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In this brief segment, the speaker reframes "gaming" as a broad, umbrella concept for applying 3D assets and gaming technology within fashion, especially e‑commerce. They stress that it does not require full‑blown game scenarios—customers don’t need to fight villains in a dress—but can start with simple, innovative interactions that let shoppers engage with garments online. The speaker highlights that adopting gaming tech can be low‑risk, with quick, easy methods to create immersive experiences, allowing brands to begin small and scale up as needed.
