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In this promotional dialogue, Speaker A explains that because small businesses constitute 99.7% of all enterprises, the consulting firm primarily serves leaders, managers, and owners within this segment. While they work with any small‑business leader, they emphasize that newly transitioning leaders and managers have an especially urgent need for a well‑researched strategic planning process. Without a structured process to move from ideation to efficient implementation, new leaders risk failing in their roles. The firm recommends initiating a comprehensive strategic planning effort within the first 90 days of a new position, using a proven five‑phase strategic planning system that has been applied to thousands of leaders and managers.

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