Try A Run WITHOUT Prototypes - Keith Hoover

16 Aug 2018 · 1 min
0:56

In this talk, Keith Hoover reflects on recurring, unresolved problems discussed at PAI Apparel meetings and proposes a concrete, low‑risk approach to break the cycle. He suggests selecting a simple product (e.g., a bedsheet or a baby onesie), creating a fully virtual design, and sending the pattern files directly to a factory without any physical prototypes or fit development. By running a limited production batch, the maker can quickly learn from either success or failure while keeping financial exposure minimal. Hoover stresses the importance of committing fully to this prototype‑free experiment—no half‑measures, no endless checking—so that the lessons can be scaled to larger projects.

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