5harathFounding Growth Lead, Willow Voice

Don't tell people to sign up - Sarah Peck, Undefeated Underdogs #shorts

19 Oct 2023 · 1 min

Watch on YouTube

0:32

In this brief YouTube short, two speakers discuss practical advice for growing an online presence and newsletter audience. The key recommendation is to avoid pressuring friends and family to subscribe directly. Instead, creators should clearly define who the newsletter is intended for and ask existing readers to refer people who fit that target audience, fostering organic growth without alienating close contacts.

So any tips for people who grow or about to grow their work on the internet?
100. Number one is do not tell people to sign up for your newsletter, like your friends and your family. Don't be like, you have to sign up, you have to sign up, you have to sign
up.
Tell them about it. Say, hey, I'm writing this thing. It's for these people. If you know anyone like this, tell them to sign up here because your mom is not your newsletter audience.