Zaur AICo-founder of openincubator.ie | Student Entrepreneurship Programme Manager @TCD

Do you have a process for repeatable innovation? #shorts

Name: Do you have a process for repeatable innovation? #shorts
Uploaded: 2022-10-19T12:30:26+00:00
Duration: 35 s
Channel: Zaur AI
Description: A short YouTube video (shorts) where a speaker addresses CEOs about the difference between one-off innovation (e.g., launching an app) and the larger…

19 Oct 2022 · 1 min

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A short YouTube video (shorts) where a speaker addresses CEOs about the difference between one-off innovation (e.g., launching an app) and the larger challenge of establishing a repeatable innovation process. The speaker challenges leaders to create a portfolio of new innovation projects that can be tested, iterated, and—when appropriate—scaled.

Chapters

Every CEO that I spoke to, I would be saying to them, you need to do more innovation. And then they would always come up with an example where they go, well, what do you mean, we need to do more innovation? Last year, we had that app that we launched, and everybody would be, yeah, we launched the app. That app was really great. But actually, the challenge that I was presenting to them is not the real challenge. The real challenge is beyond that one app that should launch every now and again. Can you actually do repeatable innovation? Can you consistently create a portfolio of new innovation projects that you're testing, iterating, and sometimes taking some of those ideas to scale?