When prospects say they need to talk to their spouse or give other common objections, most salespeople wing it each time. Instead, build repeatable scripts for each objection so your response is automatic and effective, not scattered.
become machine-like, where you don't have to think about what to say because you know your business better than anybody else. Now you know that you have this objection come up quite often. When it comes up, you don't know how to handle it because if you did, you would have just told me, which means you wing it. You're a professional winger. Now do you want to be a machine gun sprayer and every single time somebody says, 'I gotta talk to my wife,' you want to just spray your mouthpiece around and hope something hits? You're going to be a sniper and just take them out.
Last night, Andy Elliott spoke to my mastermind students and he had a lot of good things to say. If you were hearing the same objections over and over and over again, you figure out the exact way you want it to be solved and solve it that way every single time. I love what Andy says about just winging it on these common objections. The definition of insanity is doing the same thing over and over again and expecting different results. So what you need to do is figure out exactly what works for certain objections and then do it that way every single time. You need to ingrain that into your head so that every single time you hear that objection, it's answered the same exact way.
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