🎓 Mentoría SEO Ep.#14 | Cómo saber tu keyword principal

To the video and watch it again. So session number 14. Sunday number 14. We're here analyzing websites, and as I mentioned, I'm not talking about analyzing websites. I also give you some tips on things that are happening. Last week we were reviewing what happened with Google's I O, which announced that it was going to release AI mode from now on. Remember that this is the feature next to Google Search. If we search in Google now, we have the O. No, it's not saying, wait until we see it. Welcome. Let's see. Remember that last week we were talking about this and you have it. If not, if you missed it, you have it in the YouTube video. We were talking about how Google, apart from this microphone in the Google search bar, apart from the microphone, apart from also having Google Lens, is going to add AI mode here. It's not going to replace someone continuing to search in the original search bar, but people are going to use it as a replacement for hgpt. We were discussing other things, such as how Google is interested in users staying on Google, that they don't leave. Even if they have to do more precise, longer searches. It's in their interest to stay here on Google. Okay, so guys, grab a piece of paper and a pencil because I'm going to show you a few things before we start doing web analytics. And that's what this is all about, okay? It's Sundays, and if you're here, it says a lot about you that you want to invest in yourselves. So grab a piece of paper and a pencil, grab some tips, because I'm going to tell you about new things. Look, I always tell you things about my project or projects or clients that I take on so that you can see that things really work.

Okay?

It's been a few weeks since I told you. Well, I told you on Instagram that I was going to position the SEO community, okay? Co community, which is ultimately what we're all doing here. And I'm already number one. In fact, I did it in three, four days, no more.

Okay?

When you know how to do things, you don't need a guru to tell you that it doesn't take six months to position yourself in Google. Well, six months is what it takes you when you know how to position, it takes very little time. Okay, here's the proof. We have Pablo, we have Shamaru too, who is on the table. You already know. The next challenge I set myself was, what was it? SEO Academy, which in the end is what I'm doing.

Okay?

So here we are also in the top three, right? It doesn't have to be enough for you beyond the pole position, okay? Or if you remember Formula one or the best teams, you always remember the best ones. You never remember the ones that lose.

Okay?

So on Google it's the same. They just put them one after the other. So you know which ones are the best. The first one is an exact domain, nothing more. And the second and third ones are competing here. Okay, I just changed the. But hey, look, I'm attacking everywhere for SEO with YouTube, co with the web from different fronts. Now the next one, the next one that I'm attacking the next keyword. So you know that I've actually left it for you. Look, I've done the website, okay? The website is wilsc.net this is where you can find all the information about the academy, the courses, the SEO community that we have, and so on. I've done it all, ok? Except for one training course which is advanced courses. Notice how I change between one page and another.

Ok?

This is for example, the page for the training room. A training room where we do mentoring sessions every Sunday after this class. And you have guides, templates. We do it. I'm working on your websites. We have a WhatsApp group. Look how clean this page looks and how well it will position.

Okay?

And in short, I've changed all of them except this one.

Okay?

This one is a mess. I haven't touched it yet.

Okay?

I haven't touched it. Just so I can do a challenge with you, okay? So you can see how here competing against the best in SEO, which are Wepositor and Rom fonts. I'm third, okay? Third, I don't have much more organization in the academy.

It's me, okay?

I also have the CEO agency, but in the academy it's just me. So you can see that I cook it, I eat it, I do all the copies myself, all the writing. I don't send anything to be written or to be formatted or anything. I do it all myself.

Okay?

Hey, I want you to see something, guys, to break myths, okay? Look, when I create a website, on my website you go to Tools and you see that I have nine pages positioned in Google that already tells you that it's not about quantity that you have to do. All those gurus who come to tell you no, you have to create many pages lie, okay? Because here you see that with nine pages positioned in Google, I'm already in the top three with an advanced SEO course which has a lot of competition. SEO academy top three too. Top one for the SEO community.

Okay.

And that's what I also want to start transmitting, to break myths and start transmitting that. Guys, it's better to do things right, but give it time to position. That is invest, I don't know, eight hours in creating a page. Many people throw their hands up in the air. Sometimes it's super difficult. But if I show you my co.

Agency, okay.

Let'S say CEO Agency Barcelona, you're going to see the first page and look on the first page there's Orbitalia, ok? Which is in position number seven. And you're going to say, hey, Willy, but this is not a success story. You're telling me that the ones that work are the ones in the top three. Okay, pay attention to this, guys. If I do the same thing that I've done with my academy, I go to the website, this is my SEO agency in Barcelona. And I do the same thing as making a two point site. I'm not going to automate it. I'm going to do it manually so that you can see it. I make a two point site. You don't even need to go into BR Tools. You can already see that we have two pages positioning. Two pages positioning in Google and we're on the first page.

Ok?

For CEO Agency Barcelona, when many are going to generate a lot of content. Content, yes. Blog and blog and blog. And what's worse? What's worse? Link building. Link building. It's not that you need link building, but there's no link building here. Guys, this is hard work. I can assure you now that we didn't create this first page in two hours or even three or four. Here, maybe 10 hours were invested in creating this great page. Now you read the entire text and solve everything, right? I mean, you don't have any doubts about what's happening to you? Okay, in another country, I position for those who want to be in Barcelona, Donnie.

Okay?

I don't know. If you put it in another country, it will come out.

Okay?

But all I want to do is give you faith, guys. Give you faith that when someone comes to you and says, I'll teach you SEO, first I'll show you the results, ok? And then you decide if you want them or not. But anyway, another one. And with this one I'll start showing you some stuff. Another project I have for Excursiones, Catalunya. This one is mine too. I did it with the help of a writer in her time. I have three positions on the first page. The first one is mine. I've been untouchable for six years since well, in the first position here on the right, which is super difficult to appear for a generic term. For a brand name, yes, but not for a generic term. And I have tribevisor here, which you may recognize, which is a multinational company with I don't know how many employees. Well, the first, the first result that I have and with a writer. Ok, and another result here, like the third, on the third page that I'm down here, I just want to tell you guys that the change that Google is making is simply to make a distinction, to set limits on who is clicking the chat button. Write me a text and I'll get a blog article and upload it, publish.

It.

To who is saying, okay, what does the user want? What value can I provide? What questions are they going to ask me? How am I going to respond? They're going to spend a little more time refining the answers that they're going to give. Okay, think about it. And I always give you this example that will be very useful to you. Imagine if you were a store clerk. Imagine me. Many of you here will have, look, a marketing agency that I've seen around here. Some of you will have E Commerce, let's say in E commerce I'm a shoe store. Someone comes to my store and wants to buy some shoes and they have no idea what they want to buy. What's the first thing I tell them? Yes, our shoes are the best. Because with our shoes you'll walk really well, which is what everyone does. 99% of people with their copy, which is the writing, which is, which is fluff, which is team content, which is useless. It doesn't provide any information. All they do is occupy space. Or when a user comes in person, you ask them, what size do you make? Well, look, I have this for size. And what are you going to use them for? For trekking. Look, then I recommend these others. Or what color do you like? Do. Oh, look, then I have this variety. And what shape do you like? Do you like it more rounded, more pointed? We don't put all that on the website. Right? But when someone comes to the store, we do ask them, so where does the coherence lie? There. Okay, it's very easy, guys. There are not many secrets. I'm showing it to you, I'm demonstrating it to you.

Okay?

I'm going to do the same now with all those who are leaving me the website so that I can analyze it for you.

Okay?

He asks me here, he says, do you have to register a trademark? Uh, register a trademark for what? For the Website to have your name, it's like a company, right? Uh, and also when you have a. I have. Yeah. And when you have a name, a domain, no one else can take the domain from you. It's yours and that's it.

Okay.

Hey, what platform do you use to create your websites? Guys, I always use WordPress, okay? It's the most intuitive. But above all, it's scalable.

Okay?

Although at first it may not be as easy as WIX or Shopify. I just uploaded a reel on Instagram yesterday talking about whether it's Wix, Shopify or WordPress. And I was saying that WordPress is the most intuitive if you're familiar with it. But most importantly, it's scalable, okay? Because when you reach the top positions, let's say in competitive sectors like all of them, any of these, you need to. You need to put rich snippets, which may not sound like a problem at this stage, but you should know that when you reach a fairly high level of competition, you have to differentiate yourself in some way by playing in the big leagues. Therefore, richnapets can adjust canonical tags, be able to adjust. Put texts above and below, which I know there are sites like Shopify. I don't know if it's Shopify or Pestashop, which is prepared for E commerce. But then to put text below in the categories, you can't edit it. You have to depend on a programmer. Well, thanks.

Okay.

With WordPress, you already have it.

Okay.

Hey, Hamilton, let's go with you. I'll give you the go ahead. You guys unmute yourselves and we'll do it.

Okay.

Are you there? That's right, Willy. Hello, how are you? Greetings from Colombia. How are you? How are you doing, man? Greetings from Barcelona. Do you have a camera? Thanks. Do you have a camera, Gildan? Yes, of course. Let me connect it.

Okay. Okay.

That's how we see each other.

Okay.

How are you? Greetings. How are you doing? It's early here in Bogota.

Good, good.

That's how I like it. Proving that when you want to make progress, you. You log in at any time. So let's go for it.

Tell me that a really strong earthquake woke us up.

Absolutely. The tremor was strong. A scare. Very good, very good. Tell me about Juliet Aesthetics. It's a beauty salon that my wife and I want to position. She works in the aesthetics area here in Bogota. And the idea is to be able to improve our website. But we've been with this website for eight months now. I've put very, very basic Content on it, but because of the topic, because the niche is very strong in health and legal issues, I still haven't gotten like this result. I saw your content and I'd like you to analyze it and make a suggestion. Come on. Perfect, man. Hey guys, before starting with the first analysis, grab a pen and paper and write down everything I'm saying, everything I'm noticing, because they're the ones I always start with.

Okay?

Okay, I'm going to do the analysis, but I'll explain to you what I'm looking at.

Okay.

And I'm going to stay until you have to fix something. I'm not going to move on to the next one. Okay, but the first steps are important. First question. What is your main keyword for which you want to position the home page? Facial aesthetics. Facial aesthetics.

Okay.

Uh, where are you? The word is up there. Exactly right there at the beginning. No, I'm not saying where. Do you have a physical location? Uh, a physical location right now In Bogota? Yes, there is one.

Okay.

Where are you? In Bogota? I write Juliet aesthetics and it appears as its location.

Okay.

Okay, so I'll ask the question again. What is your keyword? For what main keyword do you want to position the home page?

Yes.

Facial aesthetics. Actually, yes, I do facial aesthetics. Okay, I'll go back to the beginning. Where are you? What position am I in? Regarding search. You ask me about location. Where are you? I don't quite understand you, Willi. What a shame. If I asked you where are you geographically? Have you answered that already? Yes, absolutely. In Bogota, right?

Yes.

Okay.

And what do you want the position. Do you want to position the keyword?

Yes.

This has to be in Bogota. Okay, guys, I'm going to ask him the questions over and over again so that everyone else can think too.

Okay?

When are we going to position a local business? Look, Anthony is here doing business with Donnie.

No, no, I'm not reaching out. What happens? Is that what's happening? Willy? Good afternoon. From Puntarenas, Chile, the southern region. Ah, I think you're going to talk about geotech, right?

Ah, local desire. Now, now I'll explain it. I asked you these questions, Hamilton, because Hamilton is not your name, right? That's right. Thank you.

Good.

Because facial aesthetics as such, if you type facial aesthetics. Look, look at the first thing that Google shows you. Tell me what you see. Guys, write to me in the chat as well as I ask questions and participate. What do you see? It's the first thing you see. What do you see, Hamilton? The map. The map.

Okay.

What does the map mean. I mean, what do you think it means? That Google shows the map?

Yes.

It will immediately locate the closest place to where you are located so that it can take you to the place. Exactly.

Good.

Very good. So it's a local search, right?

Yes.

I mean, it's not the same as how to fish for anchovies, right? There's no map here. There is here.

Okay.

Therefore, if you have a physical location, it's going to be important that the main keyword that you're telling me, facial aesthetics, is accompanied by where you are.

Okay? Okay.

Because just like I'm doing this here, I can also do it in Bogota. I'm going to Bogota. Boom, in a moment. Uh, Columbia Bogota.

Okay.

And look, I get the same thing. Therefore, the main keyword will have to be facial aesthetics in Bogota.

Okay? Okay.

Obviously, you'll have to check that it has searches and what is the keyword? Or if it's facial aesthetics center in Bogota, if it's facial aesthetics Bogota. Uh, even if you want to differentiate yourself more by districts, I don't know if you have districts, areas, Ah, neighborhoods, X.

Okay.

But the first thing I'm going to tell you is to have the main keyword very clear here.

Okay?

We have to put that main keyword in the title, meta description and H1.

Okay?

And here, look. Yeah, yes, I hear you.

Yeah.

And here, look. The most important thing, which is the title, is not Bogota. The second, which is H1, is not there either. And the third, which is the meta description, which should be a maximum of 150 characters. Bogota is not there either.

Okay, okay.

It's easy, guys. That is, you have to, first of all, before anything else, put the keyword for which you want the position. Obviously, you have to nail it. That is, you have to know which keyword you have to appear for that they are searching for you to see in Google. Google is rewarding it. When you know that Google is rewarding it without a problem, you are going to focus on the keyword. A question?

Yes.

You see, Camelton?

Yes. What you are saying may be difficult to do things, but for example, my friend has this webpage that is about psychology. And it is difficult to channel the ideas so that it is as attractive as you say and to narrow the field. There is too much, son.

She says cl, as you said, for it to be only local. How? Excuse me, what is cl?

Because it is local. And apart from that, it is difficult to channel the idea because she is a psychologist. So how can I get to that?

Tell me, Donnie. Let's do something like how do we take turns? If you want to. Anything you want to participate in, put it in the chat.

Okay.

Put your website in that way I can take the opportunity to review.

Okay.

Uh, Willis then. Understandable. Totally clear. What you just told me. You gave me a super cool idea regarding that. It seems to me that what you just told me is right. When the business is not local. Yes, for intimate reasons. Because in this area, the aesthetics area is very reserved due to legalization issues and so on. The keyword has to be located without saying Bogota. It can also be located if it does not have a geographical location, which is more difficult because notice that you are not saying it in the putter either. The putter is a very good place to put your location.

Okay.

To know where you are. In fact, it is another thing that when you connect it with Google Maps, you let Google know that you are in this area. Therefore, it is another clue. But obviously, if you go to a local business, you have to say that you are there. If not. No, I mean, you have to say where you are. If not, you can do something like look like Willis Plan, for example. I have Willis Plan. And if you search for it here, you won't see the address because I hid it on the website. I don't put the address either, because I don't have a physical location. I do excursions, I give ideas, we do tours. But you hire us and we do the tour and we come. I mean, no, no, you don't have to come to the office. Yes, that's the alternative. It's being local. Like a gas delivery man. A gas delivery man. This is a strategy that. Look, Pablo. Pablo, who's in the room? Remind me one of these days to tell you what a strategy of being local is. Gas delivery men, the ones who bring gas cylinders, are local, but they don't have a physical location. So how do you position yourself? Well, also with local strategies. Summary, Hamilton. When you're going to have a local business, you have to incorporate the keyword of the location where you are both in the headers and here in the content as well. Combining, not just repeating all the time. Facial Aesthetics Bogota. Facial Aesthetics Bogota. But repeating it by combining it with secondary keywords. Well, yes. Facial Aesthetics Center, Facial Aesthetics Company X. That is the secondary ones. Now I'll tell you, which we also teach in the academy, the first steps to take the first steps. Keyword research, search, intent, writing. There's nothing else.

Okay, good.

So this. And notice that I haven't even looked at the treatments. Ah, I suppose you have treatments here for what you do so far, we are creating the site itself. And the treatment is mostly personalized. Yes, and it hasn't been created yet in that regard. A website is being tested also in terms of stores. We are still working on that, Willis.

Good, good.

Well, first of all, if you're going to be local, you have to. Thank you very much, man. I appreciate it. God bless you. And I'll keep watching the content. To you. To you. Very good, Hamilton.

Good, good.

Uh, okay, guys, before moving on to the next one, I was just talking about this crazy procedure which is the same. The same procedure that we do here at the Academy. This crazy one is different from the other one that I see. It's more personalized than all this.

Money.

Attesting to that, guys, very good. Uh, okay, let me tell you a little bit about the methodology that Hamilton was telling me about, which is the following. At the Academy, we have three rooms, Okay? I don't sell courses. Well, if you want a course, here you have it. But honestly, I don't promote them because they're more expensive. They're 350 a course. Which is worth it. It's worth it. But the cool thing is the community.

Okay?

I set up three training rooms, three communities, three environments, okay? Depending on your CO level, we all start with the basic one. What does that mean? That we are on a membership. And every week after this session, after five, six hours, we meet for an hour and a half, two hours with everyone in the session. We go live on a video call and I go over each of the projects.

Okay?

Just like we just did with Hamilton. Well, hey, Pablo, the first one who comes in is the one I'll let go.

Boom.

Pablo, let's see how you're doing with the project. The homework I gave you last week. How are you doing?

Boom.

I said this, this, that, Boom. Okay, okay, I got stuck on this. Let's see, let's look at it. Let's share the screen. Look, this is your keyword. This, this, this and this. Sure, I can't go into more detail here, but here at the Academy, we have templates, guides. We have the private WhatsApp group, we have. Look, we have it here. The live mentoring, the support, the community. We have the desire course and the guides.

Okay.

Uh, a subscription. Marketing in mind are not too. Tell me. Excuse me.

You have to have marketing in mind and advertising, too. How do you think?

Full co. All CO here. It's only co. Okay, guys, it's a membership. You can Cancel whenever you want. It's monthly.

Okay?

And right up until today at, uh. Today at, uh, midnight Spanish time. The discount, the discount for all earning ends with this. With this discount code, you have a 50% discount on the first month.

Okay?

Shomera joined last week, too. Okay, and who else? I can't remember who joined, taking advantage of the discount.

Okay?

So here you have it. If you want to start. The methodology is the same as the one we follow here, but going deeper and giving you homework, looking at your project and seeing. And seeing. And I tell you exactly what you have to do for the next class. The next class. We'll review it. I'll give you feedback for the next one, and that's how I'll go. You have a mentor for you. Okay, let's go. Next person. But I'm going to push you. You know, those of you in the room. I'm not going. I'm not going soft, okay? I'm going hard. And I want to. Because I want you to advance. I want you to leave the mentorship saying, this bastard gave me three times more homework than I. So we're not here to mess with each other.

Okay?

Let's see. I have consulting group F here. How are you, man? Get off your butt and we'll push you. Hello. How are you, Willy? My first time. And it's a pleasure to meet you all. How are you? How are you, Adrian? Where are you from? Where are you contacting us from? From Mexico City. Well, specifically the city of Arapuado. Guanajuato. Damn good name. Good name. Greetings. Greetings from Barcelona. Very good. Thank you. Thank you. Tell me what. Ah, we are a recruitment agency in Mexico. The keyword I want to position is recruitment agency.

Okay.

You knew I was going to ask you.

Ah, yes.

And I have three Google my businesses in three different cities, obviously. Arapuato, Corretero and Guanajuato. And there we have had good results with the desire part of Google. My business.

Okay.

Okay, uh, recruitment agency. That's how I spelled it correctly. Recruit, recruit or recruit, recruit. I had slipped.

Right? Uh, okay.

Corretoro. Wait, Mexico.

Okay?

And I put Mexico, guys. And there I put Corretoro. Because look what Adrian told me. He told me I have a world my business listing in Corretoro. So I already know that he's going to want to position locally.

Okay?

In fact, look at what we did earlier with Hamilton. We analyzed what search intent the keyword had, right? This search intent was local. And this one too.

Okay?

That one was local. And this One too. So who are you guys? Elementorh.

Yes.

Okay, you're not here yet, right, or what?

Yes.

In fact, I don't know if you want to click where it says more companies. M is kind of a cheat, huh? We have to be in pole position. Adrian.

Yes, yes, yes.

Okay, tell me. Here I am. Look, there it is.

It's good.

Excellent service and attention. Very good. I have no doubt about it from Adrian's side.

Good.

Uh, okay, what was your question? Tell me. Well, basically, how do you become a CEO? I mean, I really have an idea of how to search for the keywords I want, but I've lacked, let's say, the correct structure or the correct process that I should follow to know if my site is well formed, well ordered, well organized. Come on, guys, take a look at the questions I'm going to ask and remember the procedure. Audrey, what are the main services that you offer? Recruitment services for companies. That is those companies that can't meet their headcount commitments. I help them get staff. Ok, what type of staff? All types. Operational, administrative, managerial and executive. I have no problem. Okay, where is it on the website? That's it. Let's see if you want to move it up a little bit more in that section. Where, which page? Where do I go? There, there, There, Here?

Yes.

Okay, I'll give you a very, very, very visual example.

Okay. Okay.

Online supermarket. These provide you with food.

Yes, yes, yes.

That's what you provide. Recruitment. Okay, the recruitment service. But look what they have. When I delve into food, I say, okay, but what food? Look what they tell me. Well, look, I have the deli section, I have the butcher section. Fish, vegetables, fruits, milk. Right. I go here to recruitment. Okay, and what type of recruitment do you have? What do you say?

Yes.

No, nothing. Nothing good there. Very good. Okay, therefore, step number one, Keyboard research. In keyboard research, we take all the services, products and services that we offer and assign them a keyword. Okay, I help you with the training. Let's skip the first mentoring session.

Boom.

You see, you're watching the course in parallel where I show you how to do the keyboard. Reset myself with Will's clan, which is what I've taught you. I'm top one in Excursions Catalonia. And from there you apply the same methodology. Let's skip the first mentoring session. Hey, Willy, I'm stuck here. What do I do? How do I continue? How do I keep going? Okay, let's share the screen. Let's see. Where are you?

Boom.

Look over here. Okay, this keyboard isn't good. See, because of this. Because of this. Yeah, Change it. Try this one. Ah, okay, now I get it. Okay, and then next week take me the other section, which is. I don't know about recruiting. I don't know. Administrators, managers, project managers. Okay, so next week take me all the keywords from the project manager cluster.

Okay, okay.

But yes, of course. It has to be there. It has to be there. Yes, I understand. Yes, Willie, thank you. Good job, Audrey. Let's go hard. I see. Good reviews. That's what I like. Yes, Yes, I think. Okay, let's see. Manuel Bernal Wobil. Hello, Willy.

Good.

How are you? From Bogota, Colombia. How are you, man? How are you? Very good, thank you very much. Have you all come together already too? From Bogota?

Yes.

Apparently there is someone else there. Come on. Several. Very good, very good.

Good, good.

Tell me, man, what do we have here? Let's see. Well, following what we've been doing, the keyword we want to position is mobile solutions. That's the keyword we want to position. Let's say that what happens on our site is that our company has a very, very vast portfolio. It's very big. So we have reduced it to the minimum that we can. But the problem that we have had is that many of these solutions are many of the things that we do have to do with very large manufacturers. For example, there is a phone brand called ulephone. We sell those phones. We are their distributors. But in Colombia, those pages or others continue to appear first, for example, from that supplier in China and not ours. Suppliers in other countries continue to appear before ours here in Colombia, even though we are their official distributors. So that is what has been happening to us with SEO. And it is not a new page. In fact, this page has not been launched for more than a month. And that type of thing has happened to us. We have not even managed to appear in the top 10. When we search for certain types of top 10.

No.

But on the first 10 pages, we do not even appear in the top 10 of Google. I mean, we are basically not there. So we haven't identified whether what's happening to us are the keywords or whether it's definitely the structure of the page that's limited us in that type of thing. That's our case. Okay, tell me how broad everything is. I mean, I've understood everything, but since it's too broad, let's focus on something that you say. Okay, if you can advise me, advise me for this keyword.

Okay?

Yes.

Mobile solutions, which is the most important of all mobile solutions yes sir. You were in Bogota. Okay, Mobile solutions. Yeah, okay, when I was in Bogota. That's true. Let's see. In Colombia.

Damn good.

Okay, uh, I have to tell you that mobile solutions is very broad. Too broad. Okay, maybe I would start with a strategy with longer keywords.

Okay.

Because. Ok, look what comes up here. When I put mobile solutions, look, I get the local pack, which is like I want to refer to locals so they can give me mobile solutions. Okay, that's one. I understand.

Yes.

Two is good for me. One that I download to Aroguaro here with exactly main. I'm not even going to mention it. But two, look what it's showing me. It's drying me out. On the other hand, a directory, a directory of solutions, a homepage of a page called SMSmeet.com then it shows me images. I mean it's so genetic that Google doesn't really know what the search intent is. So I would refine it a little more. Okay, if what you are, if what you are is mobile solution providers specify it. That's more. We would be more like B2B mobile solutions, which would be business to business. That's more what we do. Okay, look, when I write this, this tip, guys, when we're writing in the Google search bar and there are no more suggestions, I mean here it gives me suggestions, OK? But when I put the to for B2B it doesn't give me any more suggestions. Therefore that keyword no longer has searches. In other words, everything it shows me here as a suggestion is that someone has searched for it before. If it doesn't suggest something, it means there are no searches. Ok, that's a quick way to know if there are searches for a bucket. Therefore, look, Mobile solutions. You see? No, that wouldn't be it either. So one of the things I do quite a bit is to crush the competition. Literally. If I'm going to enter a market, I'm going to literally destroy them. Therefore I'm going to open the first 10 results and I'm going to get all the keywords. For example, with hours or with semrash. Okay, I don't know if you have Semrush or ours. Yes sir. Yes, sir. Well, for example, I would destroy all the keywords there mercilessly with a machete. Let's go. And keyboard is positioning the home page because keyword is positioning the landing page for services because keyboard is positioning each of the products it offers. Obviously go analyze the pros, not the losers, the ones that are on the first pages. Yes, we have them super identified. In fact, the pros.

Good, good, good.

That's a good thing. Because look, you're opening up a good line for me too. Because at the Academy, we share a joint account, their websites, their platforms that you pay for a certain amount per month and you have access to many platforms. Well, at the Academy, we pay for two joint accounts and we have access to 500,000 tools. That is a ton among them. We have Semrus. We have everything. There are quite a few to analyze because they help you analyze the competition. The point, guys, is not to start from scratch, okay? If you start from scratch, you're already ignoring a lot of work that the competition has done that you can take advantage of. Lets say, I'm not telling you to copy because there will surely be things that are wrong. But what is right, play to your advantage, identify it, import it into my project, keep the good stuff and move forward with my value proposition. It's smart. I understand. I helped you there. Yes, we are still very broad. That is the biggest problem. And we have to start limiting. And look, we are convinced that B2B was something that they were going to look for in. It is not something that is like how you do this. Well, and I have more, I mean, more methods. This is the simplest, fastest and all that. But there are, there are 1,000 methods to see if the search intent is good. Which one do you have to refine? Uh, but that is to see you quickly. If there are no suggestions, there are no searches. There are no searches.

Yes.

Okay, perfect. Thank you very much. So, man, let's give it a go. Well, glad to have you here. Hey guys, I can't give you the go ahead because otherwise it'll be chaos. Okay, I'll keep commenting on it in the chat and today I'll be reviewing. I mean, I'll give the go ahead to the people who are setting up the website, which is the purpose of this group.

Okay?

Everyone else, keep interacting in the chat.

Okay?

Also, before giving the go ahead to Ronald, Ronald Montenegro, I want to tell you that even if I reviewed your website on a Sunday, I would still come in because there are tips. There's no class that keeps repeating tips. There are always different things coming out and you can always keep learning. I wish I, when I started learning SEO, could have had access to a free mentor who would analyze the website and I would have stayed, hey, this guy is analyzing like this, like this and how he processes it. I mean, look at how I process the information, guys, because that's the Strategy I use behind it, which is what we do at the academy. That in the academy, I bring it down to earth. I tell you, man, do this, this and that.

Okay?

I remind you that later we have the room. There are people who already sign up from this room. I mean, if you sign up now, you already have access to the. In 13 minutes, we start the room, okay? I mean, you automatically enter a group directly there. You have the link and we start there to give it our all.

Okay?

Remember that we have the 50% coupon with the code learn.

Okay?

I left it here for you. I left it for you in the chat. Give it to me. I'm pinning it here so you don't forget.

Okay?

Take advantage. I only do one promotion a year, so take advantage.

Okay.

Ronald, I have your website here. Dream my lab. Ronald is here. Hello. How are you, Willie? Ronald, how are you, man?

Good, good.

Alright, man. Alright. Where are you from? Where are you from? Colombia. Cal. There to spread it out a bit, Right? But within Colombia.

Yeah.

Alright, alright, alright. So as not to bore. So as not to monopolize. Alright, alright.

Okay.

Uh, why does the page appear if it appears in cell phone format? Oh, it shouldn't. Okay, I'm going, I'm going. No, no, no. Maybe it's because you sent it to me from the phone. You sent it to me.

Oh, okay.

Yes, with the URL of.

Aha. Okay.

Well, let me tell you, it's a web studio that aims to recruit only women. Because we only work with women.

Locally, only in Cali. So we want to position ourselves with the word Studio week in Cali. Yes, Studio week in Cali.

Okay, but I mean, what do you do? Well, they work independently as webcam models. Let's say that in other countries they see them from some pages and do private shows and things like that. So the idea is to recruit models in Cali to train them and if they already have experience, all the better. V to train them to then do like only fans or how it is.

It is another line of only in fans. These are pages where, let's say it is like TikTok live, something like that. But on pages that are only for that industry. Yes, it seem like lolling only. I mean, it is live.

Pages.

Okay, uh, okay.

I mean, and you train them so that they perform better on camera or whatever. Right? Uh, so that they work with us because they earn a percentage and so do we.

Okay, okay.

What is your main focus? Uh, Studio Kwan. Okay, If I put web studio. This is an H1 here. I can't select.

OK. OK.

Studio webcam. If I put. I go to. Although, yes, we definitely won't make it. Ah, we are already on that. We want to work at the CEO. Okay, uh, then the Academy awaits you, man. The academy awaits you.

Yeah.

Uh, let's see. If you type in webcam Studio Bogota, for example, there's one that says J Studios there in Cali. Tell me, for example, do these guys do the same thing as you?

Yeah, okay, okay.

I mean, that's the keyword.

Yeah, yeah, yeah.

Okay.

I have a big list, honestly. I mean, I got a lot of keywords and I looked at which ones have more traffic than others and.

Okay, uh, okay.

Group Webcam, Studio Webcam prize. Guys, it may seem silly to you, but I didn't even know about it. I mean, I was. I mean, I'm super out of all this. I didn't even know that any of these.

Okay, okay.

So webcam modeling.

Okay.

The first thing I would tell you is that what I would do is start. Sure. Do you have any CEM Hours tool?

Yes.

Yeah, which one do you have cem?

Uh, yes, yes, yes, yes.

As I know.

For example, I would go to the top 10 and see why they position the home page, which is at the end. From what I see, they are appearing. Look, I put Studio webcam. I get Dreamhouse Group. If I hover over it. You see here on the left? You don't even need to go in. Do you see here on the bottom left that the homepage appears?

Yes.

Okay, same thing.

Homepage, homepage. Do you see that? Only homepage appears. Therefore you already have Studio webcam. You have to position it where? Home. Homepage. Kali. Exactly. On the homepage. Very good.

Yes, yes.

Therefore, take these three. This one is also even better because it doesn't even have the keyword in front. I mean, in the title, therefore. And it's the one you show there. It's the largest studio in Colombia. It's the top in the industry. Bohr was also the top of the industry. And in Catalonia, he had to make a change. He couldn't get through. I mean, it doesn't matter, man. It doesn't matter. It doesn't matter. You can be 100% at the top, there's no limit. And you have to work on the keyboard. In your case, for example, where do you have it?

Okay.

Ah, ah, okay.

Kali Webcam Studio.

Okay.

Of course, I've been putting. Wait and see if I've put it right. Well, yes, in syn. I mean, it should come out the Same.

Okay, you see?

You see that it comes out the same. Guys, when I put. Wait, do you see that it comes out the same when I put Cali and when I don't put Cali.

But.

I search for it in Kali? Yes, it's the same search intent. Even if you don't put the location keyword, it can come out the same. Well, in fact, it geolocates you the same. You have the proof and you see the map. It's already a local search intent. Okay, okay, so.

Yes, correct.

These are there in the top one and here in the top three. I mean, you see, the best ones are always in the support. Okay, so what is your website missing? The first thing I would tell you, let's go to. Ok. Hmm. First of all, the homepage is not well developed. That is, it lacks content. It lacks explaining what you do, how you do it. Are you coming? He comes, I come. Should I call you? Do you call me?

What?

Info?

Info.

What do you give me?

Okay.

So if you don't have good content that is well crafted content that you've dedicated a lot of time to, I mean, a few hours thinking about and writing, you have to play on volume, which is the number of pages. If I look at the number of pages, we see that there are 22. So of course, neither one way nor the other, you have to decide, Ronald, whether you're going for quality or quantity.

Hmm.

Okay.

Which way are you going? I'll decide now. You've already decided. Kali. Kali. Uh, quality. Sorry? Quality and in Cali, right?

Yeah, yeah.

Good.

Well, that page has to be worked on three times as much, man. Because of course it's true that I'm not the target audience, I'm not your client.

Okay?

But seeing this description, I could have saved myself from asking you what the deal is.

Okay?

And not wait obviously to scroll down here. And the important thing is up here. Sure. Yes, it makes sense. I mean, it's almost in the footer because there weren't many other sections, but it's at the very bottom.

Yes.

Okay, so.

Okay.

Something pretty good, in fact. Look, I'm going to give you the example of one of my students, Pablo, who is here with Agencia CEO local Costa Rica, so you can see how he's doing. Top three.

Okay.

I mean, podium. In the academy, there's nothing beyond podium. I mean, it's either podium or keep working.

Okay?

And notice how within the style that each person wants to have for their website, I never interfere with that, but it is mandatory that the content you have the information you provide is good. Okay, Pablo, we have one of the ones with the camera here. Okay, Pablo. Pablo Morales is his website. Look top three. Why? Because he spent quite a few mentoring sessions fine tuning the content. And anything I asked him, he had to have it on the website. Pablo, how many. Please take a moment. How many hours did it take you to do this entire page? Because people might think that it would be done in five minutes and with chat and.

Go ahead.

How many hours did it take you? Hello. Hello. Greetings to everyone. Um, Willy. Well, with you in the CEO room, I have three months. Uh, every Sunday I would hand in the tasks that Willy gave me. It's not an hour or half an hour with GPT chat of copying and pasting. No, no. Uh, it's about creating the semantic part. Right. The eat too. So it's ours of something well done. And nothing. The race, studying the competition keywords, the cluster. And yet it's still positioning in those first places. And I continue asking Willie more questions today in the room. Delivering tasks, new tasks for eight. So no to all the Latin Americans, Willie, who are here, that majority from Colombia. Well, I invite you to join us and let's have good representation. Great, great, great. Pablo, how many hours or so did it take you? 8 hours. You were there for 8 to 10 hours. For a page, I feel like this page is eight hours minimum. And from there on up, Right? The rest is improving positioning, studying, but less than eight hours, I don't think. For a page, guys. For a page. So go ahead and do the mental analysis. When someone in an SEO ad or someone you see in an ad doing SEO says yes, I'm going to show you how. With GPT Chat and with GPT Chat, Tito, Pablo has been here for eight hours to put all this information. And then the question that many ask. Okay, but then it will be useful for AI. Look at all this content, all this content that he has put, which in the end is someone who is going to buy his services. Therefore, it has to be super expensive, what he does, how he does it, when he does it, and all the variations that may arise. Then it is the same Gemini that when you search for local CEO Costa Rica, apart from appearing in second position with this keyword, he is making it appear in the AI results. I mean, look, if there is valuable content that Jem says, if I can put two people, two people, just two people up there in the AI bar, I want one of them to be Pablo. Pablo wrote it himself, right? He sent a writing team to write it no, no, no. He did it with good guidelines. I wish. But look, I'll say it again. Whoever says they do it. I wish. Should show it to you. Whoever wants to teach you should show it to you. And if you need to learn, you have these free mentoring sessions every Sunday. Also, if there's valuable content in the rooms, it's already fully customized with each project so that you can advance. Guys, you can't do it in a world where Google is advancing faster and faster with chat pressure and other A.I. agents. Uh, you have to have the basics. The basics are what Keywords. I have to position how to do my keyword research with the methodology that we teach. For example, search intent, because that's already the basics. Then it's how to generate texts that convert. Why? So that when Gemini starts to show two results, not 10, 2, 3. Only two results in AI, I'm one of them. In this case, Pablo is one of them. So don't be afraid that Google is going to show specific results. And if it goes right as Donnie says, less is more. That it's going to blow up a lot of results. Do you know who it's going to leave behind? It's going to leave behind the pros. And do you know who the pros are? Those who are in the top three, which is the pole position. So anything below that is literally out of the game. So, guys, today's mentoring was amazing. I'll also leave you the link through the WhatsApp group More next week. Remember, even if I don't analyze your website, or if I have already analyzed your website, keep coming in, because we're releasing packages. We're going to throw out myths from others who are saying nonsense, and we're giving them the truth.

Okay?

So, guys, thanks for coming. See you next week.

Okay?

Let's go, let's go, let's go.