Tyson Smith says text a lead immediately to confirm someone will call, then have an agent reach them within seven minutes. Speed captures the moment of decision before they contact a competitor.
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When a lead comes in, you need to call that lead as soon as possible. Time kills all deals, and if you let leads sit until tomorrow or until after you finish lunch, you're going to lose. One of the biggest things that has allowed me to scale my business is by implementing a rule where as soon as a lead comes in, they get a text letting them know that a representative will be calling them shortly, and then we make sure that we can get an acquisitions agent on the phone talking to them within 7 minutes. When someone is ready to make a decision like selling their home, that is lightning in a bottle, and you You need to strike when the iron is hot. If you don't, they're just gonna call the next guy, and whoever answers the phone first is gonna get the deal.