureaucracies and institutions? But I mean, it would be great in a pandemic, but it wouldn't make a good movie. So if you want to watch something, what you watch is the thing that's kind of exciting. It's the 10 biggest sinkholes in Florida and watch the alligator almost eat the baby. So what you're getting is pulled to the edge. And that's true for politics. That's true for anything you want.
But it keeps on showing me chess videos. Maybe the Sicilian Defense pops up. But there is an alternate literature. Munger and Phillips, Ledwich and Zaitsev, both have written papers in the last 3 years saying No evidence that YouTube radicalizes. Maybe that's agnostic, but when I read you on lab leak, it's all about agnosticism, expected value, wisdom, multiple perspectives. But when I read you on social media, YouTube, it seems very hardcore. Here's the right answer. It's bad for people. It radicalizes them. It's all about the ads. It's like there's two Zeynep. And why not apply the lab leak approach to social media?
Well, okay, so here's the thing, though. I'm going to push back a little bit because my book is all about how great social media is in some sense for dissidents as well, but it's not an unalloyed good. It's complicated. I, I'm, I'm from Turkey. Like, it would be kind of hard for me to deny that, you know, Facebook is now kind of the public sphere there, and Twitter— like, that's where you break a lot of the censorship things. So I'm acutely aware of a lot of those things. But in terms of the algorithm pulling you to the edges, I do think it's still true it doesn't really mean like it's pulling you to sort of only one side. That's the misunderstanding. It's like one of the few pages that does really great on Facebook on the left is something called Occupy Democrats, and I mean, it's just nonstop outrage and barely tied to truth. So it's not just a right-wing thing that— I mean, the fact that it is, it is very friendly to authoritarians for some reason, but it— the fact that it was more right in the United States is is more about the United States political structure. And my criticism isn't that it's great for us to have these large platforms in some sense and greatly expanded speech, but the way they keep people on the site by keeping them interested is a bit like keeping people in a cafeteria by giving them constant chips and ice cream. I, I like chips, I like ice cream, but I wouldn't want a cafeteria whose business model is to keep me sitting in that table as long as possible, uh, because we know this. Like, we know in cities where people— there's the infrastructure for walking, people walk. When you sort of change the menu in cafeterias, people eat different things. When you put stuff in different places, people watch different things. And I think the papers that you cite, one of the problems here is it's a little bit like China in that we have no data. Like the YouTube stuff that we have tried to do, I mean, we're literally looking at very, very, very broad data because what we need is YouTube's internal data, perhaps linked to a panel, you know, something like, think like not the GSS, but something like a, you know, a couple thousand people panel that is linked to sort of data. And I mean, it's like 20 years into the sort of internet explosion and we don't have a single good study. Most of the data is locked up in the companies and there's not a good research thing. So I'm agnostic in the sense that I don't really know exactly the extent to which the algorithm works, but that's similar to lab leak where I don't know what to say because whatever data there is, it's in China and we don't have access to it.
Now in all of these dialogues, there's a middle segment called Underrated versus Overrated. I toss out some names, ideas, you tell me if you think they're underrated or overrated. The Turkish singer—
Oh, I'm gonna go orthogonal.
Tarkan, the Turkish singer, overrated or underrated?
In which country? It's difficult. I mean, I know him. I would say he's just about right because he's past his peak. He's good. Sorry.
Max Weber, overrated or underrated as a sociologist?
Underrated. Why? Underrated. Part of the reason he's underrated is that because he writes in that very hard to read early 19th century writing. But if you read Max Weber, 90% of what you want to understand about the current public health crisis is there in his sociology of— I mean, not just him, but sociology of organizations, sort of how that works. He's good at that. Yeah, so I would say underrated, partly because it's very hard to read. And what we don't do is, like, it's like Shakespeare. You need the modern English version conceptually. For more people to read it. I would say almost all of sociology is underrated and how useful, how dramatically useful it is. Just ask me anytime, like early on, like I knew we were gonna have a pandemic completely based on sociology of the moment in early January, like before I knew anything about the virus because nobody knew, they weren't telling us, but you could just use sociological concepts to put things together and Max Weber is great at most of them and underrated.
Kemal Mustafa, overrated or underrated?
Underrated. Why? Why? Because, um, so my grandmother, she was 12 or 13 when she was in sort of Mediterranean region, Central Asia, but Mediterranean region, very close to the Mediterranean. She was born the year the Turkish Republic had been founded And so 1923, and she was like 13 or so, she would just about to get, you know, be married off. But the Republic was just a little over a decade, like same age as her, and they created national exam to pick talented girls like her. And the ones that won the exam got taken to Istanbul to the sort of elite, one of the very few boarding schools, high schools for girls. Now the underrated part isn't just that such a mechanism existed. The underrated part is that the country changed so much in 13 years that her teacher was able to prevail upon the family to let her go. I mean, to have a 13-year-old be sent off to Istanbul, you know, complete opposite side of the country, to a boarding school for education that kind of sort of flourishing of liberation. I, I'm not going to sort of deny it was an authoritarian period, and minorities like Kurds during that period were brutally suppressed. So I can't like make it sound like there was nothing else going on. But in terms of creating a republic out of the ashes of a crumbling empire, I think it's one of the very striking stories of national transformation globally and in, you know, within one generation. So underrated.
TV show Game of Thrones, why does it interest you as a sociologist?
So it interested me until the last season and a half, because before that it was a very, very sociological thing. So here's the thing, here's the difference between a sociological story and a psychological story. In a sociological story, you can imagine yourself being almost anyone, right? Instead of like terrible evil characters and good people where you just identify with the good ones, which is the classic Hollywood sort of narrative, which is also most of human narrative, right? You have the good one, the bad one. It's more like a complicated mythology where you can imagine yourself being any one of those characters, even the ones that do the terrible things. You can kind of see yourself doing it And the second sign of a sociological story for me is when nobody has plot armor, because it's the setting that's carrying the story with lots of people, but it doesn't rely on one person dying or not dying. So for 4 or 6 seasons, you have a very sort of institution sociology, very interesting. It's like The Wire, you know, people can die but the story is still gripping because it's sociological. And here comes season whichever the last season is, and all of a sudden You know, Arya can walk through fiery dragons and nothing happens. It just misses her by an inch. And I'm like, all right, you lost the plot here because that's like plot armor essentially means you no longer have a solid sociological story. So I watched it with great interest until the end. And in the end, I'm like, what just happened? And I wasn't really very clear with the novel world. And I learned that the novelist had run out of material and the Hollywood showrunners showrunners were now writing the script. I'm like, ah, that's what happened. They switched to the good versus evil story. So they took a great story that was going to be how power corrupts, which clearly was the story. And in the end, they made the dragon lady snap just because she heard the church bells or something. Like, that's not a good sociological story.
As a sociologist coming from Turkey, Do the Star Wars prequels make sense to you?
No.
Why not? It's about power corrupting.
Jar Jar Binks. I mean, nothing— no movie with Jar Jar Binks makes sense to me. I refuse to have it make sense. But yes, it's like the Star Wars sequels have the same sort of— the power corrupting is a very important sociological story. But you can tell it badly, right? It happening overnight, or you just have something evil in you just kind of take over— that's the ridiculous version of it. What happens is every moment you're thinking, I'm doing the right thing. Like, you don't— you almost never think, you know, let me go do evil things. You convince yourself you're doing the right thing till, you know, you lose your mind in it, and you have people around you who are just saying, yes, yes, you're doing the right thing. And that's Classic story of power, and I love movies like that, but the Jar Jar Binks, just nope.
If you were speaking to an educated American who was somewhat informed about Turkey, but not well-informed, what is it they're least likely to understand about the current leadership of Erdoğan and the current regime that you could illuminate for them? What are we missing?
So I would like to first say, now that I have this opportunity, we do not have camels. Camels. Everybody asks me about this. I know this has nothing to do with Erdoğan. The camels only exist in tourist areas because everybody's convinced Turkey has camels. So I need to first correct that misunderstanding.
I've never seen a camel in Turkey. I can verify this.
Yeah, yeah, it is insane. Everybody always asks me about them and I'm like, what? So now that has been corrected. So Erdoğan is a complicated figure for sure. And one of the things I think is less understood is that for a long time he had, and he still has, a genuine support base. And that's a very complicated, long story why that is. And right now, after 20 years in power, it's gotten more of a sort of a centralization of power story. So that's the first thing. And the second thing is, when people want to understand Erdoğan Sometimes they compare him to, say, I don't know, leaders of Iran. And I'm kind of like, you want to look at Putin, you want to look at Hungary, uh, you want to look at Brazil. I mean, so the— on sort of the similarity there isn't necessarily, I think, which religion or the strength of the religious beliefs, as much as once again a strong popular populist authoritarian-leaning person getting elected and then sort of staying in power and making sure he stays in power for a very, very long time. So it is actually, if anything, I would say it's a very Western story. We have many examples of it around the world. It is not particularly a Middle Eastern version of the story, which there are many, but that's, I think, a different version. So I think that's largely misunderstood.
Why did the Gezi protests fizzle out? It seemed promising, right? You were optimistic at one point, but something happened.
You know, I was both optimistic and realistic at that point, uh, and this is something I write about in my book, because by the time the Gezi protests had happened in 2013, I'd already been through the— like, as a researcher, the Arab Spring, right? So I kind of knew the up and down wave. And one of the things that I think And this is not necessarily a criticism or not criticism of social media. This is just kind of explaining the reality of what happened is that, so in the past, if you wanted to have a movement, you necessarily had to build a lot of tools because you were out of power, right? You had to build a lot of tools. If you wanted to organize to say the Montgomery Bus Boycott in the 1950s and '60s during that time, or the sort of March on Washington, you have to spend a lot of time. Just the March on Washington took, I think, like 6 months just to do the logistics, right? You don't have Excel spreadsheets and things like that. And from an idea to march, it was about 10 years. So that kind of preparation work, arduous, and it kept dissident movements weak because you had to build that before you could do anything. But if you did build it, right? You had something to stand on. Whereas right now with social media, you can kind of overcome censorship like this, if especially if, you know, the government's not really very up on it, which at the time they weren't. But you're not ready for what's coming. So I feel like it's kind of like coming into a curve, like from going from 0 to 100 miles an hour, and you're coming into a curve but you haven't built the car, you don't have a steering wheel. Like you just know how to speed up, right? And you see this in very many other aspects of society as well, where digital technology lets people scale up very quickly. And if you're Instagram and you go from, you know, I don't know, 0 to 1 million users or 10 million users, well, Facebook can come by you and you're great. So that kind of speedy exponential growth is not a problem in many other areas. But whereas if you're a movement, that kind of speedy exponential growth without having built other parts of the infrastructure means that when the government does come for you, you don't have even a decision-making system. You don't even know, like, how do I respond to it? So when the Gezi Park movement started, I went there. I went there to, as a participant observer. I did like hundreds of formal interviews. I stayed in the park. I spent like, you know, the whole time essentially living there with everybody else and just observing. Even then, when people ask me, you know, how is this gonna end, because they realized I was a researcher because I'm doing interviews, and they would ask, and I already knew, like in Egypt, my friends were in jail, and I was already demurring, saying, I, I don't know, you know, you're a researcher, you're not going to make predictions there. So I think the fizzling out of social media-fueled movements, it's not that they aren't impactful. They're just on a different trajectory. They start big, and if they're in an oppressive, repressive environment, they can get crushed. Whereas if they're in a different kind of country, they could have time to build something. And I think we're seeing some of that in Western nations, like Black Lives Matter, whatever else you want to say. It is a sustained movement that has changed a lot of things in the country, but Unlike, say, Turkey or Egypt, they're not going to face a government that's coming for them in the same degree, say, you know, what happens in Egypt.
Why does Islamic fundamentalism at least seem to be on the rise in Turkey? Well, if you go to Konya, right, it feels quite devout in a way it might not have 30 years ago.
Well, it's actually also on the downside. I don't know when you've last been there, but I was looking at the polls and like the current under-30s are saying they're much less religious. So I wouldn't really be completely sure, like if and when this government changes, I think we'll have a better sense of it. When you have like a religious government in power for 20 years and if you're 30, like that's all you've ever known, it can actually create the opposite effect. I think it's a little early to say the fundamentalism part is on the rise or not. I mean, we have a more religious government. So there's more religious official stuff and more encouraged and more sort of rules about it and allowances. And alcohol is more expensive, for example, and more restricted. Are people drinking less alcohol? I'm not so sure. You know, it's kind of like, I think it's a little too early to figure out what the long-term trajectory will be.
Two final questions. First, let's say you're designing a trip to Turkey for us. Put aside COVID, obviously we're visiting Istanbul, but 2 weeks, where do you send us other than Istanbul?
Well, I have never been to Mardin. It's in the southeast region and it's both Assyrian, Kurdish, and Armenian, and Turkish in history. So amazing and beautiful architecture, and I've never been there. So I would like to take us all on a trip that I'm coming along for. Mardin, which is a place I heard a lot about. And the other place that— I mean, everybody knows the Aegean, and I don't really need to explain it. It's, you know, the same. It's the other side of the Greek islands. It's just most beautiful place, but you know about it already. Another place that's, I think, less known is the Black Sea region, where you have dramatic green hills meet the sea. Not like San Francisco, because the hills are very steep, and then you have a fairly little strip. So very different climate and visuals. And there's a lot of historic stuff there too, because it was, you know, for obviously it was the Ottoman Empire for a long time, but before that it was, it was the last bit of the, you know, the Greek East Roman Empire sort of empires and countries too. So there's a lot of history there as well. So two interesting places outside the usual tourist places.
Before we turn to the audience, last question from me. What will you be doing next?
For like personally? Writing?
No, your career, your public presence, anything. Going to Turkey, that's fine. Any answer. Unpacking your boxes?
Besides the unpacking boxes, I have moved to New York, which is wonderful. I'm going to live— I really miss living in a city. I'm from Istanbul and I haven't lived in a city for a while, like full-time. So that, and especially sort of as the pandemic kind of last phase, that's interesting. I am pondering to finally write a book. When the Arab Spring ended— not ended, but when the first, like, during the first phase of the Arab Spring in 2011, I was there the whole time. Like, I kept going. I was in Tahrir Square, I went to Tunisia, I went all over the region. And there are a lot of books that came out quickly at the time, and I just kind of resisted writing a book just then. I, I felt like, you know, I'm from the Middle East too, I felt like this is not over yet. A lot of books were quite triumphant And it was only after the Gezi protests and how they played out, I felt like I'm gonna write a book. And I feel like it's a more durable and balanced book. It's not for or against social media. It's also not saying the movements were triumphant or not, but I had the sort of the gift and I gave myself sort of time to let it play out. So I feel the same way about the pandemic now. I feel like it was a stress test and I think there's gonna be a first crop of books that put most of the blame on Trump's lap, which is not unjustified. Like, that administration has a lot, I think, to answer for. But I think the things that it has shown us is much bigger than one administration's admittedly very real failings. So I'm thinking, like, maybe, just maybe, there is space for a book that looks at some of the things you were talking about, like which is there's something like we have to revitalize how our society works and we haven't come to grips with it. So I'm thinking I might be writing a book. It will come out after the first crop of the post-pandemic initial, like there'll probably be dozens of books in the next year, but mine will come after all those are over.
Zeynep, thank you very much. Thank you. I will take questions from the audience and from the iPad, so I'll start with the audience. Questions? So for those few people in the room who've never read Weber, what's the right way to get started?
I think the best way is to not read Weber because you do not want to start there. Seriously, the language is so complicated. But I have a colleague— I've never been in his department— but George Ritzer Weber was a sociologist and he wrote a lot of sort of theory books and they're really good. Like, uh, and I believe he has one called McDonaldization of Everything, but that's kind of like, that's a very much a Weberian rationalization, but he has it on many other things as well. So I would read someone like George Ritzer to read about Weber because his books are a lot more accessible. It reminds me like reading Ritzer, so either probability theory from a book in Turkish. It only exists in Turkish. It's written by, uh, someone from Turkey. And the premise of the book is there's a little girl who wants to win at a game of dice, and she loses because she's betting the wrong way. And then she meets someone, says, I can teach you how to, you know, win this game. And then the book— it's just a novel. I still have the book. It's amazing. Walks you through probability theory, including, you know, walks you up to, I think, the binomial theorem. And it's like something you can read when you're in the third grade and understand. And at the end of the book, the little girl discovers that, you know, there's textbooks, and she says, that's probability, I hate it. Like, my older sister reads it and hates it. And the sort of the person in the neighborhood who's been teaching her says, that's because you have like this preconception that theory is something boring and dry, like probability is something boring and dry and complicated, instead of, as we were talking, something really exciting. Understanding a bit better about, you know, probability and probabilistic thinking is really empowering and fascinating. So that's the way I feel about sociology, is that it's actually conceptually really powerful, but the theory part can be really dry because if you read it from like early 19th century person, that person is talking about early 19th century. That's boring and dry and crazy to you. Whereas what you need is somebody to do it now. Ritzer does it for like 20th century, and it's really good. All his books are good. I'm not sure if somebody's updated because with the Internet and stuff, we have 21st century stuff to bring in. But they're still equally valid, like institutions and the way they work. Humans are remarkably human.
Question from the iPad. How would you convince a COVID vaccine skeptic?
So it depends who they are, obviously.
Someone from Staten Island and they walk into the room and they say, I don't trust the vaccine. I don't trust those authorities.
So the thing is, I'm going to go back to the sociology fallback, which is that people don't exist as sort of independent atoms. The person to convince that person is a friend, an acquaintance, or somebody else from Staten Island, right? So the way you want to deploy these convincing is that— and we have this from so much sociology— if I come to you and say your field is terrible and you're wrong about everything, you're not gonna— all of a sudden like me, right? So if we want to convince people, we need to deploy the people on the ground that we have, whoever it is who's closest to those people. So if you want to convince people in Staten Island, you got to sort of send people who live on Staten Island who you can sort of work for this or whatever community it is. And instead we're like lecturing at them. And I'm kind of like, nobody likes being lectured at, even if the lecturing is all correct. It just doesn't work. I would say, I would try to say, hold on, my Staten Island friend, I'm going to find you somebody who is somebody that you relate to, who's going to tell you why you should get vaccinated.
But there are still inroads we make, right, on people getting vaccinated. If it all relied on peers, it'd be a kind of circularity. So there must be some peers who start before the other peers do. And what convinces them? Of course. That's what you should say is the first step.
Of course, because the peer networks— you could say you could be first, but I will necessarily not necessarily have a lot of authority. The peer networks, they don't have to be like your sibling. They're heterogeneous. They just have to be somebody socially similar to you. That's clearly one thing. The one argument that I make to people a lot, that my most strong abstract argument that I think I can make, is that you're going to encounter this virus either through infection or vaccination. There's no not encountering this virus. I've written this many times. You're going to eventually encounter it. You either encounter it in its full form where anything can happen, or you encounter what we have, which is just a spike, which will make you fine if you do encounter the full form. There's no avoiding the virus. It's just a question of, do you want to fight it with your hands tied or do you want the defenses? That's all I can say to people. Who, to whom I have no other relationship to.
From the iPad, are there situations where public health and transparency are in tension? And in those cases, should the public health authorities either lie to people or simply deliberately not tell them the full truth?
I just cannot imagine where we should not tell people the truth. I mean, sometimes it gets complicated. For example, I do agree that for the most part that the vaccine vaccinated are back at baseline risk, but that's not the same as saying like we should not have any indoor mask mandates for now. Now there's been a sort of a crisis over that because people are taking it to mean the vaccinated is not safe, but that's not true. What you're saying is that you can't expect a business to differentially police, are you vaccinated, are you not vaccinated, and we're still both vaccinating people and we have immunocompromised people and we have children under 12 who are not even eligible. So while we work through this for a couple more months perhaps, it makes sense for, especially if it's a less ventilated space, just to keep it up. So at that point, I wouldn't say you should wear a mask if you're vaccinated because you're at risk. I would just say I think you're fine, but the business can't just sort of 'Check your vaccination card. We don't have something like that, and this is how it's got to be.' So even this is not very complicated. So I don't think there's any point at which, like, even if you did lie and get away with it, it would eventually come out. It's 2021. There's internet, there's social media. Like, the stuff would come out, and all you end up doing is creating less trust.
But say you're vaccinating your 11-year-old. That to me is clearly a public good. And we don't lie to people, but we don't quite hit them over the head with just how safe your 11-year-old really is unvaccinated, right? So we slant the distribution of information to get more people to vaccinate their 11-year-olds. Is that right or wrong?
I don't think we even have to do that because people are very risk-averse with their kids, generally speaking. Like, we— so I think it's fair to say that your 11-year-old is almost certainly fine, but I'd still want them not to risk the secular, right? Because when you have an unknown virus, there's always like the post-viral syndrome that people talk about, long COVID. It's not like— it's probably not as bad as some of the reporting, but it's real, and it's real for other viruses. I mean, it's something we've long ignored. It's not just that. So at 11, you're still kind of close to a risky age. It might be a small risk, but I feel like we can tell people the truth. It's not likely that your kid is is gonna die from this. It's really baseline risk for your kid. But if you could spare your kid even the anxiety, because it occasionally, you could just be the unlucky person. I think we could just tell people that low, really low odds, but here's a free vaccine. You know, why wouldn't you take advantage of it? The argument against vaccinating 11-year-olds now for me is that, you know, healthcare workers around the world aren't vaccinated. So that seems, the wrong order of things. But once, you know, you take the supply part out of the question, pure 11, I'd be like, yeah, why, why risk the low but real side effects of the infection? Because they're going to get infected. Like, there's no getting around encountering this virus. I think that still leans towards vaccinating young ones.
From the iPad: What is your most controversial opinion?
Controversial to whom?
To those people who you respect, not to anti-vaxxers, not to crazy people, but the 20 people in the world you most respect.
I'm just going to say something different now, but I think it's an interesting thing to kind of expand on, is that I think most of what I said in the past year that appeared to be controversial or contrarian is actually very straightforward and boring. Lab accidents and screw-ups happen. Biomedical research has potential risks, especially if we can manipulate the viruses. We should wear masks for respiratory pathogens. Widespread coverage first. I mean, these are—
Sure, but what's the area where you're a dissenter? Like you think the best owner of the mob is in Paris or some crazy view like that, right? Which is clearly false. Right.
So, okay. Okay, so I think, for example, I think US is a less racist society than most of Europe because I lived in Europe and I have a feeling like this is where I kind of sometimes differ from my own intellectual circles, is that they think of Europe as— because they tend to see the Social Democrat side of it, right? Compared to the US, Europe is a lot more government-oriented in some ways, for good or bad, but it can be suffocating sometimes. But it's actually a much more, in some ways, racist society in my experience than the United States. And for that, sometimes I differ. Another thing I differ is that I think GDPR, the sort of the digital regulation, I think it was just at the wrong level. And if anything, it backfired. I think you can't just regulate something by, I don't know, wagging your finger across the pond. Sometimes that just doesn't going to work. No, I, I differ in some of those ways, like the way I look at Europe. And I think that's partly because of that— I have an immigrant's view of the United States, which I think is in some ways more realistic. But I've lived in Europe too, so I think a lot more positive feelings about certain things that might not be as apparent to somebody who's looking at Europe from this side of the Atlantic, because some things look good if you're an American, but are not necessarily great if you're not, if you're living in Europe.
Question from the iPad: How does your background in programming affect your work as a sociologist and public intellectual?
Oh, it's a great question. So the thing is, like, it's not just the technological side. Like, for example, I did a lot of, like, on trying to understand, and I, I was going to write a book about that for the pandemic. I'm super fascinated by machine learning, and I think there's a lot of misunderstandings around it. And one of the reasons that I think I can do some of what I do is that I can read the papers. I'm not a machine learning researcher. I'm not going to develop advanced science or anything like that, but I understand what's going on in a way that someone who's just looking at the sociology of its impacts might not because of my background. And I had the same thing happen with the pandemic. This is not like— I actually used to teach sociology of pandemics because I thought it was really fascinating sociologically, but I was always interested in the science side too. So I didn't like start knowing nothing. I started knowing, yes, a layperson, but a professor, an educated layperson, and somebody who taught some of this stuff. So I, I had some level of reading. And whenever possible, I kind of just deepen. I read textbooks, I read like primary papers in a lot of fields that I'm trying to do sociological analysis in. And I think that's something we don't do enough of in the academy, in that because we're so siloed and we treat it like dabbling. It's not dabbling if you do it right. Yes, you can do it in a bad way, but it's not dabbling to sort of get some level of understanding of a field. And you You need to be careful, you need to be humble about like what you're doing and then apply your own field, sociology, to that base. So if you don't have any of the other, you can kind of get things wrong quite easily. If you're overconfident, yes, it can get into that heavily criticized dabbling where you're just completely out of your depth. But I think there's great value to be added from being it's not really interdisciplinary. You're rooted in one discipline, but you're really not, like, you're going and learning stuff and you're interacting with the field directly as much as you can. So I think that's kind of how it's been broadly beneficial.
Zeynep, a real pleasure chatting with you. Thank you very much.
Thank you.
Tyler Cowen. You can subscribe to the podcast in iTunes, Stitcher, or your favorite podcast app. And if you like this podcast, please consider rating it on iTunes and leaving a review. This helps other people find the show.










